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Discover the best articles, videos, and resources on marketing, marketing strategies and marketing innovation from around the web. Follow along on Refind to get the most relevant new links picked for you.

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priceonomics.com

The Content Marketing Handbook

priceonomics.com
From 2016 · A 30,000+ word blog post about how to write about information and make it spread. And something new from us: The Priceonomics Data Studio. · Shared by 945, including bryan s arnold, Rodrigo Prior, Liza Sperling, Sorin Amzu, Courtney Bolton ★, Mark Kaigwa, Melanie Deziel (she/her), Lluís Codina, David Luescher, Su Franke, Ron Sela, Bjoern Negelmann, Klaus Eck, Shawn Venasse, Steve Rayson, Sir Lord Travis Wright, Web3 Speaker, Parin Vachhani, Bill Widmer, Thomas Power, Tibor Martini 🇺🇦 @tibor@mastodon.social
content marketing
marketing
priceonomics
writing
journalism
content
longform.asmartbear.com

The Elephant in the room: The myth of exponential hypergrowth

longform.asmartbear.com
20+ min read · Mar 6th · Fast-growing startups are frequently described as “exponential,” especially when the product is “viral.” Turns out, this is incorrect, even for “viral” products like Facebook and Slack. If you have an… · Shared by 930, including DP, David Pires, Kevin_Indig, Justin Jackson, Esther Schindler, Chris Agro | Agrotising, Rand Fishkin
marketing
startups
venture capital
growth hacking
saas
growth
Most highlighted
t’s well-known that growth—as a percentage—naturally declines with scale, even when there’s nothing wrong with the company.
buzzsumo.com

We Analyzed 100 Million Headlines. Here’s What We Learned (New Research)

buzzsumo.com
Summary · From 2017 · Write better headlines with tactics from our analysis of 100 million headlines. Discover the best headline trigrams for Facebook and Twitter and much more. · Shared by 930, including Claudia Sommer, David Cochrane, AJ Ghergich, Ronell Smith, Chris Messina, Aleyda Solis 🇺🇦, John Jantsch, Herbert Bay, Chris Calo, Thomas Power, Mark Kaigwa, Steve Rayson, Ron McIntyre, Matthias Sala, Nick Lüthi, Sir Lord Travis Wright, Web3 Speaker, Klaus Eck, @joalchin@aus.social, Rosh Sillars, Martin Hoffmann
headlines
social
research
marketing
facebook
copywriting
First Round

The One Tool Startups Need to Brainstorm, Test and Win

First Round
~18 min read · Aug 9th · At the heart of the Lean Startup movement, the Business Model Canvas can help early stage startups carve out a successful model. · Shared by 909, including Christo Meid, Neil Hart 💙, Oliver Raduner
startups
marketing
product design
Fast Company

Personal branding for people who hate personal branding

Fast Company
5 min read · From 2019 · Self-promotion might not come naturally for some, but less outgoing people can use their natural strengths to create an authentic online presence. · Shared by 888, including Klaus Eck, L. Taylor Banks, Michael Musgrove, Daniel Schwarz, Kate Nasser, Prof. Arun Kumar वाघचौरे, Shawn Venasse, Oliver Gassner / @oliverg@mastodon.social 💉🖖💚🎓, Alexandra Wong, Michael Carroll, Ines Bieler, Stephanie A Kowalski, Brandon Uttley, Gabriele, Mayhem, Just Mayhem., André Borges, ross, Ferit (at 🏠) 🌙, Thomas Power, Bernhard Huessy
career
marketing
self
personal branding
propaganda
Backlinko

Google Ranking Factors: The Complete List

Backlinko
From 2014 · A list of all 200 Google ranking factors. Here you'll learn the ranking signals that search engines use to rank pages and sites. · Shared by 888, including Lluís Codina, von Moerenburgh, Raul Tiru 🌎, Mike Ivars, Marie-Christine Schindler, Brandon Uttley, Shawn Venasse, Johannes Lenz, Sara Usinger, Marc Gasser, Sir Lord Travis Wright, Web3 Speaker, Courtney Bolton ★, Hugo Londoño, Liza Sperling, Antonio Vieira Santos - #SPS_Live, designshard, Parin Vachhani, L. Taylor Banks, Klaus Eck, Nick Lüthi
seo
google
online marketing
ranking
search
checklist
CXL

Upselling and Cross-selling: 8 Examples and Why They Work

CXL
9 min read · Jun 16th · Check out these 6 examples of effective upselling and why they work. Increase your AOV with these upselling tips. · Shared by 844, including Michael Kolade
marketing
content marketing
growth hacking
sales
saas
Most highlighted
Respondents felt less favorably toward products with more than three claims, such as this one about shampoo: “Makes hair cleaner, stronger, healthier, softer, shinier, and fuller.”   The researchers determined that when trying to be persuaded, customers become more skeptical the more claims they see. Essentially, customers start to think the quality dips with each additional feature.
saijogeorge.com

The Best SEO & Marketing Tools curated by Saijo George

saijogeorge.com
From 2015 · Curated links to various SEO & marketing websites, handpicked by Saijo George. Find all the best SEO Tool in one location. · Shared by 774, including Sir Lord Travis Wright, Web3 Speaker, Sorin Amzu, Stephanie A Kowalski, Lluís Codina, Helmi also on 🐘, Casey Smith, Zee, Chloe Abrasada, Shawn Venasse, Dominik Grolimund, Connecticut SEO, David Luescher, Manuel González, Mike Ivars, Klaus Eck, L. Taylor Banks, Parin Vachhani, Katja Evertz, almagentia369, Raul Tiru 🌎
seo
marketing
tools
best of lists
audit
scraping
Sprout Social

How prioritization frameworks can make you a better marketer

Sprout Social
5 min read · Sep 20th · Learn three simple marketing prioritization frameworks to help you separate high-quality ideas from the crowd. · Shared by 761, including Stephanie A Kowalski, Thomas Pleil, Neil Hart 💙
marketing
social media marketing
demandcurve.com

What Is Brand Marketing? & How to Build Your Brand Identity in 5 Steps

demandcurve.com
~17 min read · Jun 13th · Brand marketing is a way of setting your product apart by shaping perceptions of your company’s brand. We explain how to do that through four important brand elements. · Shared by 697, including Oliver Raduner, designshard, Thomas Pleil
marketing
branding
social media marketing
productividad
nichepursuits.com

How to Make Your Money Work For You In 2022, Even in Your Sleep!

nichepursuits.com
10 min read · Aug 28th · Instead of trading time for money, learn how to make money work for you. This will allow you to scale your earnigns and liberate your time. · Shared by 687
marketing
personal finance
Social Media Today

New LinkedIn Data Shows the Top Digital Marketing Skills Currently in High Demand

Social Media Today
2 min read · Feb 9th · Looking to improve your digital marketing career prospects in 2022? Check out these data notes from LinkedIn. · Shared by 687, including Thomas Pleil, Keith Keller, Jonathan Kogan, Harold Sinnott 📲 #DigitalTransformation, Matt Navarra, Carla Gentry, Evan Kirstel the $B2B Techfluencer, Antonio Vieira Santos - #SPS_Live, Construct Marketing, Andrew Hutchinson
marketing
linkedin

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