The Best Articles in Social Media Marketing
The most useful articles and videos in Social Media Marketing from around the web—beginners to advanced—curated by thought leaders and our community. We focus on timeless pieces and update the list whenever we discover new, must-read articles or videos—make sure to bookmark and revisit this page.
Top 5 Social Media Marketing Articles
At a glance: these are the articles that have been most read, shared, and saved in Social Media Marketing by Refind users in 2023 so far.
Videos
Watch a video to get a quick overview.
EXPOSING my Social Media Growth Formula for 2023
This is my exact plan for growing online as a content creator in 2023, across three platforms: YouTube, Instagram, and Tiktok. In this video I'm sharing how ...
The LinkedIn Growth Secret He Used To Gain 500,000 Followers
Daniel Murray is the creator of The Marketing Millennials, a podcast and newsletter focused on today’s marketing leaders and tomorrow’s stars.Daniel is also ...
How To Generate 100+ VIRAL Content Ideas In 15 Minutes
For more digital writing tips & frameworks, subscribe here: http://digitalwritingcompass.comTired of staring at a blank page, banging your head against the w...
What is ...?
New to Social Media Marketing? These articles make an excellent introduction.
How To Use TikTok: The Ultimate Beginners Guide
From uploading your first viral video to effects, sounds, and duets; here is a guide to everything a budding creator needs on how to use TikTok.
Google Analytics: A Guide for Beginners from Builtvisible
Take control of your own metrics. This is an ideal starting point for anyone seeking a comprehensive grounding in Google Analytics.
The Beginner's Guide to Editing YouTube Videos
If you’re operating on a shoestring budget, you might not be able to afford video editing software. So what’s a video marketer to do without editing software? Fortunately, YouTube offers a web-based video editor that is completely free and accessible through its platform.
How to ...?
How to Use Twitter for Thought Leadership
Twitter is a great marketing channel for B2B companies — you just need to ignore how other B2B companies use it.
How to Invest in Episodic Content that Promotes Itself
I've long been bullish on episodic content; in fact, I think it's likely the best kind of long-term content investment most online brands can make. The
How to seed your community: A content collection
How do you seed your community? We’ve put together a collection of pieces to help you seed your community so you can scale its impact, empower your business, build products users love, and tap into…
«Membership, engagement, business impact, and responsiveness.»
How to talk to conspiracy theorists—and still be kind
Experts and r/ChangeMyView subreddit moderators offer 10 tips to debunk conspiracy theories convincingly—and kindly.
How To Make LinkedIn Your Top Social Media B2B Marketing Platform
Don’t let your brand just exist on LinkedIn. Optimize its presence to help you achieve your B2B marketing goals. – Content Marketing Institute
Trending
These links are currently making the rounds in Social Media Marketing on Refind.
How the HubSpot Blog Team Uses AI
Learn HubSpot Blog team's plans for implementing artificial intelligence (AI) into their content strategy.
Short Articles
Short on time? Check out these useful short articles in Social Media Marketing—all under 10 minutes.
190 ChatGPT Prompts Marketers Should Use
Here are 190 prompts that will help marketers get the most out of ChatGPT.
Stop focusing on the wrong channels
4 mistakes that are preventing you from finding channel fit
3 Steps to Use LinkedIn to Grow Your Personal Brand
In this article, we will walk through three steps to use LinkedIn to build your personal brand with advice from experts.
Brand Awareness Vs. Reach: What’s the Difference?
Brand awareness and reach are two sides of the same coin - this article will demystify the difference and help you increase and measure both.
Why Marketers Should Follow Their Audiences, Not Predict the Future
It's 2017, and you convince your executives to be early adopters of the #Web3 trend. Blockchain-based product investments, marketing with NFTs, perhaps
Long Articles
These are some of the most-read long-form articles in Social Media Marketing.
How To Promote Your Business: 25 Ways for 2023
Here are 25 ways to promote your business and drive more sales, complete with examples and resources for getting started.
8 Content Writing Tips From Experts In 2023
Don't be afraid to use SEO-friendly tools to your advantage. But always remember to write for humans.
32 Predictions for Social Media Marketing in 2023
What's coming next in the world of social media marketing? Here are our predictions for the next 12 months.
4 Ways to Find Your Target Audience On Social (& How to Reach Them)
Who is your target audience on social media and how do you reach them? Use these tools and strategies to connect with your customers.
Thought Leaders
We monitor hundreds of thought leaders, influencers, and newsletters in Social Media Marketing, including:
Gary Vaynerchuk
Family First. CEO of @Vaynermedia. 🐈⬛ Creator of @veefriends. Investor in Twitter, venmo, FB & more. Die hard @NYJets fan. @winetexts @vaynersports
Tim Ferriss
Author of 5 #1 NYT/WSJ bestsellers, early-stage investor (http://angel.co/tim), Tim Ferriss Show podcast (900M+ downloads), founder of http://saiseifoundation.org
Neil Patel
Co-founder of Neil Patel Digital. New York Times bestselling author, top 100 entrepreneur under 30 by Obama, and top 10 marketer by Forbes.
Content Marketing Institute
We share how-to content marketing insights and guidance. Join us September 26-29, 2023 in Washington, D.C. for #CMWorld. PS, we really like the color orange.

Blake Emal
Building & writing specifically for creators • Sharing everything I learn on the way • 3x Dad, 1x CMO, ∞ Creator
Publications
We monitor hundreds of publications, blogs, newsletters, and news sources in Social Media Marketing, including:
Social Media Today
Helping you make sense of the ever-evolving #SocialMedia and #DigitalMarketing landscape. Signup for our newsletter here: http://dive.pub/SMTtwitter
Content Marketing Institute
We share how-to content marketing insights and guidance. Join us September 26-29, 2023 in Washington, D.C. for #CMWorld. PS, we really like the color orange.
Moz
The most trusted authority in online search with a powerful #SEO toolset proven to improve your brand's position. Whether big or small, we have the solution.
SearchEngineJournal®
Follow us for the latest #SEO, #PPC, #socialmedia, & #content news, expert tips, insights, and ideas. Get our newsletter: http://bit.ly/2troYx7
Ahrefs
We make awesome SEO tools, powered by seriously big data. Sign up for our free weekly newsletter: http://ahrefs.com/newsletter 🌟
What is Refind?
Every day Refind picks the most relevant links from around the web for you. Picking only a handful of links means focusing on what’s relevant and useful. We favor timeless pieces—links with long shelf-lives, articles that are still relevant one month, one year, or even ten years from now. These lists of the best resources on any topic are the result of years of careful curation.
How does Refind curate?
It’s a mix of human and algorithmic curation, following a number of steps:
- We monitor 10k+ sources and 1k+ thought leaders on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
- In addition, our users save links from around the web using our Save buttons and our extensions.
- Our algorithm processes 100k+ new links every day and uses external signals to find the most relevant ones, focusing on timeless pieces.
- Our community of active users gets the most relevant links every day, tailored to their interests. They provide feedback via implicit and explicit signals: open, read, listen, share, mark as read, read later, «More/less like this», etc.
- Our algorithm uses these internal signals to refine the selection.
- In addition, we have expert curators who manually curate niche topics.
The result: lists of the best and most useful articles on hundreds of topics.
How does Refind detect «timeless» pieces?
We focus on pieces with long shelf-lives—not news. We determine «timelessness» via a number of metrics, for example, the consumption pattern of links over time.
How many sources does Refind monitor?
We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
Which sources does Refind monitor in Social Media Marketing?
We monitor hundreds of sources in Social Media Marketing, including Social Media Today, Content Marketing Institute, Moz, SearchEngineJournal®, Ahrefs, and many more.
Who are the thought leaders in Social Media Marketing?
We follow dozens of thought leaders in Social Media Marketing, including Gary Vaynerchuk, Tim Ferriss, Neil Patel, Content Marketing Institute, Blake Emal.
Missing a thought leader? Submit them here
Can I submit a link?
Indirectly, by using Refind and saving links from outside (e.g., via our extensions).
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When you’re logged-in, you can flag any link via the «More» (...) menu. You can also report problems via email to hello@refind.com
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