The Best Articles in Content Marketing
The most useful articles and videos in Content Marketing from around the web—beginners to advanced—curated by thought leaders and our community. We focus on timeless pieces and update the list whenever we discover new, must-read articles or videos—make sure to bookmark and revisit this page.
Top 5 Content Marketing Articles
At a glance: these are the articles that have been most read, shared, and saved in Content Marketing by Refind users in 2023 so far.
Videos
Watch a video to get a quick overview.
How to create product-led content that converts with Fio Dossetto
Product-led content can be an essential part of your marketing strategy if you’re looking to build trustworthy and long-term relationships with your clients....
How to write content that gets eyeballs with Sam Parr
Learn different ways that creators can generate ideas for content marketing that will get them more exposure from Sam Parr at Craft + Commerce 2022. LEARN HO...
Creating Content that Earns Backlinks
Learn how to successfully create content that attracts backlinks with guests Hannah Smith and Jess Peace from Neomam, going through the following topics:1:17...
What is ...?
New to Content Marketing? These articles make an excellent introduction.
Content Grouping in GA4: Beginner’s Guide
Content grouping in Google Analytics 4 is a powerful way to measure the success of your content marketing efforts. Read this guide to get started.
The Paradox of Content Marketing to Beginners vs. Experts
Over the last 20 years, I've done a lot of educational content campaigns, both for my own companies, and to help others. But it's only recently that I've
How to ...?
How to Use Twitter for Thought Leadership
Twitter is a great marketing channel for B2B companies — you just need to ignore how other B2B companies use it.
How to Create Relevant Content That Ranks
It’s not about including your keywords many times.
How to Know When You Need a Dedicated Paid Landing Page
Creating custom, campaign-specific landing pages is resource-intensive, and not every team has the necessary tools, expertise, or personnel to build the content. So, how do you know if you need a…
How to promote a blog post: the ultimate guide
So, you’ve written an awesome blog post that provides lots of value…now what? How do you get it in front of the right eyes, and as many pairs of eyes as possible? Promoting your blog posts the right way is just as important as writing amazing content. After all, if no one sees your content, it’s all for nothing. In this latest ultimate guide, I want to show you how to promote a blog post so that you generate traffic. You’ll be able to find all kinds of free and paid promotional strategies and I’
Trending
These links are currently making the rounds in Content Marketing on Refind.
How to Make AI Your Writing Sidekick for Content Marketing
Tasmin shares her tips on how to make AI your content marketing sidekick. Optimize every step of the process, from generating ideas to crafting headlines and simplifying your writing.
Don’t Build It, Yet: How Content Can Validate Your Next Product Idea
Discover how Parabol's unique 'content-led product' approach not only attracts customers but also shapes what they build next.
13 Sales Objections You Can Overcome Easily Through Content
Learn how to uncover, affirm, and overcome objections to buying your solution.
Short Articles
Short on time? Check out these useful short articles in Content Marketing—all under 10 minutes.
6 AI Tools To Speed Up Content Creation
Creating high-quality content quickly and at scale can be overwhelming and time-consuming, especially with tight deadlines and a constant demand for engaging ideas. And, let's face it, there are only…
Why Community Is the Most Important Trend in Marketing
Community is decentralized, hard to measure and difficult for marketing teams to execute on. So why is it so important? In this episode, Devin and Jimmy talk community. Jimmy show his bias for easy-to…
190 ChatGPT Prompts Marketers Should Use
Here are 190 prompts that will help marketers get the most out of ChatGPT.
«Create an advertising campaign about [company, product, or service] targeting [target audience]. Include key messages and slogans and choose the best media channels for promotions.»
AI-Generated Content: A Guide to the New Era of Content Marketing
Everything you need to know about AI-generated content: risks, tools, processes and predictions.
Why Content Distribution Is More Important Than Ever Before
I have a confession to make. I’m a wanderer. I don’t only mean that I wander geographically, but also professionally. I bet if you think about it this way, you are too. Have you ever found yourself in…
Long Articles
These are some of the most-read long-form articles in Content Marketing.
Prompt Engineering: A Guide for Marketers and Content Creators
Prompt engineering has become a must-have skill for marketers and content creators, here’s what it is and how you can use it.
How to create a more effective homepage
A step-by-step guide on improving your homepage content & copy to increase conversion
How to Increase Organic Traffic: 12 Tried & Tested Tips
Tried, tested, and not too complicated.
Pillar Pages: Why and How You Should Add Them to Your Content Strategy
Content mapping and internal linking are the primary tactics we employed to see massive SEO success from our pillar pages. Read on to learn how to implement a pillar page content strategy for…
How Content Is Evolving Thanks to AI — Whiteboard Friday
There's no question that AI has already started to have a meaningful impact on organizations that create content every single day. In this video, Ross shares how our workflows, processes, and content…
Thought Leaders
We monitor hundreds of thought leaders, influencers, and newsletters in Content Marketing, including:
MarketingProfs
Head of Content at MarketingProfs, a marketing training company with a practical approach. WSJ bestselling author of 2 books. Everybody Writes 2 is out 10/18 🥳
Neil Patel
Co-founder of Neil Patel Digital. New York Times bestselling author, top 100 entrepreneur under 30 by Obama, and top 10 marketer by Forbes.

Joe Pulizzi
Content entrepreneur who can't stop starting things. Latest is Creator Economy Expo (CEX) http://cex.events.
Brian Clark 🤙
Working on Further and Longevity Gains. Former projects acquired: Copyblogger, Rainmaker Platform, StudioPress.
Gary Vaynerchuk
Family First. CEO of @Vaynermedia. 🐈⬛ Creator of @veefriends. Investor in Twitter, venmo, FB & more. Die hard @NYJets fan. @winetexts @vaynersports
What is Refind?
Every day Refind picks the most relevant links from around the web for you. Picking only a handful of links means focusing on what’s relevant and useful. We favor timeless pieces—links with long shelf-lives, articles that are still relevant one month, one year, or even ten years from now. These lists of the best resources on any topic are the result of years of careful curation.
How does Refind curate?
It’s a mix of human and algorithmic curation, following a number of steps:
- We monitor 10k+ sources and 1k+ thought leaders on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
- In addition, our users save links from around the web using our Save buttons and our extensions.
- Our algorithm processes 100k+ new links every day and uses external signals to find the most relevant ones, focusing on timeless pieces.
- Our community of active users gets the most relevant links every day, tailored to their interests. They provide feedback via implicit and explicit signals: open, read, listen, share, mark as read, read later, «More/less like this», etc.
- Our algorithm uses these internal signals to refine the selection.
- In addition, we have expert curators who manually curate niche topics.
The result: lists of the best and most useful articles on hundreds of topics.
How does Refind detect «timeless» pieces?
We focus on pieces with long shelf-lives—not news. We determine «timelessness» via a number of metrics, for example, the consumption pattern of links over time.
How many sources does Refind monitor?
We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
Who are the thought leaders in Content Marketing?
We follow dozens of thought leaders in Content Marketing, including MarketingProfs, Neil Patel, Joe Pulizzi, Brian Clark 🤙, Gary Vaynerchuk.
Missing a thought leader? Submit them here
Can I submit a link?
Indirectly, by using Refind and saving links from outside (e.g., via our extensions).
How can I report a problem?
When you’re logged-in, you can flag any link via the «More» (...) menu. You can also report problems via email to hello@refind.com
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