Marketing

Discover the best articles, videos, and resources on marketing, marketing strategies and marketing innovation from around the web. Follow along on Refind to get the most relevant new links picked for you.
9 Best Articles in 2021
Brian Dean
SEO in 2018: The Definitive GuideBrian Dean
From 2017 · This is the ultimate guide to dominating Google’s search results in 2018. And let me be clear about something: This is NOT a lame “SEO in 2018” predictions post. Instead, you’re going see tested…
seo
marketing
rankbrain
buzzsumo.com
We Analyzed 100 Million Headlines. Here’s What We Learned (New Research)buzzsumo.com
From 2017 · Write better headlines with tactics from our analysis of 100 million headlines. Discover the best headline trigrams for Facebook and Twitter and much more.
headlines
social
research
Ahrefs
Growth Hacking Tactics That Every Startup Needs To KnowAhrefs
~13 min read · From 2015 · A complete, actionable list of growth hacking tactics you can use to supercharge the growth of your business and build your user base. FAST.
growth hacking
startups
growth
Brian Dean
Google Ranking Factors: The Complete ListBrian Dean
From 2014 · A list of all 200 Google ranking factors. Here you'll learn the ranking signals that search engines use to rank pages and sites.
seo
google
online marketing
Fast Company
Personal branding for people who hate personal brandingFast Company
5 min read · From 2019 · Self-promotion might not come naturally for some, but less outgoing people can use their natural strengths to create an authentic online presence.
career
marketing
self
priceonomics.com
The Content Marketing Handbookpriceonomics.com
From 2016 · A 30,000+ word blog post about how to write about information and make it spread. And something new from us: The Priceonomics Data Studio.
content marketing
marketing
writing
saijogeorge.com
The Best SEO & Marketing Tools curated by Saijo Georgesaijogeorge.com
From 2015 · Curated links to various SEO & marketing websites, handpicked by Saijo George. Find all the best SEO Tool in one location.
seo
marketing
tools
TNW
18 best places to promote your startup for virtually nothingTNW
8 min read · From 2017 · When you have launched a startup or prototype, one of the most important strategies to prove is your business concept and gaining early user traction. If you’re like most startup founders, you don’t have much money, nor do you have enough money to hire a PR agency. However, to become a great entrepreneur means you […]
launch
startups
promotion
signal.org
The Instagram ads Facebook won't show yousignal.org
1 min read · May 4th · Companies like Facebook aren’t building technology for you, they’re building technology for your data. They collect everything they can from FB, Instagram, and WhatsApp in order to sell visibility…
privacy
social media
marketing
Most highlighted
Companies like Facebook aren’t building technology for you, they’re building technology for your data.
We created a multi-variant targeted ad designed to show you the personal data that Facebook collects about you and sells access to. The ad would simply display some of the information collected about the viewer which the advertising platform uses. Facebook was not into that idea.
Facebook’s world, the only acceptable usage is to hide what you’re doing from your audience.
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These outdoor brands are turning customer stories into marketing gold
outsidebusinessjournal.com
Don't Think Amway: Here's a Customer Referral Program That People Will Actually Love
Inc.
6 Product Led Growth Sessions From SaaStr Annual 2021
SaaStr
3 Marketing Lessons We Can Learn From Netflix's 'Squid Game'
Entrepreneur
B2B marketing tactics that can help move the needle
TechCrunch
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Visual Capitalist
The World’s 100 Most Valuable Brands in 2021Visual Capitalist
~15 min read · Oct 6th · In 2020, the global economy experienced one of the worst declines
marketing
Most highlighted
The total value of 2021’s Top 100 brands grew by 42%, reaching a combined $7 trillion. At the top of the list, perhaps unsurprisingly, is Amazon, with a total brand value of $683 billion.
Instagram and TikTok trailed behind Facebook when it came to total brand value, but both platforms saw exceptional growth compared to last year’s report. In fact, when looking at brand value growth from 2020, both brands scored a spot in the top 10.
Mark Schaefer
Please. Let's not start with your "why"Mark Schaefer
2 min read · Sep 27th
marketing
Most highlighted
it’s all about me, and my why. Not a business why, MY WHY.
Content Marketing Institute
How to Do a Competitive Content Marketing AnalysisContent Marketing Institute
4 min read · Sep 21st · To create differentiated content, you need to know what your competitors are doing. Follow these three steps to do that analysis – Content Marketing Institute
marketing
Most highlighted
Once you’ve inventoried your competitors’ content, it’s time to evaluate it
Content Marketing Institute
How to Document Your Content Marketing WorkflowContent Marketing Institute
6 min read · Sep 22nd · Follow the four stages to document a workflow that keeps your content marketing team on the path to success – Content Marketing Institute
marketing
content marketing
Moz
The Ultimate Guide to Digital PRMoz
~13 min read · Sep 21st · The team at Go Fish Digital shares their strategies for building links through digital PR.
marketing
digital pr
Ahrefs
17 Actionable Marketing Tips for Small Businesses in 2021Ahrefs
9 min read · Sep 17th · Implement these marketing tips.
marketing
Ad Age
Why nano-influencers are important for brandsAd Age
1 min read · Sep 21st · Marketing experts find that loyal nano-influencer followings mean high engagement.
marketing
SaaStr
6 Product Led Growth Sessions From SaaStr Annual 2021SaaStr
2 min read · Oct 8th · Product Led Growth (“PLG”) is one of the dominant themes of the SaaS marketplace today. Unsurprisingly, Product Led Growth was one of the most popular discussion topics at SaaStr Annual 2021. If you…
saas
growth hacking
marketing
TechCrunch
B2B marketing tactics that can help move the needleTechCrunch
2 min read · Oct 8th · While there are hundreds of ways to personalize and optimize your website, knowing what to focus on, and when, can be difficult when you’re seeking maximum impact.
marketing
Social Media Today
TikTok Announces New Advertising and Branded Content Partnership Options at TikTok World EventSocial Media Today
5 min read · Sep 29th · The platform has announced a range of new and coming features, with a focus on creator partnerships and eCommerce.
marketing
Marketing

9 Best Articles in 2021

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