The Best Articles in Product Design
The most useful articles and videos in Product Design from around the web, curated by thought leaders and our community.
Refind focuses on timeless pieces and updates the list whenever new, must-read articles or videos are discovered.
Top 5 Product Design Articles
At a glance: these are the articles that have been most read, shared, and saved in Product Design by Refind users in 2024 so far.
Videos
Watch a video to get a quick overview.
The ultimate guide to OKRs | Christina Wodtke (Stanford)
Christina Wodtke is an author, Stanford University professor, and speaker who teaches strategies for building high-performing teams. She’s also the author of...
How to ask the right questions, project confidence, and win over skeptics
Paige Costello is a beloved product leader with a reputation as a remarkable coach and mentor. She is currently the Head of Core Product at Asana, where she ...
Building minimum lovable products, stories from WeWork & Airbnb, and thriving as a PM
Jiaona Zhang (JZ) is a product leader with a strong background in consumer products and extensive hiring and management experience. She is currently Senior V...
The power of strategic narrative
Andy Raskin helps CEOs align their leadership teams around a strategic narrative—a single story that powers success in sales, marketing, product, fundraising...
Moving fast and navigating uncertainty | Jeremy Henrickson (Rippling, Coinbase)
Jeremy Henrickson is Rippling’s SVP of Product, responsible for scaling their product and design team across three continents. Previously, as Chief Product O...
What is ...?
New to Product Design? These articles make an excellent introduction.
What is Product Led Growth? How to Build a Software Company in the End User Era
What is product led growth? Blake Bartlett explains the latest to-go-market strategy, how we got here and why the end user is now the most powerful buyer.
A beginner’s guide to guerrilla research
This is the user research method that even the most budget-conscious stakeholders can get behind.
What is information architecture? Structuring content for maximum value
Information architecture ensures content and data is structured, organized, and categorized in an effective and usable way, thereby maximizing the value of your websites and applications.
«Information architecture is a discipline focused on structuring, organizing, and categorizing content and data in an effective and usable way, largely for websites and applications.»
What is Good Product Strategy?
“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. He was on edge. We had been experimenting towards a very concrete goal for two months, and had made a lot of progress. We had lea
«Most companies fall into the trap of thinking about Product Strategy as a plan to build certain features and capabilities.»
What is Product Design?
This frequently misunderstood field is in need of a proper definition.
How to ...?
How to Create a Voice of the Customer Program
8 tips from product leaders at Figma, Etsy, Google, and more.
«Customers are genuinely happy to see their feedback incorporated into a company's product roadmap. Retention increases, loyalty increases, and NPS scores generally go up.»
How to Create a Product Content Strategy
Developing a product content strategy means product managers, designers and UX content writers working closely together.
How To Navigate Product Management Specializations
In the tech world, the Design, Engineering, Marketing, and Sales functions have each had specialities for years. But, Product Management has not yet defined specialities . This leads people to think a…
How to Draw a Wireframe (Even if You Can’t Draw)
Even people with limited drawing abilities can learn to sketch a wireframe if they learn a few common conventions used to represent various design elements.
«Use physical constraints to prevent obsessing over tiny aesthetic details: Thick pens or sharpies Time boxing Limited space for the sketch»
How to Build a Minimum Lovable Product (MLP)
What isthe difference between an MVP and an MLP product. If you're looking to build a minimum lovable product (MLP) check this out.
«A good way of focusing on desired outcomes is to use Teresa Torres’ Opportunity Solution Tree, from the continuous discovery framework.»
Trending
These links are currently making the rounds in Product Design on Refind.
Try this onboarding email series strategy… it actually works!
And it is SO simple.
Rethinking the startup MVP: Building a competitive product
Today's startup MVP is about iterating early to build the highest quality competitor to an existing idea, not validating a novel one. This journey involves refining early ideas to compete in an…
«Today, the MVP is no longer about validating a novel idea as quickly as possible. Rather, its aim is to create a compelling product that draws in the early users in order to gather feedback that you then use to sharpen the product into the best version of many.»
Tesler’s Law
Laws of UX is a collection of best practices that designers can consider when building user interfaces.
How to Build a Brand Without Breaking the Bank
In this exclusive interview, Studs co-founder and Chief Brand Officer Lisa Bubbers shares tips for launching and scaling a startup's brand on a budget.
GOAT’s Path to Product-Market Fit — How a Fake Sneaker Sparked a $4B Idea
GOAT co-founder and CEO Eddy Lu sits down with First Round Partner Todd Jackson to tell the story of how a decade of middling entrepreneurial ideas finally culminated in the $4B idea for a sneaker…
Short Articles
Short on time? Check out these useful short articles in Product Design—all under 10 minutes.
Spotify Wrapped: 6 psychology principles that make it go viral every year
Learn how Spotify uses psychology to create one of the most anticipated yearly events in the music industry.
Dan Mall’s 10 Principles for a Worthy Design Career
Dan Mall distills decades of experience navigating the design world into ten pieces of advice for tackling complex tasks, preventing burnout, and fostering continuous learning.
How to do product positioning
Making products is hard. The advice you get doesn't help much; either it's too vague to be useful or too specific to be applicable to your situation. These notes build a model of how products work…
The psychology behind highly effective landing pages
Learn what mistakes to avoid when creating landing pages and how to design highly effective ones using psychology.
Your customers hate MVPs. Make a SLC instead.
Shared by 529, including Shepal, designshard, Vincenzo Tremonte
Long Articles
These are some of the most-read long-form articles in Product Design.
The 30 Best Pieces of Advice we Heard in 2023
For the 11th year in a row, we rounded up 30 essential company-building insights for startups to lean on in the coming year, no matter the climate.
Lean Product Design: A Playbook
Creating a new product is an exciting process. You’ve dreamed up a killer idea, drafted some sketches and maybe even started to think about how you’d make money out of this world beating idea. But…
Care beyond code: 7 best design practices for frontend developers—Martian Chronicles, Evil Martians’ team blog
Frontend can be about more than just code—we’re also the last bastion helping our teams against pesky design bugs! We share 7 best design practices for frontend engineers.
The Gulf Between Design and Engineering / Design Systems International
A new set of principles for better workflows when making digital products
The 100 Best Bits of Advice Ever Shared on First Round Review
We combed The Review archives for a special compilation of the 100 very best advice published on our digital pages over the last 10 years from folks like Stewart Butterfield, Claire Hughes Johnson and…
Thought Leaders
We monitor hundreds of thought leaders, influencers, and newsletters in Product Design, including:
What is Refind?
Every day Refind picks the most relevant links from around the web for you. Picking only a handful of links means focusing on what’s relevant and useful.
How does Refind curate?
It’s a mix of human and algorithmic curation, following a number of steps:
- We monitor 10k+ sources and 1k+ thought leaders on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
- In addition, our users save links from around the web using our Save buttons and our extensions.
- Our algorithm processes 100k+ new links every day and uses external signals to find the most relevant ones, focusing on timeless pieces.
- Our community of active users gets the most relevant links every day, tailored to their interests. They provide feedback via implicit and explicit signals: open, read, listen, share, mark as read, read later, «More/less like this», etc.
- Our algorithm uses these internal signals to refine the selection.
- In addition, we have expert curators who manually curate niche topics.
The result: lists of the best and most useful articles on hundreds of topics.
How does Refind detect «timeless» pieces?
We focus on pieces with long shelf-lives—not news. We determine «timelessness» via a number of metrics, for example, the consumption pattern of links over time.
How many sources does Refind monitor?
We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
Who are the thought leaders in Product Design?
We follow dozens of thought leaders in Product Design, including zeldman, Joel Spolsky, Jason Fried, Brad Frost, Julie Zhuo.
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Keep Learning
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