The Best of Growth.Design
10+ most popular Growth.Design articles, as voted by our community.
🧠 Product tips in a comic book format. (by @DanBenoni & @LouisXavierL)
Growth.Design on Freemium
How To Increase Trial Conversions by 23% (Ethically)
This step-by-step case study shows you how to design a high-converting paywall (freemium or trial) without relying on unethical dark patterns or shady tactics.
Growth.Design on Growth Marketing
Labor Perception Bias: Why faster isn't always better
Learn what the Labor Perception bias is and how to apply it to improve your product without relying on unethical dark patterns.
Google: How to increase feature adoption the right way
This case study shows you Google's feature adoption strategy. Learn how to maximize new product releases with these 5 key principles.
Growth.Design on Product Design
The Psychology Behind Loom's Explosive Growth
Learn the 7 psychology principles that helped Loom to grow from zero to tech unicorn in record time.
Episode 1: Can Bing's new AI search challenge Google?
This onboarding case study shows how Bing's new AI chat experience could be improved. You'll also learn key adoption strategies that can increase engagement.
Growth.Design on User Retention
How Linkedin Increased Notification Opt-in Rates by 500%
This story shows the problem with most retention notifications and how Linkedin reframed their prompts to reengage 5x more users.
Duolingo's User Retention: 8 Tactics Tested On 300 Million Users
Discover Duolingo's top 8 user retention tactics (and the psychology behind them), as well as behind-the-scenes stats and facts to help your product.
Growth.Design on UX
Typeform: How to offboard users the right way
This offboarding case study shows how Typeform's cancellation experience could be improved. You'll also learn a key retention strategy that can reduce churn.
The Psychology of Clubhouse’s User Retention (...and churn)
Clubhouse's growth has skyrocketed... but can it keep its users? This case study digs into the psychology behind its user retention challenge.
Growth.Design on Visual Design
🧠Psychology of Design: 101 Cognitive Biases & Principles That Affect Your UX
A complete list of cognitive biases and design principles with tons of examples, checklists and quizzes to help you improve your user experience.
One Simple Psychology Framework To Improve Your Onboarding
This case study shows how Blinkist onboards new users, and how one simple psychology framework could to improve your user onboarding (and retention).
Popular
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Zeigarnik Effect: Why it's hard to leave things incomplete
Learn what the Zeigarnik Effect is and how to apply it to improve your product without relying on unethical dark patterns.
The Psychology Behind Amazon's Purchase Experience
Every screen in the Amazon app is a masterclass in psychology (for better or worse) especially their purchase experience.
Growth Design · Case Studies
Want to understand why the very best product companies grow so fast? Explore this library of case studies, interactive stories and growth experiments ideas.
The Ugly Truth About Net Promoter Score Surveys
This story shows the problem with most NPS surveys. Learn how to increase the response rate of your surveys and get better customer insights.
Tech ethics: If cookie consent prompts were honest...
This case study shows how a cookie consent prompt went over the ethical line. Is your team facing similar ethical dilemmas? Take the Ethics Team Assessment Quiz.
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