The Best of Reforge
10+ most popular Reforge articles, as voted by our community.
Reforge is the leading solution for advancing your career in Product and Growth.
Reforge on Entertainment
The Entertainment Value Curve: Why TikTok is On Fire 🔥 and Quibi Isn’t
This post was written by Ravi Mehta. Ravi is a consumer tech leader who is currently an Executive-in-Residence at Reforge. Previously, he was Chief Product Officer at Tinder and a product leader at…
Reforge on Growth Marketing
4 Major Problems With The Lean Startup Methodology
Recently, startup veterans have identified four core challenges with the Lean Startup. Let's break each of those down & look at a more effective methodology.
«an alternative approach I developed that can serve as a better guide for new product innovation called The Deliberate Startup.»
Building Growth: Product, Process, and Team
The term “Growth” has been slapped onto everything. Growth marketing, growth hacking, growth engineering, growth product, blah blah blah. It has created a ton of confusion and negative biases. Every week we get questions like, “What is the difference between product and growth team? Growth marketing
Reforge on Product Management
The Growing Specialization of Product Management
Design, Engineering, and Marketing have specialities, but Product has not yet defined theirs. We talk about problems that arise when we assume all Product Managers are created equal, different types…
Product Strategy is Really About Offense vs. Defense
Offense and defense are equally important, yet distinct, types of work in product strategy. You can increase your chances of success as a business by taking a unique approach aligned with each type of…
«Your “defense” is the investments you make in order to prevent potential downside for the business. If you don’t invest in defense, you’re putting the business at risk, but making these defensive bets doesn’t generally drive upside in itself.»
Reforge on Product Strategy
The Product Strategy Stack
Ravi Mehta Ravi is a Reforge Partner, creator of the Product Leadership program, and leads Product Strategy . Ravi was the CPO at Tinder, Product Dir at Facebook, and VP Product at Tripadvisor.
«Difficulty prioritizing is often a strategy issue, not an execution issue.»
Reforge on Saas
Product Work Beyond Product-Market Fit
Fareed Mosavat is a Reforge EIR and former Director of Product at Slack , focused on growth in the freemium, self-service business. Previously, he led growth and product teams at Instacart and Zynga .…
The Hidden Freemium Advantage
Elena Verna is a Reforge EIR and Partner on Experimentation and Monetization Deep Dive programs. Elena is a Growth Advisor to Miro, MongoDB, Maze, and others. She was formerly SVP for Product & Growth…
Reforge on User Retention
Casey Winters on Pinterest's Retention Wins, and Why 90% of SEO Advice is Wrong
Pinterest recently announced that they hit 150 million monthly active users sharing over 75 billion “ideas.” This represents a 50% increase in their top line metric, and was accompanied by growth in new demographics. Casey Winters is the former growth product lead at Pinterest where he helped the service to crack international growth and surpass its 150 million MAU mark. Winters previously led growth at GrubHub where he helped that company grow from three cities to over 500. We sat down w
Why Retention Is The Silent Killer
Retention - not only does it make companies - but it also quietly breaks them. For this reason, poor user retention has become the silent startup killer. In this post, I will walk you through the…
These are some all-time favorites with Refind users.
Growth Loops are the New Funnels
The AARRR funnel framework has been the dominating guiding framework to metrics, goal setting, and strategic growth conversations. Funnels were a good starting point but do not accurately represent how the fastest growing products grow. It is time to move past the funnel framework and focus on Gro
Improve Collaboration Between Product and Customer Service — Reforge
Shared by 1087, including Arne Keuning, Sergio Caredda
Tech debt is not a burden, it's a strategic lever for success
Matt Greenberg is the CTO at Reforge, former VP Engineering at Credit Karma, and co-creator of the Scaling Product Delivery program .
The Racecar Growth Framework
Dan Hockenmaier is the Founder of Basis One , a growth strategy firm. He is also a Reforge Partner on our Monetization + Pricing program.
Grow Your Career Like You Grow A Product
Elena Verna is a Reforge EIR and Partner on the Experimentation and Monetization Deep Dive programs. Elena is a Growth Advisor to Miro, MongoDB, Maze, and others. She was formerly SVP for Product &…
«Building a growth engine for your career»
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