9 Best Articles in 2021
a16z.com
16 Startup Metrics | Andreessen Horowitz
a16z.com
10 min read · From 2015 · We have the privilege of meeting with thousands of entrepreneurs every year, and in the course of those discussions are presented with all kinds of numbers, measures, and metrics that illustrate the…
Journal
Why Trello Failed to Build a $1 Billion+ Business
Journal
~11 min read · From 2017 · In 2011, Joel Spolsky launched his company Fog Creek’s new product at TechCrunch Disrupt called Trello. It looked a lot like a whiteboard…
medium.com
Understanding Customer Acquisition Costs — Growth Hacking, Marketing and Venture Capital
medium.com
5 min read · From 2015 · The framework VCs use
medium.com
Slack’s $2.8 Billion Dollar Secret Sauce — Medium
medium.com
6 min read · From 2015 · How Slack stole a multi-billion dollar market by becoming everyone’s favorite sassy robot sidekick.
dozendigital.com
The Ultimate Customer Acquisition Checklist
dozendigital.com
From 2016 · Dozen Digital is a full-stack marketing group with an emphasis on agility,
data and execution
medium.com
Improve your landing page by learning from the best
medium.com
5 min read · From 2018 · A breakdown of the latest trends in SaaS landing pages and how you can use them in your own designs.
Julian Shapiro
Startup Growth 🎯
Julian Shapiro
7 min read · From 2017 · Learn how to acquire users through ad campaigns, A/B testing, and content marketing.
a16z
16 More Startup Metrics
a16z
~19 min read · From 2017 · A few weeks ago, we shared some key startup metrics (16 of them, to be exact) that help investors gauge the health of a business when investing in it. But to repeat ourselves for a moment: Good…
medium.com
How To Design Lead Nurturing, Lead Scoring, and Drip Email Campaigns
medium.com
20+ min read · From 2016 · In my previous article, How To Track Customer Acquisitions: Customer Lifecycle, Sales Funnel, and Content Strategy, I described how…
