- What is Product Led Growth? How to Build a Software Company in the End User Era
- How companies use dark patterns to keep you subscribed
- The Question Every CEO is Asking: What is Our Generative AI Strategy?
- How to Simplify Your Marketing Funnel: Seeing the Unit Cost Forest for the Conversion Rates Trees
Naomi Ionita is a Partner at the venture capital firm, Menlo Ventures. She started her career in engineering in 2002, shifted to product in 2006, and built p...
Lenny Rachitsky interviews world-class product leaders and growth experts to uncover concrete, actionable, and tactical advice to help you build, launch, and...
Kevin Aluwi is the co-founder and former CEO of Gojek. With over 2.7 million drivers and over 3 billion orders completed, Gojek is the biggest startup in Ind...
Alex MacCaw is the 2x startup founder behind Clearbit and Reflect. Clearbit being a B2B data enrichment API for sales & marketing teams and Reflect being a B...
Patrick Campbell is the founder and CEO of ProfitWell, which he bootstrapped and sold for over $200 million. In this special episode, we explore 10 big ideas...
Churn gets a lot of bad press. Yes, it is complex. Yes, it is confusing. But as a metric, it is helpful. In the early stages of building a company, churn gives you quick feedback which other metrics…
What is product led growth? Blake Bartlett explains the latest to-go-market strategy, how we got here and why the end user is now the most powerful buyer.
Your SaaS sales demo process is the first touchpoint with your prospect. Improve it with this step-by-step guide that will unlock higher conversion rates.
In the tech world, the Design, Engineering, Marketing, and Sales functions have each had specialities for years. But, Product Management has not yet defined specialities . This leads people to think a…
I’ve been CEO of two startups and on the board of about ten. That means I’ve presented a lot of operating plans to boards. It also means I’ve had a lot of operating plans presented to me. Frankly,…
Growth hacking. Growth marketing. Whatever you call it, growth is a key goal for businesses. Some might even say it is the sole aim for most businesses.
Learn how to identify ready-to-buy accounts by classifying your webpages as high, medium, and low intent.
Fundamentals on building SaaS channel partnerships that help software businesses extend their market reach, grow revenue, and deliver more value to customers.
A distinct approach to validating SaaS ideas. A Failory newsletter issue, published in Sep 14, 2023.
Free-trials, product's responsibility and no sales.
The top 3 mistakes + how to fix them
The hub & spoke content model is known for SEO benefits, but most SaaS companies don’t realize that it also greatly aids buyer journeys. Get our playbook here.
Growth stages of companies and products
Unlock the potential of the B2B SaaS content marketing flywheel. Optimize your customer journey, retain customers, and drive growth with this powerful cyclical model.
Unsubscribing should be easy. It’s not.
Let’s say you’re a CEO. You don’t come from a marketing background. At every quarterly business review (QBR) and board meeting, your marketing head presents a chart like this: What happens next? More…
Curious to know how generative AI will affect your job or business? We break down four ways AI will shape B2B SaaS and provide tips from SMEs
In our conversations with enterprise customers, genAI companies, and CSPs, 3 questions have emerged that can inform your generative AI strategy.
Many startups fail despite identifying a real problem and building a product that solves that problem. This explains why, so you can avoid their fate.
Create value that lasts.
A newsletter for the ambitious. Learn from the world's best founders through deep dives sent every Sunday.
The beauty and chaos of vertical SaaS
Show In Depth, Ep How Retool reached $2M in ARR before launch by focusing on developers — David Hsu - Nov 10, 2022
VC @benchmark, Investor: @grubhub, @zillow, @uber, @stitchfix, @nextdoor, @glassdoor, @hacker0x01, @solvhealth, @roverdotcom, @instawork Trustee @sfiscience
2x entrepreneur. Sold both companies (last to @salesforce). Now @UpfrontVC looking to invest in passionate entrepreneurs.
CEO at Nira (@niradotcom). Started @CrazyEgg & KISSmetrics. Building SaaS businesses for 20+ years. Customer obsessed. Early adopter. Always grateful 🙏🏽🖼️
a16z GAMES FUND ONE. Investing in games, AI, VR/AR, metaverse, and the future of entertainment!
Venture capitalist at @theoryvc. Student of Startups. Author of Winning with Data http://amzn.to/1UQAMSr. Author of http://tomtunguz.com
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