The Best of SaaStr
10+ most popular SaaStr articles, as voted by our community.
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SaaStr on Hiten Shah
David Cancel (Drift/Hubspot) & Hiten Shah (Quick Sprout/KISSmetrics) Discuss Illusion and Reality in Product/Market Fit (Video +…
In anticipation of the upcoming SaaStr Annual 2017, we’ll be releasing the full series of transcripts and videos from all the awesome 2016 sessions. In this chat led by Alison Wagonfeld of Emergence Capital, we tap into the combined wisdom of ser...
SaaStr on Marketing
How To Scale Your Go-to-Market Strategy at Every Stage with Cipio Partners Managing Partner Rolan Dennert (Video)
Most startup founders create companies to grow them. While all organizations are different, one core truth remains — Everything changes. This is true in
SaaStr on Saas
From 0 to 6 Million Users in 5 Years: How ClickUp Stood Out in a Crowded Market…
Amidst oversaturated markets and economic downturns, how are SaaS companies navigating acquiring more users and hitting high-profit margins?
The Impact of Generative AI on Software With Theory Ventures Founder & General Partner Tomasz Tunguz (Pod…
Generative AI has taken the world by storm, and VCs and SaaS founders are looking at new opportunities it can bring. Even considering the more
SaaStr on Sales
Adding Outbound Sales & Marketing to a Product-Led Growth Engine
Hear from the CMOs of Freshworks, Twilio, 1Password, and Coda on how they transitioned from product-led growth to enterprise sales and marketing engines.
«When people hear “product-led growth” there’s an assumption it’s the same thing as a viral product that sells itself. But PLG and virality aren’t necessarily the same thing.»
The Two Characteristics of Every Great Salesperson
Q: What are the characteristics of a great sales person? Well, it’s really two: Listening + Tenacity. A rep that doesn’t listen talks too much. A rep that
SaaStr on YC
5 Critical and Company-Altering Learnings from B2B Startups with Y Combinator Managing Director of YC Continuity Anu…
Anu Hariharan works with hundreds of startups annually as Managing Director at Y Combinator. Through experience, she explains five company-altering
These are some all-time favorites with Refind users.
When to Go Multi-Product in SaaS
https://twitter.com/jasonlk/status/1520105966716346369 So a top theme across SaaStr CEO interviews since 2017 or so, and across our 5 Interesting
Don't Settle for Less Than 100% NRR from SMBs
As part of our 5 Interesting Learning series we've had a chance to do a deep dive on many leaders selling to SMBs in whole or in part, from Zendesk to
The Lead Plateau You May Hit Just As It Gets Good. How to Plan Around It.
270 21 94 Many SaaS companies hit an “organic lead plateau” at several phases: When you get Really Big, at some point, every company in the world is Already An Opportunity. Box, Salesforce, etc. really don’t have many new opportu...
10 Tips to Start Selling to Big Companies as a Tiny Startup
Q: Why would any big business take a risk on a start-up? They wouldn’t. Unless, the gain way outweighs the risk. And yet … they do all the time. If you
Hire the Right Type of VP Marketing — Or You’ll Just End Up With a Bunch of…
Apologies to all those to whom this is already well known. But, I know many of you have never hired a head of marketing before. And as soon as you get your MSP (Minimum Sellable Product) out the door, and you’ve got your first 10 customers ...
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