The Best of SaaStr
10+ most popular SaaStr articles, as voted by our community.
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RevenueCat: Across 10,000+ Mobile Apps, Longer Free Trials Perform Better
RevenueCat (where I was lucky enough to be the first investor) automates subscription management for mobile apps. It recently published its annual review
5 Interesting Learnings from SentinelOne at $500,000,000 in ARR
So there are Cloud and SaaS companies growing quickly. And then there are just a handful growing like SentinelOne. At almost $500m in ARR, it's still
SaaStr on Hiten Shah
David Cancel (Drift/Hubspot) & Hiten Shah (Quick Sprout/KISSmetrics) Discuss Illusion and Reality in Product/Market Fit (Video +…
In anticipation of the upcoming SaaStr Annual 2017, we’ll be releasing the full series of transcripts and videos from all the awesome 2016 sessions. In this chat led by Alison Wagonfeld of Emergence Capital, we tap into the combined wisdom of ser...
SaaStr on Saas
Growth and Burn Rates at $1m ARR for 20+ Fast Growing SaaS Companies
The other day, for the first time ever, I put together a little bit of analysis on the 24 SaaS companies I’ve invested in since late 2013. 20 have crossed $1m ARR now, a bunch have crossed $10m ARR since, and a handful $50m ARR. I wanted to...
6 Product Led Growth Sessions From SaaStr Annual 2021
Product Led Growth (“PLG”) is one of the dominant themes of the SaaS marketplace today. Unsurprisingly, Product Led Growth was one of the most popular discussion topics at SaaStr Annual 2021. If you…
SaaStr on Sales
Adding Outbound Sales & Marketing to a Product-Led Growth Engine
Hear from the CMOs of Freshworks, Twilio, 1Password, and Coda on how they transitioned from product-led growth to enterprise sales and marketing engines.
«When people hear “product-led growth” there’s an assumption it’s the same thing as a viral product that sells itself. But PLG and virality aren’t necessarily the same thing.»
The Two Characteristics of Every Great Salesperson
Q: What are the characteristics of a great sales person? Well, it’s really two: Listening + Tenacity. A rep that doesn’t listen talks too much. A rep that
SaaStr on YC
5 Critical and Company-Altering Learnings from B2B Startups with Y Combinator Managing Director of YC Continuity Anu…
Anu Hariharan works with hundreds of startups annually as Managing Director at Y Combinator. Through experience, she explains five company-altering
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When to Go Multi-Product in SaaS
https://twitter.com/jasonlk/status/1520105966716346369 So a top theme across SaaStr CEO interviews since 2017 or so, and across our 5 Interesting
Don't Settle for Less Than 100% NRR from SMBs
As part of our 5 Interesting Learning series we've had a chance to do a deep dive on many leaders selling to SMBs in whole or in part, from Zendesk to
The Lead Plateau You May Hit Just As It Gets Good. How to Plan Around It.
270 21 94 Many SaaS companies hit an “organic lead plateau” at several phases: When you get Really Big, at some point, every company in the world is Already An Opportunity. Box, Salesforce, etc. really don’t have many new opportu...
10 Tips to Start Selling to Big Companies as a Tiny Startup
Q: Why would any big business take a risk on a start-up? They wouldn’t. Unless, the gain way outweighs the risk. And yet … they do all the time. If you
Hire the Right Type of VP Marketing — Or You’ll Just End Up With a Bunch of…
Apologies to all those to whom this is already well known. But, I know many of you have never hired a head of marketing before. And as soon as you get your MSP (Minimum Sellable Product) out the door, and you’ve got your first 10 customers ...
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