The Best of Content Marketing Institute
20+ most popular Content Marketing Institute articles, as voted by our community.
We share how-to content marketing insights and guidance. Join us September 26-29, 2023 in Washington, D.C. for #CMWorld. PS, we really like the color orange.
Content Marketing Institute on Content Marketing
16 Apps and Tools to Keep You Productive and Sane
Challenged by new work environments or workloads? Check out these pre-tested 16 productivity tools – Content Marketing Institute
100+ Content Marketing Trends and Predictions for Success in 2022
Find out which content marketing trends to watch in 2022 from thought leaders, speakers, and award winners ¬– Content Marketing Institute
«In SaaS, our customers are the real heroes of the industry, and we’re aiming to tell their stories in a way that inspires as well as educates.»
Content Marketing Institute on Content Strategy
Think Strategically About Your Content Model
Which strategic content operating model or combination is right for your business’ content? – The Content Marketing Institute
Why You Need Two Types of Content Strategist
Learn how front-end and back-end content strategists operate and why they must work together – Content Marketing Institute
Content Marketing Institute on Copywriting
Get Rid of These 25 Phrases and Words From Your Content
Cut these 25 filler or unhelpful words bloating your online writing – Content Marketing Institute
Content Marketing Institute on Creative Burnout
We Don’t Talk About Creative Burnout – This Is Why We Should [Rose Colored Glasses]
A content strategy that causes team burnout puts a precious business resource at risk. Try these antidotes from the Content Marketing Institute
Content Marketing Institute on Email Marketing
3 Email Design Trends for Content Marketers To Use in 2022
Check out three email design trends that will rule 2022 – Content Marketing Institute
Content Marketing Institute on SEO
20 of the Best SEO Tips for Keyword Rankings and Google in 2020
Here are 20 SEO opportunities you should stop neglecting to boost your rankings in 2020 – Content Marketing Institute
3 Keyword Research Trends to Get Your Content Seen
Use these three SEO trends reshaping keyword research – Content Marketing Institute
Content Marketing Institute on Storytelling
16 Visual Storytelling Tips to Give Your Content Marketing a Boost
Follow one or more of these 16 tips to make your visual content stand out in a crowded field – Content Marketing Institute
How to Do Brand Storytelling in 3 Successful Ways
Discover three ways to do brand storytelling that serves as a differentiator and memorable opportunity to engage an audience – Content Marketing Institute
Content Marketing Institute on Video Marketing
How To Repurpose Video Content for Bigger and Better Results
Engaging videos lead to powerful results. But crafting quality video takes significant effort. Repurposing lets you stretch the same ingredients across many platforms to satisfy different appetites.…
These are some all-time favorites with Refind users.
How To Turn Complex Topics Into Content Your Audience Will Understand
Follow these five ideas to transform complex topics into content your audience will understand (and read.) – Content Marketing Institute
«To match your language with the terms, concepts, and examples with which your audience is familiar, map their technical knowledge before you write.»
7 Neuro Writing Tactics to Get Inside the Minds of Your Audience
Combine psychological science with the art of writing to create more engaging and persuasive content. – Content Marketing Institute
5 Steps To Build a Content Operations Workflow That Helps Everybody
Create a clear workflow and efficient process so your content marketing operations can run smoothly. – Content Marketing Institute
User-Generated Content: Let Your Fans Do Content Creation Work for You
Content creation is hard. But you don’t have to do all the heavy lifting. Think user-generated content – Content Marketing Institute
Even B2B Audiences Want Emotion in Their Content
Feelings are the most important information content marketers should know about their B2B audiences now – Content Marketing Institute
What is Refind?
Every day Refind picks the most relevant links from around the web for you. is one of more than 10k sources we monitor.
How does Refind curate?
It’s a mix of human and algorithmic curation, following a number of steps:
- We monitor 10k+ sources and 1k+ thought leaders on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
- In addition, our users save links from around the web using our Save buttons and our extensions.
- Our algorithm processes 100k+ new links every day and uses external signals to find the most relevant ones, focusing on timeless pieces.
- Our community of active users gets the most relevant links every day, tailored to their interests. They provide feedback via implicit and explicit signals: open, read, listen, share, mark as read, read later, «More/less like this», etc.
- Our algorithm uses these internal signals to refine the selection.
- In addition, we have expert curators who manually curate niche topics.
The result: lists of the best and most useful articles on hundreds of topics.
How does Refind detect «timeless» pieces?
We focus on pieces with long shelf-lives—not news. We determine «timelessness» via a number of metrics, for example, the consumption pattern of links over time.
How many sources does Refind monitor?
We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
Can I submit a link?
Indirectly, by using Refind and saving links from outside (e.g., via our extensions).
How can I report a problem?
When you’re logged-in, you can flag any link via the «More» (...) menu. You can also report problems via email to email@example.com
Who uses Refind?
200k+ smart people start their day with Refind. To learn something new. To get inspired. To move forward. Our apps have a 4.9/5 rating.
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Head over to our homepage and sign up by email or with your Twitter or Google account.
Content Marketing Institute on Social Media Marketing
How To Do Less and Get More in Every Facet of Content Marketing
Don’t wait for a budget boost. Follow this in-depth guide to work more efficiently and get more value from your content marketing – Content Marketing Institute
7 More Ways to Curate Content Like a Pro [New Examples]
Try these content curation tips and examples for an efficient way to fill your content calendar and add value for your audience – Content Marketing Institute