The Best of Digiday
10+ most popular Digiday articles, as voted by our community.
Authority, insight, and honesty on digital media and marketing.
Paywall possible
Digiday on Advertising
Here are the 2022 global media rankings by ad spend: Google, Facebook remain dominant
Despite the headlines, emergent players such as Apple and Microsoft still trail the triopoly and China's digital giants.
Ad spending on TikTok defies advertising slowdown
Even as marketers continue to scrape dollars back wherever they can, whether that be from TV or Facebook, they can’t stop pouring money into the short-form video app.
Digiday on Copywriting
'I have to fight to do my job': Confessions of a copywriter
In the latest edition of Confessions, a copywriter reveals how they're stretched too thin.
Digiday on Marketing
Marketers move beyond the basics of ChatGPT with new tools
Companies are setting their sights past OpenAI's free version and integrating their own data sets for new ads, bots and idea generators.
Digiday on Media
Publishers report Q1 ad revenue is pacing 10-25% behind forecasts
Publishers are facing a slow start to Q1 and sales teams have a lot of work to do to regain lost time.
Digiday on Newsletters
How Substack has spawned a new class of newsletter entrepreneurs
As the media ecosystem contracts amid coronavirus, Substack has been thrust into an uncomfortable role — that of a savior.
«Substack enjoys a growing profile in the media industry, but it’s not a consumer brand. The company is fine with that. Substack wants to be behind the scenes, taking its cut as writers interact with their devoted readers. More than 100,000 subscribers pay writers on Substack, according to the company.»
Digiday on Podcasting
Why the podcast gold rush is slowing down for some publishers
Increased competition for listeners and ad dollars is putting pressure on many podcast-producing publishers that do not focus on audio as a primary source of their audience or revenue.
Digiday on Retail
Why McKinsey sees 'commerce media' as the go-to media and marketing investment channel of the future
McKinsey believes it’s time to look at the e-commerce and retail media as one big industry, encompassing all the advertisers, retail media firms, media companies and shoulder industries that serve…
Digiday on Web3
Maybe Web3 isn't as dead as it would seem, as agencies play with new data-generating models
Agencies are continuing to invest in Web3 technologies in new ways, from client activations to data management.
Popular
These are some all-time favorites with Refind users.
As ad budgets are slashed in the absence of cash, marketers are 'bartering' influencers
When recession looms, barter booms. Nowhere is this truer (in marketing) at the moment than with influencers.
Publishers test personalizing newsletters with varying degrees of success
Publishers are testing personalizing newsletter content based on readers’ interests - but it doesn't always work.
Father of the emoticon comes out swinging: I think emojis are ugly
Scott Fahlman, computer scientist and father of the Emoticon, doesn’t understand why emojis are such a big deal.
Creators face their 'worst nightmare' with possible TikTok ban
As TikTok gains influence with marketers and creators, they also say they welcome lawmakers’ efforts to limit the platform’s influence via government-owned devices.
Why publishers say opening up remote hiring has grown and greatly improved the applicant pool
For all the headaches for publishers associated with the shift to remote work, its impact on hiring has been a bright spot.
«“Nothing compared to how fast and strong an impact opening up our applicant pool to remote applicants had,” said Quartz CEO Zach Seward.»
What is Refind?
Every day Refind picks the most relevant links from around the web for you. is one of more than 10k sources we monitor.
How does Refind curate?
It’s a mix of human and algorithmic curation, following a number of steps:
- We monitor 10k+ sources and 1k+ thought leaders on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
- In addition, our users save links from around the web using our Save buttons and our extensions.
- Our algorithm processes 100k+ new links every day and uses external signals to find the most relevant ones, focusing on timeless pieces.
- Our community of active users gets the most relevant links every day, tailored to their interests. They provide feedback via implicit and explicit signals: open, read, listen, share, mark as read, read later, «More/less like this», etc.
- Our algorithm uses these internal signals to refine the selection.
- In addition, we have expert curators who manually curate niche topics.
The result: lists of the best and most useful articles on hundreds of topics.
How does Refind detect «timeless» pieces?
We focus on pieces with long shelf-lives—not news. We determine «timelessness» via a number of metrics, for example, the consumption pattern of links over time.
How many sources does Refind monitor?
We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
Can I submit a link?
Indirectly, by using Refind and saving links from outside (e.g., via our extensions).
How can I report a problem?
When you’re logged-in, you can flag any link via the «More» (...) menu. You can also report problems via email to hello@refind.com
Who uses Refind?
200k+ smart people start their day with Refind. To learn something new. To get inspired. To move forward. Our apps have a 4.9/5 rating.
Is Refind free?
Yes, it’s free!
How can I sign up?
Head over to our homepage and sign up by email or with your Twitter or Google account.
Digiday on Social Media Marketing
Why Spotify makes Wrapped its annual marketing moment
As first-party data becomes increasingly important, so does Spotify's Wrapped end of year marketing campaign.