This week marked an important milestone: I just sent the 50th edition of Maker Mind, a newsletter about mindful productivity. Countless hours of careful writing, thoughtful conversations with readers,… Open at source
2. Choose a topic you care about. Building a newsletter takes time. Don’t choose a topic to write about just because it’s trendy. Trends come and go, but your interest in the topic of your newsletter should last for long enough for you to provide value to your readers.
35. It’s a marathon. Growing a newsletter takes time. If the goal is to make money online, there are many quicker, simpler ways to achieve that goal. Running a newsletter is not a get-rich-quick scheme. Be patient.
40. Keep on showing up. Some weeks will be better than others. You may have one edition going viral, bringing lots of new readers, and weeks where it almost feels like talking to yourself. Ignore the ups and downs: just keep on writing and providing value without paying attention to the distracting noise of these daily fluctuations.
From 2018 · Rand's got 16 years of hands-on marketing experience under his belt, and in this Whiteboard Friday, he shares his best advice—from flywheels to product launches to knowing your audience—to help all of…
6 min read · Jul 7th · From deep dives on the beauty industry to navel-gaze–y missives on media controversies.
Newsletters these days are a vast sea, and your inbox is but a small vessel. Amid the current boom, discerning recommendations are a blessing. Here are 23 prominent sletter slingers with weird, beautiful, funny, and jealousy-inspiring picks.