invespcro.com
How Desire Paths Can Revolutionize Your Website’s Conversion Funnel
11+ min · · Are you familiar with this scenario: you're leisurely walking through a park when you spot a zigzag dirt trail intersecting the beautifully designed pathways. This dirt trail, formed over time by…
UX Collective
Becoming a customer-centric product leader
12+ min · · Investing in a culture of research and design gives a clearer direction, accelerates you as a product leader and has a great proven ROI. · Shared by 199, including Gabriele, Christo Meid
Reforge
4 Major Problems With The Lean Startup Methodology
13+ min · · Recently, startup veterans have identified four core challenges with the Lean Startup. Let's break each of those down & look at a more effective methodology. · Shared by 986, including Teresa Torres, Sachin Rekhi
UX Collective
Rapid Personas: a play for your UX Playbook
11+ min · · It’s hard to write any article about personas — the design artifact people love to hate — without a string of caveats. But, here I am… · Shared by 102, including Oliver Raduner, Zvi Talit, 👨✈️ AA-Admiral ⚓🚀🌌, Adobe XD
strategymagazine.org
Yves Pigneur: Driving Innovation for Better Strategy
7 min · · By Pierre Hadaya ABSTRACT Fueled by trends such as globalization, the digital shift, Industry 4.0, artificial intelligence and agility, innovation is critical to the success and long-term viability of…
First Round
A Jobs to be Done Framework for Startups — JTBD Templates & Examples for Building Products Customers Want
19+ min · · A lightweight jobs to be done (JTBD) framework and templates for startups hoping to build a product customers want. · Shared by 219, including Amy Jo Kim, Oscar MacDonald, Johannes Dornisch, Faik Ersoy, Christian Fauteux
UX Planet
The Design Thinking Toolbox: 100+ Tools to Create Innovative Products
6 min · · Do you know that companies in the top-quartile of Mckinsey Design Index score experienced 32% higher revenue growth and 56% higher total… · Shared by 105, including ΛLΞX TRΞJʘ, Thomas Pleil, Tom Connor, Katja Evertz, Mathias Böhm