Social Media Examiner
How to Create an Instagram Content Plan for Your Business
12+ min · · Find out how to plan, create, and optimize Instagram content for your business. · Shared by 90, including Oliver Raduner, Madalyn Sklar Digital Marketing since 1996, Mari Smith, Michael A. Stelzner, Mark Kaigwa, Melonie Dodaro, Julie Ewald, ShoutMeLoud - Be Your Own Boss, Lilach Bullock, Klaus Eck, Shawn Venasse, Stephanie A Kowalski, Jon Loomer, Gero Pflüger 🫡💙
review.content-science.com
AI and Automation: The Future of Content Marketing?
3 min · · When you think of AI, you probably think of science fiction movies like Terminator and Star Wars. But these technologies are already here! · Shared by 57, including Merkstatt@troet.cafe 📯, Tris Hussey, Jonathan Kogan, Oleg Baskov, Katja Evertz, Gerry Moran, Klaus Eck
Content Marketing Institute
How to Choose a Successful Topic for Your Next Guest Article
5 min · · Follow this systematic approach to find fresh topics to be a successful guest blogger – Content Marketing Institute · Shared by 27, including Klaus Eck, Rachel Miller | #InfluencerMarketing, Mari Smith, Heather Lloyd-Martin
Neue Zürcher Zeitung
Native Advertising: Grauzonen der Medienbranche
7 min · · Etliche Medienhäuser verbreiten Werbung, die sich visuell kaum von redaktionellen Beiträgen unterscheidet. Das Internet hat ihnen neue Spielmöglichkeiten eröffnet. Damit setzen sie jedoch ihre… · Shared by 16, including Vincenzo Tremonte, Klaus Eck
Entrepreneur
Marketing to Millennials? Make It Personal and Customized.
3 min · · Gen Yers are demonstrating strong new interests. Entrepreneurs would be wise to take notice. · Shared by 12, including Klaus Eck, Shawn Venasse
Michael Brenner
A Guide to Content Marketing by Generation
6 min · · For your marketing messages to be successful, it’s essential that you tailor them to your different audiences and markets. “Generational” marketing is the term coined for segmenting and targeting your… · Shared by 19, including Klaus Eck, Shawn Venasse
mucdigital.de
Klaus Eck
· Klaus Eck ist Gründer und Geschäftsführer der Content-Marketing Agentur d.Tales und mit rund 45.000 Twitter-Followern einer der reichweitenstärksten B2B-Influencer. · Shared by 8, including Klaus Eck
companions.de
Neue Strategie Content Commerce ⇒ Personifizierte Kommunikation
3 min · · Commerce und transaktionale Unternehmen müssen gewisse Charakteristika eines Medienunternehmens annehmen, erst dann wird Content Commerce erfolgreich · Shared by 5, including Klaus Eck
toprankblog.com
15 Reports Charting the Future of Content Marketing
7 min · · 15 insightful reports loaded with B2B data to help savvy marketers define and chart an optimal content marketing future in 2020 and beyond. · Shared by 39, including 🇺🇦Evan Kirstel #B2B #TechFluencer, Shawn Venasse, LARRY ELKAN, Klaus Eck, Stephanie A Kowalski, Rachel Miller | #InfluencerMarketing, Lee Odden - B2B Marketing, Katja Evertz
growthup.de
Content-Qualität: Worauf es wirklich ankommt
4 min · · Im Online-Marketing werden hochwertige Inhalte immer wichtiger. Doch woran bemisst sich Content-Qualität nun eigentlich? · Shared by 8, including Klaus Eck, Katja Evertz
blog.hubspot.de
8 Strategien für die Zukunft im Content-Marketing
· Hier erfahren Sie, wie Content-Marketing sich dank neuer Technologien zu einer noch wirkungsvolleren Strategie als jemals zuvor entwickeln wird. · Shared by 17, including Johannes Lenz, Aldo Gnocchi, Klaus Eck, Katja Evertz
Social Media Today
How to Use Storytelling to Connect with Your Audience on Instagram
4 min · · Communicating what your brand is all about, in simple, visual examples, is key to maximizing your Instagram performance. Here are some key tips. · Shared by 15, including Klaus Eck
meedia.de
Volkswagen wird zum Publisher: die radikale Marketing-Neuausrichtung einer Automarke
1 min · · Im Spätsommer will Volkswagen ein neues Marken-Design vorstellen, das auch mit einer neuen komplett neuen Marketing-Strategie einhergeht. Im "Handelsblatt" verriet VW-Marketingchef Jochen Sengpiehl,… · Shared by 9, including Klaus Eck
shortstack.com
20 Contest Marketing Examples That Prove Lead Generation Is Broken
8 min · · Contests are an interactive way to capture your audience’s attention, tickle their inquisitive side, and persuade them to hand over their contact information. This article provides a list of high-performing contest marketing examples that will help you use contests as a way to acquire new leads. · Shared by 41, including Gérard Godin, Jochen Burkhard, Pulkit Gera, Rachel Miller | #InfluencerMarketing, Klaus Eck, Shawn Venasse
Buffer
Social Media Storytelling Formulas: 11 Quick-Fire Ways to Create Your Stories
12+ min · · People want to hear stories, not information, numbers, or features. Here're 11 surefire storytelling formulas to help you tell your social media stories. · Shared by 550, including Diego Paladino, Eleanor | The Copywriter, Shawn Venasse, Kris Fannin, Patrick Scheuerer, Klaus Eck, Katja Evertz, Björn Ognibeni, Dominik Grolimund, Stephanie A Kowalski, almagentia369, Thomas Pleil, Tris Hussey, Alfred Lua, Lluís Codina, Balthasar Glättli🌻 🕊, Stephan Spencer, Manos Hatzimalonas, Lord Travis Wright, Su Franke
priceonomics.com
The Content Marketing Handbook
· A 30,000+ word blog post about how to write about information and make it spread. And something new from us: The Priceonomics Data Studio. · Shared by 1322, including Liza Sperling, Rodrigo Prior, Sorin Amzu, Jonathan Kogan, Shawn Venasse, Mark Kaigwa, Melanie Deziel (she/her), Tibor Martini 🇺🇦 @tibor@mastodon.social, David Luescher, Su Franke, Ron Sela, Bjoern Negelmann, Klaus Eck, Courtney Bolton ★, Steve Rayson, Lord Travis Wright, Parin Vachhani, Bill Widmer, Thomas Power, Lluís Codina