Social Media Examiner
How to Create an Instagram Content Plan for Your Business
~12 min read · From 2019 · Find out how to plan, create, and optimize Instagram content for your business.
Reader View · Shared by 89, including Oliver Raduner, Lilach Bullock, Mari Smith, Michael A. Stelzner, Mark Kaigwa, Melonie Dodaro, Julie Ewald, ShoutMeLoud by Harsh Agrawal, Madalyn Sklar Digital Marketing since 1996, Klaus Eck, Shawn Venasse, Stephanie A Kowalski, Jon Loomer, Gero Pflüger
review.content-science.com
AI and Automation: The Future of Content Marketing?
3 min read · From 2019 · When you think of AI, you probably think of science fiction movies like Terminator and Star Wars. But these technologies are already here!
Reader View · Shared by 57, including Merkstatt, Tris Hussey, Katja Evertz, Oleg Baskov, Jonathan Kogan, Gerry Moran, Klaus Eck
Content Marketing Institute
How to Choose a Successful Topic for Your Next Guest Article
5 min read · From 2019 · Follow this systematic approach to find fresh topics to be a successful guest blogger – Content Marketing Institute
Reader View · Shared by 27, including Klaus Eck, Rachel Miller | #InfluencerMarketing, Mari Smith, Heather Lloyd-Martin
Neue Zürcher Zeitung
Native Advertising: Grauzonen der Medienbranche
7 min read · From 2019 · Etliche Medienhäuser verbreiten Werbung, die sich visuell kaum von redaktionellen Beiträgen unterscheidet. Das Internet hat ihnen neue Spielmöglichkeiten eröffnet. Damit setzen sie jedoch ihre…
Reader View · Shared by 18, including Klaus Eck, Nick Lüthi, Vincenzo Tremonte
Entrepreneur
Marketing to Millennials? Make It Personal and Customized.
3 min read · From 2019 · Gen Yers are demonstrating strong new interests. Entrepreneurs would be wise to take notice.
Reader View · Shared by 12, including Klaus Eck, Shawn Venasse
Michael Brenner
A Guide to Content Marketing by Generation
6 min read · From 2019 · For your marketing messages to be successful, it’s essential that you tailor them to your different audiences and markets. “Generational” marketing is the term coined for segmenting and targeting your…
Reader View · Shared by 19, including Klaus Eck, Shawn Venasse
mucdigital.de
Klaus Eck
From 2019 · Klaus Eck ist Gründer und Geschäftsführer der Content-Marketing Agentur d.Tales und mit rund 45.000 Twitter-Followern einer der reichweitenstärksten B2B-Influencer.
Shared by 8, including Klaus Eck
companions.de
Neue Strategie Content Commerce ⇒ Personifizierte Kommunikation
3 min read · From 2019 · Commerce und transaktionale Unternehmen müssen gewisse Charakteristika eines Medienunternehmens annehmen, erst dann wird Content Commerce erfolgreich
Reader View · Shared by 5, including Klaus Eck
toprankblog.com
15 Reports Charting the Future of Content Marketing
7 min read · From 2019 · 15 insightful reports loaded with B2B data to help savvy marketers define and chart an optimal content marketing future in 2020 and beyond.
Shared by 39, including Evan Kirstel the $B2B Techfluencer, Shawn Venasse, LARRY ELKAN, Klaus Eck, Stephanie A Kowalski, Rachel Miller | #InfluencerMarketing, Lee Odden - B2B Marketing, Katja Evertz
growthup.de
Content-Qualität: Worauf es wirklich ankommt
4 min read · From 2019 · Im Online-Marketing werden hochwertige Inhalte immer wichtiger. Doch woran bemisst sich Content-Qualität nun eigentlich?
Reader View · Shared by 8, including Klaus Eck, Katja Evertz
blog.hubspot.de
8 Strategien für die Zukunft im Content-Marketing
From 2019 · Hier erfahren Sie, wie Content-Marketing sich dank neuer Technologien zu einer noch wirkungsvolleren Strategie als jemals zuvor entwickeln wird.
Shared by 17, including Johannes Lenz, Aldo Gnocchi, Klaus Eck, Katja Evertz
Social Media Today
How to Use Storytelling to Connect with Your Audience on Instagram
4 min read · From 2019 · Communicating what your brand is all about, in simple, visual examples, is key to maximizing your Instagram performance. Here are some key tips.
Reader View · Shared by 15, including Klaus Eck
meedia.de
Volkswagen wird zum Publisher: die radikale Marketing-Neuausrichtung einer Automarke
1 min read · From 2019 · Im Spätsommer will Volkswagen ein neues Marken-Design vorstellen, das auch mit einer neuen komplett neuen Marketing-Strategie einhergeht. Im "Handelsblatt" verriet VW-Marketingchef Jochen Sengpiehl,…
Reader View · Shared by 9, including Klaus Eck
shortstack.com
20 Contest Marketing Examples That Prove Lead Generation Is Broken
8 min read · From 2018 · Contests are an interactive way to capture your audience’s attention, tickle their inquisitive side, and persuade them to hand over their contact information. This article provides a list of high-performing contest marketing examples that will help you use contests as a way to acquire new leads.
Reader View · Shared by 41, including Jochen Burkhard, Gérard Godin, Pulkit Gera, Rachel Miller | #InfluencerMarketing, Klaus Eck, Shawn Venasse
Buffer
Social Media Storytelling Formulas: 11 Quick-Fire Ways to Create Your Stories
~12 min read · From 2017 · People want to hear stories, not information, numbers, or features. Here're 11 surefire storytelling formulas to help you tell your social media stories.
Reader View · Shared by 498, including Alfred Lua, Eleanor | The Copywriter, Manos Hatzimalonas, Shawn Venasse, Thomas Pleil, Klaus Eck, Dominik Grolimund, almagentia369, Lluís Codina, Katja Evertz, Stephanie A Kowalski, Diego Paladino, Su Franke, Björn Ognibeni, Tris Hussey, Tarik ESSAADI, Stephan Spencer, Balthasar Glättli🌻 🕊, Sir Lord Travis Wright, Web3 Speaker + #NFTNYC, Kris Fannin
priceonomics.com
The Content Marketing Handbook
From 2016 · A 30,000+ word blog post about how to write about information and make it spread. And something new from us: The Priceonomics Data Studio.
Reader View · Shared by 774, including Lluís Codina, Ron Sela, Tibor Martini 🇺🇦, Bjoern Negelmann, Shawn Venasse, Tarik ESSAADI, Melanie Deziel (she/her), Liza Sperling, David Luescher, Rodrigo Prior, Courtney Bolton ★, Su Franke, Klaus Eck, Mark Kaigwa, Steve Rayson, Sir Lord Travis Wright, Web3 Speaker + #NFTNYC, Parin Vachhani, Bill Widmer, Thomas Power, Sorin Amzu
