Managing Your Growth Team’s Portfolio: A Step-by-Step Guide
6 min read · 12 saves · Jan 21st · Managing a Growth team in many ways can be like managing an investment portfolio. Each individual experiment or project is an investment and the…
How to Analyze the Health of Your App’s Product-Market Fit Through Growth Accounting
5 min read · 13 saves · 2019-12-12 · Data is empowering. At Tribe Capital, our goal is to be great at recognizing and amplifying early-stage product-market fit. We believe that in order…
Answers To Your Tough Questions About Growth — Learned While Scaling Eventbrite’s $5B+ Growth Engine
~19 min read · From 2016 · Brian Rothenberg is a growth guru, having revved up customer acquisition at both TaskRabbit and now Eventbrite. Here, he answers the hardest questions he…
Notes on Superhuman’s Acquisition Loops
~16 min read · 134 saves · 2019-10-24 · Recently sent some notes on aspects of Superhuman’s acquisition loops and business model that interested me to some friends. Since I often ask people…
Growth Loops are the New Funnels
7 min read · 272 saves · From 2018 · The AARRR funnel framework has been the dominating guiding framework to metrics, goal setting, and strategic growth conversations. Funnels were a good starting point…
From first run to the long run
9 min read · 2019-10-29 · I often evangelize the importance of first time user experiences. After all, not all of the users acquired to a product will stick around,…
The 27 Metrics in Pinterest’s Internal Growth Dashboard
4 min read · 157 saves · From 2015 · One question I often get asked by people starting out on growth is “what metrics should be in my growth dashboard?”. I’ve written before…
Darius Contractor
2019-09-03 · John Egan · Darius speaks about his Psych Framework for thinking through conversion rate optimization.
Psych’d: A new user psychology framework for increasing funnel conversion (Guest Post)
8 min read · 407 saves · From 2018 · [Hi readers, my good friend Darius Contractor (currently growth eng at Dropbox) has a brilliant new framework how user psychology has driven growth at companies like Bebo, Tickle, PhotoSugar and…
My Quora answer to: How do you find insights like Facebook's "7 friends in 10 days" to…
2 min read · 16 saves · From 2013 · I recently answered a question on Quora and am sharing it on my blog: How do you find insights like Facebook’s “7 friends in…
4 Mistakes that I made while running A/B Tests with Firebase Remote Config
7 min read · Paywall possible · 2019-07-03 · A dozen experiments later, I am listing down some of my mistakes (so you don’t make them). From targeting, analysis, re-installs & the…
The Tenets of A/B Testing from Duolingo’s Master Growth Hacker
~18 min read · 2018-11-01 · Duolingo VP Gina Gotthilf has overseen the company's growth as it exploded from 3 million to 200 million users. One tool that's fueled this…