• Begin writing with something you believe in, a truth that will surprise others.
• Write about something you are nervous to tell other people. Make yourself vulnerable.
• Place people at the heart of your writing, even if you are working on non-fiction.
• Don't worry about misquoting, or using a little poetic license.
• The more structured your writing, the more risks you can take with the expansiveness of your language.
• Good structure starts with a throughline.
• Spend more time planning than you want to. Spend at least 50% of your time noting and outlining.
• Listen to your readers. Make yourself approachable.

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• Your nonfiction writing "voice" is your point of view and is completely unique to you.
• Specific exercises can help reveal your voice to you, like high-stakes prompts, collecting inspirations, maximalist writing, and self-editing practices.
• Learning how to use tools like style, tone, and diction can help you better express your innate voice.
• When you're starting out, don't adopt a character in public writing or you'll risk getting lost in it. Let yourself be recognizable.
• Practice non-doing; voice happens when you're busy writing about something more important.

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