persoenlich.com
Leistung ist Purpose
4 min · · Die Kommunikation wird immer stärker mit dem Label «Purpose» versehen. Funktioniert das ökonomisch? · Shared by 4, including Konrad Weber
The Verge
The business of influence with YouTuber MKBHD
20+ min · · Marques Brownlee on how he is scaling his brand · Shared by 262, including Dave McClure, TaylorLorenz.Substack.com, 🇺🇦Evan Kirstel #B2B #TechFluencer, Tim Bray, Adam Tinworth, Roberto Blake 🇺🇸🇵🇦 Creative Entrepreneur, Jonathan Kogan, Stephanie A Kowalski, Konrad Weber, Matt Navarra, Kyle Chayka, Rene Ritchie
The Verge
Instapaper
· A simple tool for saving web pages to read later on your iPhone, iPad, Android, computer, or Kindle. · Shared by 6, including Konrad Weber
MIT Sloan School of Management
How brands can advocate with authenticity in an issue-driven world
5 min · · Lessons and warnings from Tory Burch, the NBA, the NFL, and more. · Shared by 9, including Konrad Weber
Fast Company
I studied thousands of logos. Here’s where branding is headed next
13+ min · · The coronavirus pandemic will usher in dramatic change. For now, let us bask in the glory of ’70s nostalgia. · Shared by 112, including Victor Lee, Konrad Weber, Birgit Schefer, Mark Davy, Michelle Garrett
The StartUp
How to Identify Your Brand’s Value Proposition
8 min · · The BxP exercise is a valuable one to conduct as you’re building out an app or another digital product. · Shared by 11, including Gabriele, Konrad Weber
medium.com
“There are only two ways to tell your story.”
6 min · · Well, actually three. A Venn Diagram for brands. · Shared by 22, including Dominic Huang, krisdahn.eth, Thomas Power, Konrad Weber, Bram Kanstein