The Best Articles in Customer Experience

The most useful articles in Customer Experience from around the web—beginners to advanced—curated by thought leaders and our community. We focus on timeless pieces and update the list whenever we discover new, must-read articles or videos—make sure to bookmark and revisit this page.

On this page

Top 5 Customer Experience Articles

At a glance: these are the articles that have been most read, shared, and saved in Customer Experience by Refind users in 2023 so far.

  1. The State of UX in 2019
  2. How To Track Customer Acquisitions:
  3. Why Everything Looks the Same
  4. Your customers hate MVPs. Make a SLC instead.
  5. What it takes to get paying users?


Watch a video to get a quick overview.

What is ...?

New to Customer Experience? These articles make an excellent introduction.

How to ...?

Short Articles

Short on time? Check out these useful short articles in Customer Experience—all under 10 minutes.

Long Articles

These are some of the most-read long-form articles in Customer Experience.

Related Topics

Thought Leaders

We monitor hundreds of thought leaders, influencers, and newsletters in Customer Experience, including:

Brian Solis profile image

Brian Solis

Head of Global Innovation, ServiceNow | 8x Best-Selling Author | Keynote Speaker | Digital Anthropologist | Futurist | Other Socials @BrianSolis |

Marsha Collier profile image

Marsha Collier

Over 1 Million 📚 sold: Author: Social Media, eBay, Customer Service, #Technology Pundit 🎙️ podcast #Android #CustServ #AI @NASASocial #Twitter Legacy Verified

MarketingProfs profile image


Head of Content at MarketingProfs, a marketing training company with a practical approach. WSJ bestselling author of 2 books. Everybody Writes 2 is out 10/18 🥳

Tomasz Tunguz profile image

Tomasz Tunguz

Venture capitalist at @theoryvc. Student of Startups. Author of Winning with Data Author of

Christoph Janz 🇺🇦🎗🕊 profile image

Christoph Janz 🇺🇦🎗🕊

Early-stage SaaS VC @pointninecap. Seed investor @algolia, @athenian, @contentful, @factorialhr, @typeform, @loom, @15five, @nexhealthhq, @whereby, @zendesk.

What is Refind?

Every day Refind picks the most relevant links from around the web for you. Picking only a handful of links means focusing on what’s relevant and useful. We favor timeless pieces—links with long shelf-lives, articles that are still relevant one month, one year, or even ten years from now. These lists of the best resources on any topic are the result of years of careful curation.

How does Refind curate?

It’s a mix of human and algorithmic curation, following a number of steps:

  1. We monitor 10k+ sources and 1k+ thought leaders on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
  2. In addition, our users save links from around the web using our Save buttons and our extensions.
  3. Our algorithm processes 100k+ new links every day and uses external signals to find the most relevant ones, focusing on timeless pieces.
  4. Our community of active users gets the most relevant links every day, tailored to their interests. They provide feedback via implicit and explicit signals: open, read, listen, share, mark as read, read later, «More/less like this», etc.
  5. Our algorithm uses these internal signals to refine the selection.
  6. In addition, we have expert curators who manually curate niche topics.

The result: lists of the best and most useful articles on hundreds of topics.

How does Refind detect «timeless» pieces?

We focus on pieces with long shelf-lives—not news. We determine «timelessness» via a number of metrics, for example, the consumption pattern of links over time.

How many sources does Refind monitor?

We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.

Who are the thought leaders in Customer Experience?

We follow dozens of thought leaders in Customer Experience, including Brian Solis, Marsha Collier, MarketingProfs, Tomasz Tunguz, Christoph Janz 🇺🇦🎗🕊.

Missing a thought leader? Submit them here

Can I submit a link?

Indirectly, by using Refind and saving links from outside (e.g., via our extensions).

How can I report a problem?

When you’re logged-in, you can flag any link via the «More» (...) menu. You can also report problems via email to

Who uses Refind?

300k+ smart people start their day with Refind. To learn something new. To get inspired. To move forward. Our apps have a 4.9/5 rating.

Is Refind free?

Yes, it’s free!

How can I sign up?

Head over to our homepage and sign up by email or with your Twitter or Google account.