Newsletter ads

Advertise on Refind

Refind is a daily newsletter with tens of thousands of subscribers. Reach smart people. Knowledge workers. Thought leaders. Go-to people.

Today we’ve picked 5 links for you:
The Ambidextrous Organization
At a theoretical level, it's easy to explain why ambidextrous organizations would outperform other organizational types.
https://hbr.org/ambidextrous
Your ad here
Your ad
Your brand
Take a look at...
https://yourbrand.com
The Third Web
Shared by 260, including rufus, Richard MacManus, Mathew Ingram, Dion Almaer, Kevin Marks
https://tante.cc
The best leaders are feedback magnets
Drawing from her career at PayPal, Intercom, GetYourGuide, and now as founder/CEO of Ascend...
https://firstround.com
50%
Open rate (2.5x industry avg)
25%
Click rate (10x industry avg)
$2
Cost per click (CPC)
$100
Minimum budget
US, Europe, Asia
60% male, 40% female
Geography / Demography
Tech, Business, Finance, Design, Marketing, AI, Productivity
Users' main interests

Create a newsletter ad in 5 minutes

Our users are smart and curious minds. Capture their attention when it is highest: with a native ad right in their daily picks. As everything else on Refind, ads are personalized—we’ll send your ad to the right people.

Get started with a budget of $100.

Our recent sponsors

Morning Brew
Brilliant
The Tonic
Readwise
Ness Labs
International Intrigue
Postanly Weekly
RadReads
Morning Brew
Brilliant
The Tonic
Readwise
Ness Labs
International Intrigue
Postanly Weekly
RadReads
Morning Brew
Brilliant
The Tonic
Readwise
Ness Labs
International Intrigue
Postanly Weekly
RadReads
Morning Brew
Brilliant
The Tonic
Readwise
Ness Labs
International Intrigue
Postanly Weekly
RadReads
Morning Brew
Brilliant
The Tonic
Readwise
Ness Labs
International Intrigue
Postanly Weekly
RadReads
Morning Brew
Brilliant

What is Refind?

Tens of thousands of smart people start their day with Refind. To learn something new. To get inspired. To move forward. The 7 most relevant links from around the web, tailored to the user’s interests. With summaries by the authors and highlights by the community.

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Web

The Refind audience

Tens of thousands of smart people start their day with Refind. To learn something new. To get inspired. To move forward.

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Newsletter advertising works

Newsletter sponsorships are an underutilized way to promote your brand... That’s what you’ve read, but at the end of the day, you’re interested in conversions, in the ROI of newsletter advertising.

We’ve not only tracked the number of clicks but wanted to know whether they actually convert. So we’ve asked our existing sponsors for details and the numbers are great. They’ve seen positive ROIs, resulting in repeat sponsorships.

Does it work for you? With a budget of $100 you can find out.

🚀

Performance-based models in newsletter advertising

While the majority of the marketing industry moved to performance-based models (CPC or even CPA) a long time ago, newsletter advertising still seems to be stuck in the old impression-based models (CPS = cost per send, the equivalent of CPM).

Why is that? Because they send the same newsletter to everyone? Because they can’t easily track? Because they can charge more?

Refind is a tech company. Our core strength is personalization: Every day, our algorithm picks 7 links based on the user’s interests, learned from interactions—every user gets a different email.

We use the same algorithm to match ads so a performance-based model comes natural to us—a CPC-based ad unit. We send you quality traffic that converts and are interested in long-term partnerships.

Frequently asked questions
What is Refind?

Refind is a daily newsletter with tens of thousands of subscribers—smart people who are eager to learn, to improve, to move forward.

Every day Refind picks the 7 most relevant links from around the web, tailored to the user’s interests. With summaries by the authors and highlights by the community.

Read more

Who is it for?

Smart and curious minds. People who want to learn, to get inspired, to move forward. Knowledge workers. You!

I’m new to newsletter advertising. What do I need?

You can get started quickly. This is what you need to create an ad on Refind:

  • Headline / Title (max. 100 chars)
  • Description (max. 400 chars)
  • URL (your landing page)
  • Small image (120x120px)
  • Large image (optional, 1120x480px, e.g., your og:image)
I have a newsletter. Do you offer cross-promotion?
Other questions?

We’d love to hear from you! hello@refind.com

Create a newsletter ad in 5 minutes

Our users are smart and curious minds. Capture their attention when it is highest: with a native ad right in their daily picks. As everything else on Refind, ads are personalized—we’ll send your ad to the right people.

Get started with a budget of $100.