This morning, after celebrating Geraldine's James Beard Writing nomination, I foolishly Google'd "marketing trends 2019". I'm working on some

In Europe, Google dominates the search landscape even more so than in the United States. In spite of the EU's regulatory and hefty penalties on the search

Geraldine and I have a pretty good financial situation going. We're in our late thirties (which, according to this ridiculous TV graphic, means we're in a

Geraldine and I have a pretty good financial situation going. We're in our late thirties (which, according to this ridiculous TV graphic, means we're in a

Every day, when I log into Twitter, open up LinkedIn, read my email, browse Trending or HN or Pocket, I'm in a perpetual statement of harsh, unrelenting

In the last handful of years, I've had a creeping sense that blog readership is dropping across the web, even as the quantity of organizations and people

Last week, I spoke at SMXL Milano on a panel about where social media and influencer marketing are headed. The moderator, Paolo Zanzottera, did (in my

When Google's search results look like this, content creators, web searchers, and Google all win. When they look like this (or this, or this, or this),

For many years, there have been pervasive myths about where Americans search on the web, whether search is dying, whether Amazon (or Facebook, or Bing) is

Last week, SparkToro launched our third free tool, a service that analyzes Twitter accounts to estimate what percent of their followers are bots, spam,

Last week, I was invited to give the closing talk at Brighton SEO, one of the SEO field's most well-attended events. The host, Kelvin Newman, was

On our journey to creating a great search tool for audience intelligence, we realized that the data we use to measure influence is fatally flawed in a

Perhaps this was inevitable. In a system that encourages monopolies, and demands those monopolies increase growth rate and extract ever more revenue (sans

You've just been asked to take over the marketing strategy for a new company that makes innovative, high end restaurant equipment. They need their brand

Last week, I spoke at Hubspot's INBOUND conference for the eighth year. For the first time, it was not under the auspices of my old company, Moz, nor was

I can't recall a time over the past fifteen years where the next five years in the world of search engines and SEO seemed as clear and obvious as they do