MARKETING AND TOOLS
A collection about modern marketing techniques and technology & the tools being used to accomplish it.
Collection by Shawn Venasse
Content Marketing Institute
Step-by-Step Planning for Well-Timed Content Marketing Campaigns
5 min read · From 2019 · Use these tools to develop a content marketing campaign around a special holiday or industry celebration – Content Marketing Institute
Reader View · Shared by 75, including Shawn Venasse, Connecticut SEO, Mari Smith, Lilach Bullock, Klaus Eck, Mike Allton, Rachel Miller | #SAPSapphireOrlando, Robert Rose
SearchEngineJournal®
17 Tips & Tricks to Improve Your Content
6 min read · From 2019 · Ready to take your content to the next level? Here are 17 tips, tricks, and tools that can improve your content even more.
Reader View · Shared by 26, including Shawn Venasse, Klaus Eck, Katja Evertz
Semrush
Top Content Marketing Trends 2020
~13 min read · 2020-12-04 · How often do you find yourself in a situation where you have to choose the best strategy for further action? We sincerely believe that a successful content marketing strategy should be backed by data. We conducted research covering the most popular topics, hashtags, searched keywords in the content marketing industry.
Reader View · Shared by 23, including AJ Ghergich, Lilach Bullock, Shawn Venasse, Kelly Hungerford 🌻
elumynt.com
How to Build an ROI-Driven Content Marketing Strategy
~13 min read · From 2017 · Most companies try to do too much with every piece of content, rather than simply breaking things down into a system that works together.
Reader View · Shared by 7, including Shawn Venasse
Ross Hudgens
100 Must-Know Content Marketing Statistics
10 min read · From 2019 · We've compiled the top content marketing statistics and trends in 2019 so that you can stay on top of the major developments in the industry.
Reader View · Shared by 28, including Katja Evertz, Raphael Raue, Shawn Venasse, Klaus Eck
SearchEngineJournal®
Landing Page Best Practices: 10 Top Tips for Writing Copy That Converts
5 min read · From 2019 · Ready to capture more leads? These 10 best practices will help you build landing pages that accelerate your buyer’s journey.
Reader View · Shared by 44, including Michael Musgrove, Connecticut SEO, Klaus Eck, Shawn Venasse, Katja Evertz
Content Marketing Institute
Stop Thinking About Personalized Content as an Extra
6 min read · From 2019 · Personalization must be integral to your content marketing strategy to build the sort of audience loyalty we all dream of – Content Marketing Institute
Reader View · Shared by 37, including Klaus Eck, Julie Ewald, Stephanie A Kowalski, Rachel Miller | #SAPSapphireOrlando, Robert Rose, Shawn Venasse, Katja Evertz
copyblogger
10 Things Your Content Marketing Strategy Must Include
5 min read · Apr 16th · Ten elements to document in a solid content marketing strategy, from Sonia Simone, co-founder and chief content officer for Copyblogger Media.
Reader View · Shared by 13, including Shawn Venasse
priceonomics.com
The Content Marketing Handbook
Apr 16th · A 30,000+ word blog post about how to write about information and make it spread. And something new from us: The Priceonomics Data Studio.
Reader View · Shared by 5, including Shawn Venasse
Buffer
Social Media Storytelling Formulas: 11 Quick-Fire Ways to Create Your Stories
~12 min read · From 2019 · People want to hear stories, not information, numbers, or features. Here're 11 surefire storytelling formulas to help you tell your social media stories.
Reader View · Shared by 29, including Martina Bürge, Shawn Venasse, Michael Musgrove, Mathias Böhm
shortstack.com
20 Contest Marketing Examples That Prove Lead Generation Is Broken
8 min read · From 2018 · Contests are an interactive way to capture your audience’s attention, tickle their inquisitive side, and persuade them to hand over their contact information. This article provides a list of high-performing contest marketing examples that will help you use contests as a way to acquire new leads.
Reader View · Shared by 41, including Jochen Burkhard, Gérard Godin, Pulkit Gera, Rachel Miller | #SAPSapphireOrlando, Klaus Eck, Shawn Venasse
toprankblog.com
15 Reports Charting the Future of Content Marketing
7 min read · From 2019 · 15 insightful reports loaded with B2B data to help savvy marketers define and chart an optimal content marketing future in 2020 and beyond.
Shared by 39, including Evan Kirstel the $B2B Techfluencer, Shawn Venasse, LARRY ELKAN, Klaus Eck, Stephanie A Kowalski, Rachel Miller | #SAPSapphireOrlando, Lee Odden - B2B Content & Influencer Marketing, Katja Evertz
marketinginsidergroup.com
A Guide to Content Marketing by Generation
6 min read · From 2019 · For your marketing messages to be successful, it’s essential that you tailor them to your different audiences and markets. “Generational” marketing is the term coined for segmenting and targeting your…
Reader View · Shared by 19, including Shawn Venasse, Michael Brenner, Klaus Eck
Entrepreneur
Marketing to Millennials? Make It Personal and Customized.
3 min read · From 2019 · Gen Yers are demonstrating strong new interests. Entrepreneurs would be wise to take notice.
Reader View · Shared by 12, including Klaus Eck, Shawn Venasse
review.content-science.com
AI and Automation: The Future of Content Marketing?
4 min read · From 2020 · When you think of AI, you probably think of science fiction movies like Terminator and Star Wars. But these technologies are already here!
Reader View · Shared by 6, including Shawn Venasse
Social Media Examiner
How to Create an Instagram Content Plan for Your Business
~12 min read · From 2019 · Find out how to plan, create, and optimize Instagram content for your business.
Reader View · Shared by 89, including Oliver Raduner, Lilach Bullock, Mari Smith, Michael A. Stelzner, Mark Kaigwa, Melonie Dodaro, Julie Ewald, ShoutMeLoud by Harsh Agrawal, Madalyn Sklar Digital Marketing since 1996, Klaus Eck, Shawn Venasse, Stephanie A Kowalski, Jon Loomer, Gero Pflüger