Nielsen Norman Group
UX Mapping Methods Compared: A Cheat Sheet
8 min · · Understand similarities and differences among empathy maps, customer journey maps, experience maps, and service blueprints. · Shared by 1362, including Gabriele, Thomas Power, Stephanie A Kowalski, James Young, Mark Kaigwa, Fabrice Liut 🍌🥑😌, Bjoern Negelmann, Tillmann Allmer, Jonathan Kogan, Fabricio Teixeira, designshard, Greg Meyer, Grégoire Japiot 🌻, Nicolas Berg, AJ Ghergich, Klaus Eck, Nando 💪🇦🇺🇦🇷, von Moerenburgh, Katja Evertz, Mara Averick
matthewball.vc
The Metaverse: What It Is, Where to Find it, Who Will Build It, and Fortnite
20+ min · · There’s a reason every Big Tech CEO has a well-worn copy of “Snow Crash” in their office. · Shared by 1032, including Casey Newton, Chris Messina, Kevin Kelly, Cameron Yick ~ @hydrosquall@vis.social on mastodon, Chris Brogan/Chief of Staff, Katja Evertz, Marvin “Polymath but really Just Generalist” Liao, Hugo Amsellem, yeon, Kent Bye (Voices of VR), Bill Johnston, sircharlsxavier, Sumomi, Elena Neira, Phillip Murphy, Jonathan Kogan, Linda Liukas, simon-zaugg
a16z
Choosing Your North Star Metric
12+ min · · How to decide the guiding metrics for every type of business, based on a survey of employees at over 40 of today's most successful growth-stage companies. · Shared by 803, including Kyle Bunch, John Cutler, Lenny Rachitsky, Gibson Biddle, Kevin_Indig, Abel Caballero Díaz, Alyssa C, rohit, Jonathan Kogan, Chris Heilmann codepo8@toot.cafe
Harvard Business Review
Know Your Customers’ “Jobs to Be Done”
20+ min · · Is innovation inherently a hit-or-miss endeavor? Not if you understand why customers make the choices they do. · Shared by 723, including 📁𝐦𝐫𝐯𝐧, Jonathan Kogan, Aaron Orendorff, Nir Eyal, Kris Fannin, Bill Johnston, Glenn Oberholzer, Pete Skomoroch, Shreyas Doshi, Greg Meyer, Balaji, designshard, Christina, Scott Monty, Mark Kaigwa, Konrad Weber, Gabriele, Li Jin, Wilko S. Wolters, Klaus Eck
First Round
Mastering the Art of the Outcome: How Guru Turned Customer Success Into a Company Cornerstone
18+ min · · At Guru, customer success is at the center of every aspect of company-building, from product design to sales strategy. Co-founder and CEO Rick Nucci shows how a relentless dedication to outcomes gives… · Shared by 611, including JD Prater, 瑞拿頭, Josh Kopelman, Jonathan Kogan, Niklaus Gerber
medium.com
How To Track Customer Acquisitions:
· Customer Lifecycle, Sales Funnel, and Content Strategy · Shared by 611, including Stephanie A Kowalski, David Luescher, Thomas Power, hiten.eth, Eleanor | The Copywriter, Jonathan Kogan, Pratik Dholakiya, von Moerenburgh, Mark Kaigwa, David Cancel, Gio Tiongson, Startupxplore, Liza Sperling, Pat Kua, Richard Hale, Nando 💪🇦🇺🇦🇷, designshard, Lord Travis Wright, Dominik Grolimund, Greg Meyer
folk.app
Pimp your browser: the best Chrome extensions to boost your productivity
3 min · · There are more than 2 billion Chrome users in the world. With the rise of remote working and productivity tools, many spend most of their days on the browser.In this new environment, where work and… · Shared by 538, including Shepal, Jonathan Kogan, Arturo Rebolledo
Fast Company
Branding is dead, CX design is king
5 min · · The days of crafting brands without incorporating a CX design mindset are drawing to a close. · Shared by 405, including Johannes Dornisch, Ines Bieler, Christian P. Stobbe, Gabriele, Oliver Raduner, Bill Quiseng, Gideonro, DestoWakabayashi, 🇺🇦Evan Kirstel #B2B #TechFluencer, rohit, Shawn Venasse, sascha aßbach, five5star // Design Graphique, Shut Up and Create, Jonathan Kogan
ucdc.therectangles.com
User Centred Design Canvas — Tool Facilitating User Experience Design
5 min · · User Centered Design Canvas is an easy to use and effective tool for analysing, organising and facilitating user experience design. · Shared by 329, including Courtney Bolton ★, Dominik Grolimund, Niklaus Gerber, Vincenzo Tremonte, Mark Kaigwa, Matthias Lampe, Chris Messina, Remy Bataille, Grégoire Japiot 🌻, René Clausen Nielsen, Bertrand Maltaverne, Sibylle Trenck-Germann, Jonathan Kogan, designshard, Dez S. Papp, Helmi, Amel Mehenaoui, Klaus Eck, Oleg Baskov, Sérgio Vieira
MIT Technology Review
How AI is changing the customer experience
4 min · · AI is rapidly transforming the way that companies interact with their customers. MIT Technology Review Insights’ survey of 1,004 business leaders, “The global AI agenda,” found that customer service… · Shared by 292, including Marsha Collier, Marc Gasser, Andreas Staub, Jonathan Kogan, Birgit Schefer, Tamara McCleary, Marc R Gagné MAPP, DestoWakabayashi, Dr. Marcell Vollmer 🇺🇦 #StaySafe #VivaTech, Pascal Sulser, Nige Roberts-Willson, Ines Bieler, Nicolas Babin, Stephan Woodtli, Nico Müller 🇺🇦, Merkstatt@troet.cafe 📯, 🇺🇦Evan Kirstel #B2B #TechFluencer, Philippe Surber, Katja Evertz, Theodora (Theo) Lau - 劉䂀曼 🌻
thehipperelement.com
UX Crash Course: User Psychology
3 min · · My mission for 2014 was to get more people started in User Experience (UX) Design. In January, hundreds of thousands of people did the original UX Crash Course and it was translated into Spanish,... · Shared by 286, including Tibor Martini 🇺🇦 @tibor@mastodon.social, Vincenzo Tremonte, Adrian🇨🇭, Stuart Chalmers, Casey Smith, Jonathan Kogan, Jonas Kamber, Jacob Jarnvall, almagentia369, Patrik Breitenmoser 🏌️♀️, Courtney Bolton ★, Lailo, Roberto Grossi, Matthias Lampe, Florian Hanke 🍎, ross, Dominik Grolimund, Shinmen Musashi, Sérgio Vieira, Dan Ariely
UX Collective
How Netflix uses psychology to perfect their customer experience
8 min · · Decoding the science behind the interactions that keep you binging · Shared by 273, including Merkstatt@troet.cafe 📯, TNW Top Stories, Damian Madray, 🇺🇦Evan Kirstel #B2B #TechFluencer, Nick Floro, CSS Weekly, Jonathan Kogan, Nico Müller 🇺🇦, DestoWakabayashi, Christoph Wilke, Marsha Collier, Fanzo, Chris Heilmann codepo8@toot.cafe, Jo Hemmings 🇺🇦, Bob E. Hayes, tcherno, Дмитрий Кобец, Birgit Schefer, Blake Morgan, Thomas Power
WIRED
Software Is Reorganizing the World
11+ min · · When cloud formations take physical shape, neither their scale nor duration has an upper bound: We may begin to see cloud towns, then cloud cities, and ultimately cloud countries. At first this sounds… · Shared by 268, including Dominik Grolimund, Shervin 🚀 ∞ 🚄, Tauno, Thomas Power, Ryan Boren, Alain, Bertrand Maltaverne, Vala Afshar, Ted Rubin, Balaji, Ser Jeff Garzik, Jonathan Kogan, Luzius Meisser, Leslie D, Minh Do, Pippa Malmgren, Werner Vogels, ɐpuɐʎᴉW ᴉʇɐʍɥǝN, Florian Hanke 🍎, Ryan Hoover
Forbes
100 Stats On Digital Transformation And Customer Experience
7 min · · Here are 100 stats on digital transformation written to help you make the business case for undergoing one at your company. · Shared by 265, including Konrad Weber, Meghan M. Biro ⚡️, Nicolas Babin, Rachel Miller | #InfluencerMarketing, Glenn Oberholzer, Katja Evertz, Jonathan Kogan, Elinor Stutz, Cooper Professional Education, 🇺🇦Evan Kirstel #B2B #TechFluencer, Martin Jones, Arne Keuning, Bertrand Maltaverne, DestoWakabayashi, Stephan Woodtli, Birgit Schefer, Shep Hyken, Blake Morgan, Thomas Pleil, Dan Gingiss
blog.lightcat.io
How to Analyse What Customers Want
2 min · · Customer behaviour and opinions contain a lot of data. This blog covers how analysing it the right way can unlock great insights about what customers want. · Shared by 222, including Raphael Bratschi, Christian P. Stobbe, Nir Eyal, Hugo Carvalho, Jacob du Toit, L. Taylor Banks, Lauren Holliday, Adam Jeziorski, Stephanie A Kowalski, Eduard Banque, Gerrit Eicker, Jonathan Kogan, Clemens
Stratechery
Microsoft and the Metaverse
12+ min · · Defining the Metaverse, and explaining why Microsoft is well-placed for the virtual reality opportunity · Shared by 217, including Damir Kusar, Peter Herger, Jonathan Kogan, Bill Johnston, Scott Monty, Katja Evertz, Ben Thompson, Ferit (at 🏠) 🌙, Scott Brinker