The Best of Lenny Rachitsky
10+ most popular Lenny Rachitsky articles, as voted by our community.
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Lenny Rachitsky on Fundraising
How to activate your investor network
Examples and tactics for getting the most out of your investors
Lenny Rachitsky on Growth Marketing
Kickstarting and scaling a consumer business
Step 1: How to come up with an idea
«Step 1: INSIGHT: Come up with your idea ← This post Step 2: AUDIENCE: Identify your super-specific who Step 3: HOOK: Craft your pitch Step 4: REACH: Find your early adopters where they are Step 5: RETAIN: Iterate until enough people stick around»
Lenny Rachitsky on Marketplaces
Lenny Rachitsky on Pricing
The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher)
Listen now (99 min) | Madhavan Ramanujam is a senior partner at Simon-Kucher, where he works with tier-one tech companies like Uber, Asana, and LinkedIn to help them develop their pricing and…
Lenny Rachitsky on Product Design
How to measure cohort retention
A deep dive into the formulas, visualizations, and SQL you need to accurately measure and report on cohort retention—a guest post by Olga Berezovsky
How Figma builds product
Yuhki Yamashita, Chief Product Officer at Figma, shares lessons learned, plug-and-play templates, and fresh insights into how Figma builds product
Lenny Rachitsky on Product Led Growth
Five steps to starting your product-led growth motion, part 2
A guide to setting up your PLG infrastructure, tool stack, and team
Lenny Rachitsky on Product Management
How to do linear regression and correlation analysis
Steps, methods, tools, and use cases for locating predictable user actions and improving retention
What is a good activation rate
Good and great activation rates based on the results of our benchmarking survey
Lenny Rachitsky on Startups
How Duolingo reignited user growth
The story behind Duolingo's 450% growth acceleration, leaderboards, streaks, notifications, and their innovative growth model
How To Know If You've Got ✨Product/Market Fit✨
Seven ways to tell if you've got PMF, and five frameworks to help you to find it if you don't
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60 ideas to boost your growth
A motherload of growth inspiration by guest author Ali Abouelatta, creator of the First 1000 newsletter
The 10 commandments of salary negotiation
Guest post by Niya Dragova, co-founder of Candor
«Take your time; this is important if you want your salary to reflect your value. If everyone wants you, you’ll be calling the shots later.»
How the biggest consumer apps got their first 1,000 users
Considering every startup confronts this question at some point, I was surprised by how little has been written about it. Particularly anything actionable. So I decided to do my own digging. I spent…
How to develop product sense
Your question implies that it can be developed, and to that point, I 1,000% agree. Contrary to what a lot of PMs believe, product sense is not something you need to be born with. It’s a learned skill,…
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