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Key takeaways from A framework for product strategy

An insight driven and well thought out product strategy, drives an industry into the adoption of a hidden customer need.

Highlights
A customer need should be real, meaning you shouldn’t be a solution in search of a problem.
No matter how long or detailed-oriented a product strategy is, you need to be able to boil it down to its essence and sum it up concisely and clearly in a few sentences.
When identifying your customer need, focus on one strong need over many weak ones.
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