Product Strategy: Overview
Ultimately, empowered product teams are all about giving teams hard problems to solve, and then giving them the space to solve them. But, how do we decide which problems they should solve? Answering…
«So many of the companies I meet have a goal (like doubling revenue), and they have a product roadmap (the tactics), yet no product strategy to be found.»
More from Marty Cagan
The Foundation of Product
Recently I wrote an article about some product ops anti-patterns, but several people pointed out to me that I had buried the lede in that article, and that the most important part of that article…
Market Fit
By Martina Lauchengco The Market Side of Product/Market Fit I see so many companies find an initial beachhead of customers, think they have product/market fit, and then find their growth stalling.…
The Coaching Mindset
Over the past months, SVPG has published several articles on coaching product managers. Many of these have focused on how to cultivate the right PM mindset: things like customer-centricity, true…
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How To Design a Bulletproof Product Strategy
Anytime a company consistently ships product faster than the average, people will assume they are doing something heroic.
«Great product companies have four things in common: a clear product vision; a product strategy; a set of priorities; and a way to measure outcomes.»
What is Good Product Strategy?
“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. He was on edge. We had been experimenting towards a very concrete goal for two months, and had made a lot of progress. We had lea
«Most companies fall into the trap of thinking about Product Strategy as a plan to build certain features and capabilities.»
Product Strategy is About Saying No
Intercom's Des Traynor at Business of Software Conference 2013, Boston, MA talking about why Product strategy is mostly about saying no. Funny, thought provoking…
Some advice from Jeff Bezos
Jeff Bezos stopped by our office yesterday and spent about 90 minutes with us talking product strategy. Before he left, he spent about 45 minutes taking general Q&A from everyone at the office. During one of his answers, he shared an enlightened observation about people who are “right …
«the smartest people are constantly revising their understanding, reconsidering a problem they thought they’d already solved.»
WTF is Strategy?
Do you understand what planning and executing a product development strategy truly entails? In this helpful article, product development expert Vince Law works to clarify the concept of “strategic thinking.” Law explains strategy’s importance and offers a practical framework that contextualizes and defines strategy within the overall product development timeline. Law also offers general and specific examples of the framework and thus, strategic thinking, in action. getAbstract recommends this article to project leaders looking to better understand how to develop and execute strategy.
«Mission: This is a statement that describes the problem you are setting out to solve, typically including who you are solving it for.»
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