In Saas
How To Design Lead Nurturing, Lead Scoring, and Drip Email Campaigns
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In my previous article, How To Track Customer Acquisitions: Customer Lifecycle, Sales Funnel, and Content Strategy, I described how…
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How to Build A Growth Model (Part 2) — SaaS Growth Strategies — Medium
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7 min read · 92 saves · From 2016 · After writing How to Build a Growth Model (Part 1), I received some feedback asking me to provide more real world examples. I will try my…
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The Most Important Skill Nobody Taught You
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8 min read · 330 saves · From 2018 · Zat Rana · The Root of All Our Problems.
In Psychology
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How Technology Hijacks People’s Minds — from a Magician and Google’s Design Ethicist — Medium
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~16 min read · 1089 saves · From 2016 · When using technology, we often focus optimistically on all the things it does for us. But I want you to show you where it might do the opposite.
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In Saas
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Peek inside Intercom’s Multi-million Dollar SaaS Growth Strategy
okdork.com
104 saves · From 2017 · Intercom has quietly become a MASSIVE hit. Behind-the-scenes, they've grown their brand to $50 million in yearly revenue. Damn. Today, I want to share exactly how Intercom has grown — paying almost…
In Marketing
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Understanding Customer Acquisition Costs — Growth Hacking, Marketing and Venture Capital
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4 min read · 486 saves · From 2015 · The framework VCs use
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Design Better Data Tables — Mission Log — Medium
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7 min read · 242 saves · From 2016 · Poor tables. Where did they go wrong?
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Designing Dark Mode
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4 min read · 245 saves · 2019-08-28 · Jon Friedman · How we’re crafting Dark Mode experiences across Microsoft 365 that adapt to your daily flow
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Ceilings in SaaS — Medium
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3 min read · 85 saves · From 2016 · Software-as-a-Service is a one of my favourite business models and it’s not hard to see why:
