Marketing Land
The science of storytelling
The importance of storytelling has become universally accepted in today's marketing world, but why does it work so well? Contributor Peter Minnium delves into the biological underpinnings of how…
Recently shared by
More like this
teachyourselfcs.com
Teach Yourself Computer Science
teachyourselfcs.com
~12 min read · From 2017 · All the resources you need to give yourself a world class computer science education
Contently
The Science Behind the Power of Storytelling
Contently
5 min read · From 2016 · Whether you're a Nigerian prince or an investigative journalist, a good storyteller can actually compel others to act by manipulating their emotions.
Content Marketing Institute
16 Visual Storytelling Tips to Give Your Content Marketing a Boost
Content Marketing Institute
~12 min read · From 2017 · Follow one or more of these 16 tips to make your visual content stand out in a crowded field – Content Marketing Institute
business.linkedin.com
Brian Solis on How Storytelling Can Save Marketing
business.linkedin.com
7 min read · From 2018 · The bestselling author explains why storytelling isn’t just a marketing tactic – it’s a challenge that’s fundamental to the future of marketing itself
Sparkol
8 Classic storytelling techniques for engaging presentations
Sparkol
8 min read · From 2015 · A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring your speech to get your ideas across and keep your audience engaged all the way through is tricky. Try these eight storytelling techniques for a presentation that wows.
medium.com
The New Yorker
How Does Science Really Work?
The New Yorker
5 min read · 2020-09-29 · Science is objective. Scientists are not. Can an “iron rule” explain how they’ve changed the world anyway?
HubSpot
45 Engaging Examples of Interactive Storytelling in Content Marketing
HubSpot
4 min read · From 2017 · Engaging content encourages readers to spend more time on your site. Learn how other brands do it with more than 40 interactive content examples.
Buffer
Social Media Storytelling Formulas: 11 Quick-Fire Ways to Create Your Stories
Buffer
~12 min read · From 2017 · People want to hear stories, not information, numbers, or features. Here're 11 surefire storytelling formulas to help you tell your social media stories.
