Using the goal gradient hypothesis to help people cross the finish line
Our perception of progress can impact our overall drive to reach a goal. The goal gradient hypothesis posits that our efforts increase as we get closer to achieving a goal.
«Researchers found that people were more likely to donate to charitable campaigns if the fundraiser was already close to reaching its target.»
More from Ness Labs
Temptation bundling: stop procrastinating by boosting your willpower
Temptation bundling is a productivity technique that involves combining an activity that gives you instant gratification, such as watching TV, with one that is beneficial but has a delayed reward,…
«trying to reply to important work emails while watching one of your favourite TV shows may not be the best combination, as your concentration levels are likely to be affected.»
The psychology of unfinished tasks
Unfinished tasks can overwhelm us or motivate us. These contradictory experiences are due to the Zeigarnik and the Ovsiankina effects.
«compared to a task that has not yet been started, individuals have a stronger urge to complete interrupted or unfinished assignments.»
The arrival fallacy: why we should decouple our happiness from our goals
“When I achieve this goal, then I will be happy.” We often mistakenly believe that achieving our goals will make us happy. That tendency is called the arrival fallacy.
«Although completing a goal may lead to the arrival fallacy, Dr Tal Ben-Shahar maintains that having objectives is essential to personal growth.»
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