nothingventured.com
Key takeaways from The rise of the one-person unicorn
The way we build startups is changing, and with that change comes the rise of a new breed of company: bootstrapped, cash generative, and growing like crazy.
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Sujan Patel
How New SaaS Companies (& B2B Startups) Should Be Using Content Marketing -
Sujan Patel
~20 min read · From 2016 · CMI’s 2016 Benchmarks, Budgets, and Trends Survey found that 88% of B2B companies are using content marketing. Why? Because it works. Content improves customer and brand relations. It can influence purchasing decisions. It can rank in the search results and drive qualified traffic to your site. It can encourage people to link back to your […]
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Indie Hackers
I never had money to scale startups so I learned 5 principles for growth hacking startups with…
Indie Hackers
2 min read · May 10th · 1. Spend 10% of your time on high-risk, high-reward activities. Ask: which action requires least input and will bring me the highest output? Go through...
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medium.com
Why successful SaaS startups fumble and fail to scale
medium.com
8 min read · From 2019 · We’ve all heard the reasons startups fail: no market need, ran out of cash, not the right team, competition. These are mostly preventable.
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GrowthHackers
Your growth strategy should align with your company's strategy
GrowthHackers
5 min read · May 20th · In the same way that there's no single industry in which growth couldn't be applied, there's also no single timing or strategy of a company…
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David Skok
SaaS Metrics 2.0
David Skok
20+ min read · From 2015 · “If you cannot measure it, you cannot improve it” – Lord Kelvin This article is a comprehensive and detailed look at the key metrics that are needed to understand and optimize a SaaS business. It i…
Reader View · Shared by 194, including Mark Kaigwa, Fabrizio Bianchi, Jonas Kamber, Andreas Brenner, Vikram Dutt, Dominik Grolimund, Quim, Jochen Burkhard, dcancel.eth, Ilia Markov, Patrik Breitenmoser, Gabriel Weinberg, Philipp Laurim, Philippe Gauvin, Moritz Meenen, Jacob Jarnvall, Mo Schuster, Tyler Rooney, Mathias Brenner, Greg Meyer
TechCrunch
To measure sales efficiency, SaaS startups should use the 4×2
TechCrunch
3 min read · From 2019 · Unlike many derived SaaS metrics, the 4x2 chart is based on very simple numbers, thus “the figures don’t lie.”
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chaotic-flow.com
Eleven Secrets of SaaS Product Design
chaotic-flow.com
~16 min read · From 2016 · Eleven SaaS product secrets that drive revenue growth by leveraging the connection between the customer and the company through the SaaS product.
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TNW
I analyzed 250 SaaS pricing pages — here’s what I found
TNW
10 min read · From 2017 · We recently had a major overhaul of our pricing and landing page and wanted to get a good idea of what a high-converting pricing page looked like. We turned to the experts. There are a lot of best practices for SaaS pricing pages out there, with giants like HubSpot, ConversionXL and SixteenVentures being the authorities. I thought the best way would be to look […]
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marketermilk.com
SaaS content marketing: The ultimate (but simple) guide
marketermilk.com
20+ min read · Jun 6th · SaaS content marketing is a powerful growth lever. Learn how to create a SaaS content marketing strategy that lets you stand out from your competitors.
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hotjar.com
The Essential Guide to Growing Your Early-Stage SaaS Startup
hotjar.com
2 min read · From 2017 · In May 2017 we hosted an event for early-stage startups whose agenda became the framework for this guide. We wrote most of the content by reaching out to and documenting the experiences of people at…
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