Packy McCormick
Key takeaways from Shein: The TikTok of Ecommerce
The Quiet Chinese Quindecacorn Taking Over America’s Gen Z Shoppers
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The Atlantic
Why America Is Afraid of TikTok
The Atlantic
~18 min read · 2020-07-30 · The company’s founder says in an interview that he wants it to be “a window” on the world. A Republican senator says it is a “Trojan horse.”
Summary · Reader View · Shared by 212, including getAbstract, BenYT, Tah Wesley 22, Stephanie A Kowalski, John Koetsier, 🇺🇦 Neal Schaffer | ニール・シェーファー｜#StandWithUkraine, James Gingerich, @Expeflow #WorkEasier #RPA, Katja Evertz, Dirk von Gehlen, Niddal Salah-Eldin
Andrew Chen 🇺🇸
How startups die from their addiction to paid marketing
Andrew Chen 🇺🇸
5 min read · From 2018 · [Originally tweetstormed at @andrewchen, Follow me for more!] Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. As spend scales, it always gets more expensive and harder to track – never less. A familiar story: […]
Reader View · Shared by 295, including Raphael Raue, Chris Schultz ✌️, Ronell Smith, Ste Davies, Dominik Grolimund, Marc Garriga, Thomas Power, 🍔🍺📚, Mark Kaigwa, Moritz Orendt, Stefan T, Christian Müller, Shawn Venasse, Tim Herbig, Yvette Dubel, Klaus Eck, Gio Tiongson, Pepe Segura, Nir Eyal
Smashing Magazine 🇺🇦
Infinite Scrolling, Pagination Or “Load More” Buttons? Usability Findings In eCommerce
Smashing Magazine 🇺🇦
20+ min read · From 2016 · What is the best UX pattern to display products on an e-commerce website: pagination, a “Load more” button or infinite scrolling? An eCommerce UX study.
Reader View · Shared by 292, including Chris Messina, Rodrigo Prior, Matthias Sala, Fabricio Teixeira, Luzius Meisser, Stephanie A Kowalski, Alligator.io 🐊, René Clausen Nielsen, Jonas Kamber, Ryan Boren, Casey Smith, Charlie Oliver, Helmi, David Hellmann, Kunal Bhatia (in NYC till 5/22), Florian Hanke 🍎, Courtney Bolton ★, Mark Kaigwa, Dominik Grolimund, Matthias Lampe
The Verge
A teenager on TikTok disrupted thousands of scientific studies with a single video
The Verge
5 min read · 2021-09-24 · One TikTok created a mystery for some scientific surveys.
Reader View · Shared by 503, including Daniel Kraft, MD, John Nosta, Jonathan Kogan, Stéphanie Walter, Ines Bieler, Thomas Pleil, Gabriele, Matt Navarra, Mathew Ingram, Berci Meskó, MD, PhD, anildash, Katja Evertz, Digg, Merkstatt, George M 🇪🇺, Akvile DeFazio, Wesley Fryer, Ph.D. 🌎🎙🚀 (He/Him)
The Verge
The US declared war on TikTok because it can’t handle the truth
The Verge
~13 min read · 2020-08-07 · The new internet cold war is all about lying to ourselves.
Reader View · Shared by 328, including Vikram Dutt, Taylor Lorenz, Thomas Power, Matt Navarra, Kevin Roberts, Benedict Evans, Mark Little, everest, BenYT, Katja Evertz, Kyle Chayka, Beate Jordaan
Econsultancy
Five ways ecommerce is being revolutionized right now
Econsultancy
8 min read · From 2018 · Ecommerce has come a long way from its birth in the 1990s. From the dot-com boom and bust, to the SEO age, the rise of social media, and the impact of mobile, this industry has had a wild ride.
That ride is far from over. We are in the midst of still more changes. We cover five of them here.
The New Yorker
TikTok and the Vibes Revival
The New Yorker
8 min read · 2021-04-26 · Increasingly, what we’re after on social media is not narrative or personality but moments of audiovisual eloquence.
Reader View · Shared by 249, including Kyle Chayka, Taylor Lorenz, Anthony Hamelle, Benjamin, Elliott M. Hoey, Kyle Bunch, Robin James
Webflow
Webflow Ecommerce: Visually design, build, and grow online stores
Webflow
1 min read · From 2018 · Ecommerce, meet complete design freedom. Visually design, build and grow online stores on a totally new, complete ecommerce platform. You’ve never seen ecommerce websites like this. Join the beta and get first access to Webflow Ecommerce.
Reader View · Shared by 101, including David Hellmann, Brian Laung Aoaeh, CFA, Jeeva Vijay Prasath, Fernando Sousa, Boris Périsset, Sachin Gawas, Matt
Nielsen Norman Group
UX Guidelines for Ecommerce Product Pages
Nielsen Norman Group
~11 min read · From 2019 · Customers shopping online rely on product pages to decide what to buy. Help them by answering questions, enabling comparison, providing reviews, and facilitating the purchase process.
Reader View · Shared by 163, including Evan (he/him), Marc Gasser, Philippe Surber, Jacob du Toit, Chris Messina, Andrea Ausili, Oliver Raduner, Luca Longo, MeasuringU, Thomas Pleil, Johannes Dornisch, Christoph Wilke
