SEO y PERIODISMO
SEO aplicado a a medios de comunicación digitales (cibermedios). El buen periodismo necesita el mejor SEO para que sus mensajes lleguen a sus destinatarios.
Collection by Lluís Codina
knewz.com
Knewz - Balanced News from a Wide Range of Sources
· Knewz.com is an innovative service designed to let you consume news from a wide variety of sources, free of the bias bubbles and vacuous verticals that frustrate so many discerning readers and thoughtful publishers. · Shared by 54, including Tom Webster, Francesco Marconi, Chris Moran, Mathew Ingram, Tony Haile, Scott Monty, Lluís Codina, Anthony Hamelle, Rasmus Kleis Nielsen (offline, on parental leave), Vincenzo Tremonte, Joshua Benton, Mike Rundle
SearchEngineJournal®
What Is Schema Markup & Why It's Important for SEO
5 min · · Schema markup is a great way to help your website stand out from your SEO competitors. Here's why you need schema and how to add it to your webpages. · Shared by 36, including Katja Evertz, Lluís Codina, Danny Goodwin, Julie Ewald, Bill Slawski ⚓ 🇺🇦
SearchEngineJournal®
10 Important 2020 SEO Trends You Need to Know
14+ min · · What's in store for search in 2020? Here are 10 of the biggest SEO trends you need to know, according to 58 industry experts. · Shared by 80, including Jonathan Kogan, Danny Goodwin, Alexis Sanders, Julie Ewald, Bill Slawski ⚓ 🇺🇦, Heather Lloyd-Martin, Eric Enge, Cindy Krum 📱, Kelsey Jones, Ian Lurie 🇺🇦 @ianlurie@mastodon.social, WPMU DEV, Lily Ray 😏, Martin Jones, Lluís Codina, MichelleRobbins, Katja Evertz
Lluís Codina
Análisis SEO de medios de comunicación con Sistrix. Estudio de caso de una revista de cine y televisión
19+ min · · Sistrix es una de las mejores herramientas de análisis SEO para sitios intensivos en contenidos. Revisamos sus funciones con el estudio de una revista de cine y TV. · Shared by 7
Book Riot
How To Turn Your Love for Reading Into Writing Inspiration
6 min · · Writing inspiration isn’t always simple. Sure, spontaneous inspiration can come from anywhere—the eggs you had for breakfast, a phone conversation with an old friend, a bunch of withered lemon slices… · Shared by 160, including Katja Evertz, Mark Kaigwa, Stephanie A Kowalski, Javi Cantón @javicanton@mas.to, Lluís Codina, Jonathan Kogan, LoriBeth, Faik Ersoy
bloggingcage.com
101 FREE Blogging Tools to Amplify Your Growth in 2020
19+ min · · Looking for free blogging and internet marketing tools to grow your digital marketing? Here are some of the best free software for your growth. · Shared by 75, including Shawn Venasse, Lluís Codina, Ted Rubin, Jonathan Kogan, Lilach Bullock, Katja Evertz, Stephanie A Kowalski
Lluís Codina
Investigación de palabras clave para periodistas
17+ min · · Introducción a la investigación de palabras clave en periodismo, y guía de utilización de Google Trends. Parte del SEO de contenidos. · Shared by 5
Social Media Today
How to Create a Winning Content Strategy for Your Blog
7 min · · You can’t turn a digital corner without coming across another “must-read” piece of content. It’s everywhere. According to the Content Marketing Institute, 70% of B2B marketers created more content in… · Shared by 57, including Madalyn Sklar Digital Marketing since 1996, Katja Evertz, Lluís Codina, LARRY ELKAN, Michael Musgrove
Social Media Today
25 of the Best, Free Keyword Research Tools (2019 Edition)
6 min · · Ensure your SEO efforts are on the right track with these keyword research tools and tips. · Shared by 85, including Michael Musgrove, Katja Evertz, 💥💥 Larson Reever🇺🇸, Madalyn Sklar Digital Marketing since 1996, Lluís Codina
Neil Patel
Google's New Link Building Guidelines
5 min · · In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the link would either be a dofollow link or a nofollow link. Well, that’s now… · Shared by 109, including Thomas Power, Melonie Dodaro, Gail Gardner, Katja Evertz, Martin Jones, sascha aßbach, Jonathan Kogan, Lluís Codina, Michael Musgrove, Susan Gilbert
Moz
How to Write Content for Answers Using the Inverted Pyramid
8 min · · If you want a quick hack to write content for featured snippets, this isn't it. But the inverted pyramid method of writing *can* help you craft intentional, rich content that will help you rank for… · Shared by 134, including Mike Taylor, Mike Allton, Xavier Bertschy, Roland Bachmann, Neal Schaffer | ニール・シェーファー, Lluís Codina, Thomas Pleil, Daniel Schwarz, Katja Evertz, ShoutMeLoud - Be Your Own Boss, Stephanie A Kowalski, Rand Fishkin, Michael Musgrove, AJ Ghergich
Nieman Lab
Meet the impact editor: The Bureau of Investigative Journalism is now paying someone to ensure its journalism makes a difference…
4 min · · Shared by 15, including Lluís Codina, Nieman Reports
Nieman Lab
Here’s what we know so far about the upcoming Facebook News tab » Nieman Journalism Lab
2 min · · Facebook's News Tab is supposed to launch this fall; the company will pay some news publishers to syndicate their headlines and article previews. · Shared by 46, including Madalyn Sklar Digital Marketing since 1996, Builtvisible, Lluís Codina, Matt Navarra, Thomas Power, Vincenzo Tremonte, Talkwalker, Mari Smith, Nieman Reports
Lluís Codina
Cómo optimizar la visibilidad de contenidos en Google con Yoast SEO: guía para periodistas
17+ min · · Guía para utilizar Yoast SEO en la optimizacion de contenidos. Componentes y utilización de este sistema para mejorar el SEO de contenidos.
SearchEngineJournal®
Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon
5 min · · Find out how topic clusters can be the catalyst that launches your website to the top of the search engine results pages. · Shared by 68, including Jonathan Kogan, Christopher S. Penn, Katja Evertz, Julien Bilger, Oliver Raduner, Lluís Codina, almagentia369, Quim, Gerrit Eicker, Pieter van Diggele
Speckyboy
How to Improve Your On-Page SEO in 2019
20+ min · · We delve into the on-page optimization process so that your website will rank better in search for specific keywords. Better content, sharper code and improved user experience. · Shared by 29, including Lluís Codina, Davy De Pauw, Onextrapixel, Christian P. Stobbe