milkkarten.substack.com
How The Washington Post Grew Its IG Following From 600K to 6M
6 min read · · Featuring an interview with Travis Lyles, Deputy Director, Social, Off-Platform Curation at The Washington Post. · Shared by 418, including Tibor Martini 🇺🇦 @tibor@mastodon.social, Katja Evertz, Matt Navarra
Sprout Social
Breaking down “It’s Corn”: I can’t imagine a more beautiful thing
2 min read · · Kids say the darndest things and sometimes those things go viral. We're diving headfirst the Corn Kid trend. · Shared by 60, including Katja Evertz
Social Media Today
The Ultimate Social Media Marketing Checklist [Infographic]
1 min read · · Ensure you're covering all bases with this handy social media marketing checklist. · Shared by 188, including Neil Hart 💙, C̷͈̳̫͗͊̾had P̸̜͇̱̗̻̝̙͆͑͑͝͝ollitt, Katja Evertz
Content Marketing Institute
25+ Experts Weigh In on the Best Ways To Use Social Media in Content Marketing
8 min read · · Try these expert tips to update and refine the social media part of your content marketing strategy ¬– Content Marketing Institute · Shared by 132, including Rachel Miller | #InfluencerMarketing, Erika Heald | Content Marketing Consultant, Michelle Garrett (she/her), Katja Evertz, Robert Rose, Martin Jones, AJ Ghergich
Every 📧
The End of Social Media
8 min read · · Why friend graphs can‘t compete in an algorithmic world. · Shared by 236, including John Bardos, Merkstatt@troet.cafe, Zoe Scaman, Thomas Pleil, Katja Evertz, Dominik Ruisinger, Ines Bieler, Stephanie A Kowalski, luis antónio santos, Nir Eyal
Stratechery
Instagram, TikTok, and the Three Trends
~13 min read · · Trends in medium, AI, and user interaction underpin Instagram’s response to TikTok, and will determine Meta’s long-term moat. · Shared by 127, including @ganyet@mastodon.social, Claudia Sommer, Kyle Chayka, Matt Navarra, Ross Dawson, Thomas Pleil
PCMag
Only One Social Media Platform Is Used by 95% of Teens (And It's Not TikTok)
2 min read · · While TikTok occupies the time of 67% of teens surveyed for a recent Pew Research Center study, it's another video site that truly attracts the views. (Sorry, Facebook.) · Shared by 292, including Evan Kirstel the $B2B Techfluencer, Jill-I didn't pay for the checkmark-Duffy, Howard Getson, Marsha Collier
MIT Technology Review
Social media is polluting society. Moderation alone won’t fix the problem
3 min read · · Companies already have the systems in place that are needed to evaluate their deeper impacts on the social fabric. · Shared by 368, including Thomas Pleil, Katja Evertz, Jennifer Ouellette, Tactical Tech, Evan Kirstel the $B2B Techfluencer
The New Yorker
How the Internet Turned Us Into Content Machines
6 min read · · Two new books examine how social media traps users in a brutal race to the bottom. · Shared by 331, including Charles Duhigg, Jane, Kyle Chayka, Claudia Sommer, Lelio Simi, Maneet S, Mathew Ingram, Merkstatt@troet.cafe, Stephanie A Kowalski, Steven J. Vaughan-Nichols, Tactical Tech, Mark Kaigwa, Evan Kirstel the $B2B Techfluencer, Gerd Leonhard, Ines Bieler
Platformer
Facebook admits its mistakes
7 min read · · What the company's latest enforcement report tells us about the free-speech debate · Shared by 15, including Casey Newton, Jeff Jarvis, Katja Evertz
Marie-Christine Schindler
Digital 2022 Report zur Entwicklung der globalen Nutzung von Internet, Social Media und Mobile
9 min read · · Der Global Overview Report Digital 2022 bingt zum 10. Mal Daten zur weltweiten Nutzung von Internet, Social Media und Mobile. · Shared by 26, including Stephanie A Kowalski, Thomas Pleil, Katja Evertz
Axios
The TikTok war
2 min read · · Social media has changed the flow of information in these tense situations. · Shared by 117, including Thomas Knüwer, Katja Evertz, Brian Stelter, Matt Navarra, Clemens M. Schuster
Content Marketing Institute
10 Tips To Write Engaging Content Previews for Social Media
5 min read · · Get social media scrollers to stop, read your preview text, and click to consume the full-length content with these tips. – Content Marketing Institute · Shared by 89, including AJ Ghergich, Robert Rose, Gero Pflüger 🫡💙, Katja Evertz, Neal Schaffer | ニール・シェーファー | at #B2BTrailblazers
Social Media Today
Which Social Media Apps Have the Biggest Impact on Sleep Patterns? [Infographic]
1 min read · · Using your phone late at night can impact your sleep - but which social media apps worsen that impact? · Shared by 438, including Katja Evertz, Loubna Rais, Matt Navarra, Andrew Hutchinson
TechCrunch
TikTok to rank as the third largest social network, 2022 forecast notes
2 min read · · A new forecast has dubbed TikTok as the world’s third-largest social network, just behind Facebook and Instagram. In its inaugural forecast on TikTok’s global install base, Insider Intelligence — the… · Shared by 38, including Pierre Olivier Carles, Keith Keller, Katja Evertz, Stephanie A Kowalski, Theodora (Theo) Lau - 劉䂀曼 🌻, Matt Navarra, James Gingerich, @Expeflow #WorkEasier #RPA
Visual Capitalist
Ranked: The World’s Most Popular Social Networks, and Who Owns Them
~11 min read · · Currently, there are over 4.5 billion people around the world who use some form of social media—about 57% of the global population. Yet, while social media& · Shared by 416, including James Gingerich, @Expeflow #WorkEasier #RPA, Theodora (Theo) Lau - 劉䂀曼 🌻, Cyril Coste #DigitalTransformation, Chris Gledhill | gledhill.eth, Damien de France 🌍 🕊️🇺🇦, Lisa Gualtieri, Tom Raftery (Mastodon: @tomraftery@mas.to), Dr. Marcell Vollmer 🇺🇦 #StaySafe #CES2023, Matthias Lampe, DP, Jim Marous 💯, Oliver Raduner, Nige Willson, Nicolas Babin #CES2023, Evan Kirstel the $B2B Techfluencer, Álvaro Felipe, Ian M Calvert
