Content Marketing Institute
Back to the Future? 90 Content Marketing Predictions for 2020
20+ min · · What’s happening in content marketing in 2020? Get 90 predictions from industry thinkers – Content Marketing Institute · Shared by 186, including Juntae DeLane #DigitalBranding, bernieborges, Andrew Davis, Gail Gardner, Christoph Trappe, Pam Didner, Neal Schaffer | ニール・シェーファー, Lee Odden - B2B Marketing, Andy Crestodina, Joe Pulizzi, Melonie Dodaro, 🇺🇦Evan Kirstel #B2B #TechFluencer, Matt Heinz, Veronica Stoddart, Aaron Orendorff, LARRY ELKAN, Julia McCoy, Rachel Miller | #InfluencerMarketing, Steve Farnsworth, Martin Jones
Intercom
The marketing book for startups
· There are a thousand theories, practices, techniques and growth hacks for marketing your product. But which ones matter to startups? This marketing book will show you how to build your brand and sell… · Shared by 284, including Agustin, L. Taylor Banks, Dorota Lipczyńska, Chloe Abrasada, Gerald Soparkar, Weiting Chen, Victor Tolosa, kp, Ferran Sala, Klaus Eck, Philipp Laurim, Dominik Grolimund, Baadier Sydow 🇿🇦, Jacob Jarnvall, Chris Messina, Oleg Baskov, Vincenzo Tremonte, designshard, Luca M. Sergio, Herbert Bay
Mark Schaefer
The one question that changed my view of marketing forever
4 min · · Changing a view of marketing forever started by asking one simple question. Changing a view of marketing forever started by asking one simple question. · Shared by 160, including Susan Gilbert, Shawn Venasse, LARRY ELKAN, Brooke B. Sellas, Carla Johnson - Keynote Speaker, Lee Odden - B2B Marketing, Jennifer Hurst, Jacob du Toit
Buffer
The Marketer's Toolbox: The 60 Marketing Tools We Use at Buffer
10 min · · As a remote marketing team, tools help us stay connected and do our best work. Here are our marketing team's 60 favorite marketing and productivity tools. · Shared by 430, including Brent Summers, Katja Evertz, ahg, Kris Fannin, Jonathan Kogan, Mark Kaigwa, Inurfacesuka Дедечка, Ron Sela, Matthieu de Luze, Weiting Chen, Ethan Anderson, Marie-Christine Schindler, Charlie Oliver, Stowe Boyd, krisdahn.eth, Jo Alchin, Marc Wieland, Stephanie A Kowalski, Shawn Venasse, Tris Hussey
contentmarketingstack.co
Content Marketing Stack - A curated directory of content marketing resources & tutorials.
· A curated directory of content marketing resources & tutorials. · Shared by 205, including Jan Firsching 🆒, Nelson Vauxhall, Lord Travis Wright, ⎝Stéphan Lam⎠💬, Katja Evertz, Dominik Grolimund, Mark Kaigwa, von Moerenburgh, Stephanie A Kowalski, Jonathan Kogan, Melanie Deziel (she/her), Thomas Power, Ste Davies, Norman Schreiber, Daniel Lawniczak, Thomas Pleil, Andrew Cunning, Philipp Laurim, TDMx, Klaus Eck
Content Marketing Institute
Marketing 2030
12+ min · · Achieve phenomenal success with the seven laws for the next decade of content marketing from the founder of the Content Marketing Institute · Shared by 209, including Gail Gardner, Melonie Dodaro, Douglas Burdett📚🎙️, Kelly Hungerford, LARRY ELKAN, Richard Joerges, Joe Pulizzi, 🇺🇦Evan Kirstel #B2B #TechFluencer, Pam Didner, Tim Washer, Amanda Todorovich, Cathy McPhillips, Matthias Kahr, Julia McCoy, Martin Jones, Shawn Venasse, Neal Schaffer | ニール・シェーファー, Rachel Miller | #InfluencerMarketing, Robert Rose, Thomas Pleil
MarketingProfs
The New 4Ps of Marketing
3 min · · The 4Ps of marketing--place, price, product, promotion--are still valid, but marketing is changing. Privacy, permission, personalization, and performance (ROI) are the new 4Ps of marketing. · Shared by 243, including Matt Heinz, Mark Davy, Thomas Power, Martin Jones, 🇺🇦Evan Kirstel #B2B #TechFluencer, LARRY ELKAN, Katja Evertz, Shawn Venasse, Jennifer Hurst, Gail Gardner, L. Taylor Banks
TechCrunch
How Google Analytics ruined marketing
Summary · 16+ min · · Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand the basic… · Shared by 242, including Liliane Ferrari ™, Andrei Luca, Nico Müller 🇺🇦, Kim Dik, Thomas Pleil, Merkstatt@troet.cafe 📯, Rachel Miller | #InfluencerMarketing, Mark Pitman, Bjoern Negelmann, Gianluca Diegoli, Shawn Venasse, Jennifer Hurst, Weiting Chen, Daniel Jörg
Buffer
The Complete Guide to Instagram Marketing
20+ min · · Learn exactly how to create your Instagram marketing strategy from scratch and optimize an existing strategy for long-term success. · Shared by 452, including Mark Kaigwa, Ricardo Yasuda, Shawn Venasse, Connecticut SEO, Christian Müller, Johannes Lenz, Klaus Eck, Eleanor | The Copywriter, Claudia Sommer, Dez S. Papp, Lord Travis Wright, Dominik Grolimund, Stephanie A Kowalski, Francine Hardaway (hardaway.eth), Chloe Abrasada, designshard, Kevan Lee 👋, Thomas Power, Bjoern Negelmann, Rodrigo Prior
medium.com
Understanding Customer Acquisition Costs — Growth Hacking, Marketing and Venture Capital
5 min · · The framework VCs use · Shared by 699, including 🎆 🌸 Samuel Hulick 🌸 🌄, Dominik Grolimund, Rodrigo Prior, Lailo, Shawn Venasse, Greg Meyer, Moritz Meenen, von Moerenburgh, almagentia369, Bjoern Negelmann, Raul Tiru 🌎, Chris Messina, Florian Graillot, Courtney Bolton ★, Nando 💪🇦🇺🇦🇷, Kris Fannin, Rob Moffat, Startupxplore, Mark Kaigwa, Lord Travis Wright
Inc.
This Email From Elon Musk to Tesla Employees Is a Master Class in Emotional Intelligence
4 min · · When the going gets tough, true leaders take action. · Shared by 487, including ✨ Phil Calçado, Vita Pictura, Galen King, Ian Lurie 🇺🇦 @ianlurie@mastodon.social, Dominik Grolimund, Gerd Leonhard, Aleyda Solis 🇺🇦, Helmi, Brian Tomlinson ⚡️, Aamir Raz, Rand Fishkin, Simon Wüthrich, Thomas Power, Matti Heubner, Antonio Vieira Santos, Shawn Venasse, k, Dez S. Papp, @ShannaPeeples@mastodon.nl, Florian Hanke 🍎
medium.com
So long MVP. Hello Minimum Loveable Product. — The Happy Startup School — Medium
12+ min · · Tactics on how to get your digital ideas to market sooner, but still deliver a product that users fall in love with · Shared by 828, including Christian Leu, Daniel Boos, Fabrice Liut 🍌🥑😌, designshard, Casey Smith, Courtney Bolton ★, Björn Ognibeni, Nicolas Berg, Shawn Venasse, Massimiliano Aroffo, Herbert Bay, Mark Kaigwa, Marcus Kuhn, Thomas Power, Helmi, Ryan Boren, von Moerenburgh, Brandon Uttley, Dominik Grolimund, Brent Summers
TNW
18 best places to promote your startup for virtually nothing
8 min · · When you have launched a startup or prototype, one of the most important strategies to prove is your business concept and gaining early user traction. If you’re like most startup founders, you don’t have much money, nor do you have enough money to hire a PR agency. However, to become a great entrepreneur means you […] · Shared by 614, including L. Taylor Banks, Shawn Venasse, Raul Tiru 🌎, Dominik Grolimund, designshard, Ernie Smith is also @ernie@writing.exchange, Elia Palme, Sara Usinger, Daniel Stefanovic, Grégoire Japiot 🌻, krisdahn.eth, Antonio Vieira Santos, Thomas Power, Courtney Bolton ★, Matthias Sala, Harsha Mv, Mathias Böhm, Brent Summers, Parin Vachhani, Lord Travis Wright
hotinsocialmedia.com
2020 Social Media Marketing Tips From 20+ Marketing Experts
12+ min · · If you’re looking for the most important 2020 social media marketing tips, I’ve asked more than 20 marketing experts to tell our Hot in Social Media audience their tips & tricks for this year. · Shared by 25, including Shane Barker, Madalyn Sklar Digital Marketing since 1996, Neal Schaffer | ニール・シェーファー, Jennifer Hurst, Dan Gingiss, Ted Rubin, LARRY ELKAN, Jason Falls
McKinsey & Company
Modern marketing: What it is, what it isn’t, and how to do it
· To drive growth in the digital age, marketing needs to modernize a specific set of capabilities and mindsets. · Shared by 227, including Jonathan Kogan, Jennifer Hurst, Kelly Hungerford, rudolph regter, Shawn Venasse, Katja Evertz
SearchEngineJournal®
The Difference Between Content Marketing & Content Strategy
4 min · · Content marketing and content strategy complement each other perfectly, but they’re not the same thing. Learn the differences – and why you need both. · Shared by 355, including Antonio Ramos, Álvaro Felipe, Julia McCoy, Danny Goodwin, George Waititu, Daniel Schwarz, AJ Ghergich, Stephanie A Kowalski, Jochen Burkhard, Neal Schaffer | ニール・シェーファー, Katja Evertz, Gerry Moran, Jennifer Hurst, Jonathan Kogan