Adweek
An Inside Look Into How TikTok Could Attempt to Win Over Influencers
6 min · · A brief Adweek found online lays out a proposal by which TikTok would attempt to recruit influencers off of Instagram and Youtube with the promise of hundreds of dollars to create “original, high… · Shared by 19, including 🇺🇦Evan Kirstel #B2B #TechFluencer, Real Marsha Wright®, Matt Navarra, Tibor Martini 🇺🇦 @tibor@mastodon.social
TechCrunch
Google Maps tests a social networking feature with the ability to ‘follow’ Local Guides
3 min · · Google Maps will soon begin testing a new feature that’s more common to social networks like Facebook, rather than a maps app: the ability to find and follow other users. In Google Maps’ case, it’s… · Shared by 14, including Gary Thomas 🌐, Jessica Gioglio, Builtvisible, Matt Navarra
MarketingProfs
Less Facebook, More Snapchat: How Social Media Habits Vary Among Generations
1 min · · Americans of all ages tend to use social media daily, but platform preferences vary among user generations. See how Gen Z, Millennials, Gen X, and Boomers use social media. · Shared by 28, including AJ Ghergich, Gail Gardner, Mike Kunkle, LARRY ELKAN, Talkwalker, 🇺🇦Evan Kirstel #B2B #TechFluencer, Drew McLellan (he/him)
BuzzFeed News
Before Mark Zuckerberg Tried To Kill TikTok, He Wanted To Own It
9 min · · Four years ago, Mark Zuckerberg failed to buy the Chinese company that became the basis of TikTok. Now he's demonizing it to make the case against regulating Facebook. · Shared by 80, including Matt Navarra, Ryan Hoover, Rick Powell, Matthias Lampe, 🇺🇦Evan Kirstel #B2B #TechFluencer, Mathew Ingram, Jan Firsching 🆒, Johannes Lenz, Merkstatt@troet.cafe 📯, Katja Evertz
Strategies
Vers une plateformisation à la WeChat des réseaux sociaux
4 min · · Désacralisation des likes, intégration de fonctionnalités e-commerce, nouveaux formats publicitaires : les réseaux sociaux sont en pleine évolution. En ligne de mire, l'appli chinoise tout-en-un...
TNW
Wikipedia's co-founder takes on Facebook with ad-free social network
2 min · · Wikipedia co-founder Jimmy Wales thinks he can create a better social network. Called WT:Social, the network has no financial association with Wikipedia, but operates on a similar business model:… · Shared by 84, including Katja Evertz, Fabrizio Bianchi, John Koetsier, Merkstatt@troet.cafe 📯, Thomas Power, TNW Top Stories, Stephanie A Kowalski, #DigitalHealth Futurist 👨💻, Amber Mac
Social Media Examiner
How to Create an Instagram Content Strategy With User-Generated Content
6 min · · Learn how to develop a customer-centered user-generated Instagram content strategy. · Shared by 54, including Glen Gilmore #MWC23, Martin Jones, Ann Smarty, Talkwalker, Gail Gardner, Mike Allton, Melonie Dodaro, Julie Ewald, Michael A. Stelzner, Madalyn Sklar Digital Marketing since 1996, Carlos Gil, Jon Loomer, Lilach Bullock
Social Media Examiner
How to Analyze Your Facebook Ad Performance: 9 Ways
9 min · · Discover which metrics to track to assess the performance of your Instagram and Facebook ad campaigns. · Shared by 32, including Carlos Gil, Melonie Dodaro, Gail Gardner, Martin Jones, Michael A. Stelzner, Jon Loomer
Entrepreneur
How to Use TikTok to Promote Your Business
3 min · · #TikTok for the win! · Shared by 43, including Carlos Gil, Stephanie A Kowalski, 🇺🇦Evan Kirstel #B2B #TechFluencer, Julie Ewald, Martina Bürge, Real Marsha Wright®
Social Media Today
10 of the Best Tools to Find Relevant Influencers on Social Media
5 min · · Influencer marketing is huge, but finding the right influencers is tough. Here are some tools that can help. · Shared by 95, including Madalyn Sklar Digital Marketing since 1996, Melonie Dodaro, Matt Navarra, Daniel Schwarz, Katja Evertz, Cindy Krum 📱, Teresa Heath-Wareing, Rachel Miller | #InfluencerMarketing, LARRY ELKAN, Bill Johnston, Shawn Venasse
The Atlantic
Managing Your Friendships, With Software
9 min · · A slew of new start-ups want to help people manage their relationships the way they would sales leads. Should we be worried about our friends turning us into data points? · Shared by 110, including Antonio Vieira Santos, 👨✈️ AA-Admiral ⚓🚀🌌, Jeff Atwood, Ethan Anderson, Ben Parr, Chris Messina, Stever Robbins @stever@newsie.social, Pete Skomoroch, Andy Budd, 𝚛𝚘𝚐𝚎𝚛
Cosmopolitan
Kylie Jenner Gets Backlash for Using Instagram While Driving
1 min · · Not a great look, Kylie! · Shared by 20
The Verge
TikTok’s global social media takeover is starting to slow down
2 min · · The Chinese social app just hit a big growth snag · Shared by 54, including Johannes Lenz, Mari Smith, 🇺🇦Evan Kirstel #B2B #TechFluencer, Chris Brogan/Chief of Staff, Matt Navarra
Social Media Examiner
How to Advertise on TikTok
8 min · · Learn how to create TikTok ads to promote your products or services. · Shared by 69, including Mari Smith, Gero Pflüger 🫡💙, Madalyn Sklar Digital Marketing since 1996, Glen Gilmore #MWC23, Zontee Hou, Sam Hurley, Michael A. Stelzner, Stephanie A Kowalski, Melonie Dodaro, Carlos Gil, Shawn Venasse, Daniel Schwarz, Gail Gardner, Liliane Ferrari ™