Don’t get tricked by your own experiments
How to make sense of qualitative experiment results in a workshop setting
What Is a Product?
A product is something (physical or not) created through a process that provides benefits to a market.
Customer Value Proposition (CVP)
By placing the (potential) customer at the centre of the business, added value is created. The products and/ or services do not represent this added value as such, but because they are used, Customer…
Value Proposition Canvas: How to Use Better Alternatives to This Template
What's the Value Proposition Canvas? Is it good for innovation? What are some better alternatives to this template? Find out how to use them.
Sell an Experience, NOT a Product or a Service
If you Google “Why did Toys “R” Us fail”, you are given a summarizing account from a CNN Business article of the burdening debt that the…
Understanding Products Through Storytelling
Storytelling is a powerful technique for building data-informed products.
Design thinking and lean startup concepts to make your team more agile.
Here is a summary of some of the reference material I have found most useful in exploring design thinking and lean start-up concepts
10 shades of MVP (or: how to develop a product without developing…
10 types of Minimum Viable Products (MVPs) to validate your product idea without developing the product itself. Relevant to startup founders, entrepreneurs, and product managers seeking to validate…
How to Price Your Minimum Viable Product
Let’s talk about how much you should charge customers for something when you’re not totally sure what that thing is yet.
