- 'Make Something Wonderful' by the Steve Jobs Archive: How Steve Jobs communicated purpose
- Steve Jobs' 3 Powerful Persuasion Tactics, and How You Can Use Them to Win Customers
- How To Sell The Problem Before Selling The Solution
- The secret origin story of the iPhone
- The Steve Jobs Archive
How Steve Jobs managed people, led people, gave people a common vision, hired insanely great people, and how he avoided "professionals." * Join my BELIEVE ne...
Go to http://brokop.com/ for the best digital marketing productions! Brokop.com has made subtitles for this 1997 speach of Steve Jobs, because it has such ba...
Steve Jobs at the 1997 WWDC. This is the question that contains an insult based on a question asked by someone else about 45 minutes earlier. See the first v...
Visit us at http://blockshelf.com for more entrepreneur resources! 1) Jeff Bezos - Amazon - 0:00 2) Steve Jobs - Apple - 0:12 3) Pierre Omidyar - eBay - 0:33...
At his Stanford University commencement speech, Steve Jobs, CEO and co-founder of Apple and Pixar, urges us to pursue our dreams and see the opportunities in life's setbacks -- including death itself.
They say that every great business addresses a real customer need.
Learn how Steve Jobs managed to sway the world using simple yet powerful persuasion strategies that you can apply in your own life.
This collection of Steve Jobs's words demonstrates his talent for communicating the missions of Apple and NeXT, providing valuable lessons for any current or aspiring leader.
«These observations are some of the many included in a new, free ebook released by the Steve Jobs Archive called Make Something Wonderful.»
The Steve Jobs Archive is building programs, fellowships, collections, and partnerships that reflect Steve’s values and carry his sense of possibility forward.
Michael Hageloh spent 22 years at Apple. But he contends that he didn’t spend any of it selling. Hageloh shows the ways Apple built “magic” into its image and products through marketing that always seduced but never sold. He credits Steve Jobs as the “conductor” of the process of making consumers fall deeply in love with Apple products and in the Apple community. Though he makes a few extravagant claims – such as that Apple changed the world in ways Facebook and Google haven’t – Hageloh provides valuable marketing strategies for any company seeking to strengthen its connection to its customers.
In an excerpt from his new book, Nest cofounder Tony Fadell writes of his time at Apple and how he saw Steve Jobs marshal facts and emotion to tell a tale.
The online book featuring speeches, quotes, emails, and photographs from the Steve Jobs Archive.
Apple’s old HQ holds stories of pizza ovens, iPhone secrets, baseball bats, and what happened to Steve Jobs’ office.
An exclusive excerpt from The One Device about the engineering fight that created the iPhone as you know it.
“When we invented the personal computer, we created a new kind of bicycle…a new man-machine partnership…a new generation of…
Nir's Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” He explained, “Leaders like Steve Jobs have a sense of style and what customers seek, but I don’t. We need consumer science to get there.” Reed’s aspiration was that the Netflix team would disco
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