9 Best Articles in 2022
First Round
The Company-Building Cornerstones Every Founder Needs to Focus On — Advice from HubSpot
First Round
20+ min read · Feb 8th · Dharmesh Shah has spent the last 15 years as co-founder & CTO of HubSpot. He pinpoints the inflection points and key decisions that other founders face in the early days, from choosing a co-founder to…
FORTUNE
My Year in Startup Hell at Hubspot
FORTUNE
~16 min read · From 2016 · An exclusive sneak peak at the book "Disrupted" by Dan Lyons on his time at startup Hubspot.
Shared by 183, including ✨ Phil Calçado, Dominic Grzbielok, Nir Eyal, sarkasper, Edwin Reynoso, Hugo Corbucci, Simon Wüthrich, Frank Hamm, Mo Schuster, Luis Roig, Marcus Kuhn, Nico Luchsinger, Jeff Heuer, Pat Kua, Roger Wernli, Patric Fornasier, Memi Beltrame
HubSpot
Remote HubSpot Employees Give 8 Tips for Working From Home
HubSpot
From 2019 · Ever wanted to work for a far-away company without leaving your home? We tracked down a handful of HubSpot's remote employees to get 8 key remote tips.
Shared by 110, including Massimiliano Aroffo, Jonathan Kogan, Gail Gardner, Pam Didner, Tony Hughes, Madalyn Sklar Digital Marketing since 1996
HubSpot
How the Flywheel Killed HubSpot's Funnel
HubSpot
~16 min read · From 2018 · This year, HubSpot has blown up the way we run our business to be more customer centric, more efficient, and more growth oriented. Here's how we did it.
Reader View · Shared by 55, including Jay West, HubSpot Español, Tris Hussey, Kevan Lee 👋
Andrew Chen 🎮
How to build a growth team - lessons from Uber, Hubspot, and others (50 slides)
Andrew Chen 🎮
~17 min read · From 2018 · Dear readers, Building a new growth team is hard. You have to figure out the macro organizational issues – how it fits in with marketing, product, and other functions – as well as the micro, like how…
Reader View · Shared by 267, including Colin Jones, Quim, Tillmann Lang, Jonathan Kogan, Brad Engel, Mark Kaigwa, designshard, Mariella Petrigni 🌍 Translator, Chris Schultz ✌️, JD Prater, Andreas Heer, Philippe Gauvin, Klaus Eck, Gio Tiongson, Inês Silva, Adrian🇨🇭, Walid Ark, Shawn Venasse, ̗̀ ̗̀Manuel Marquina
HackerNoon | Will NOT Insert LINKS in HN stories
12 “Manager READMEs” from Silicon Valley’s Top Tech Companies
HackerNoon | Will NOT Insert LINKS in HN stories
7 min read · From 2018 · What does tech management at Slack, HubSpot, Netflix, Etsy, Shopify, InVision, and more have in common? A lot, apparently!
Reader View · Shared by 175, including Michael Duergner, Greg Meyer, 𝐦𝐫𝐯𝐧 , Marcus Kuhn, Niklaus Gerber, Thomas Wong, Nico Müller 🇺🇦, Mark Kaigwa, Patric Fornasier, Vincenzo Tremonte, von Moerenburgh, Mo Schuster, Mathias Brenner, Bernhard Huessy, Andy Budd, Marco Unternaehrer, Dominik Grolimund, Yonatan Levy, Ferit (at 🏠) 🌙, David Smooke
HubSpot
How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)
HubSpot
9 min read · From 2016 · We analyzed which type of call-to-action generates the most leads for our blog. The results may surprise you.
Reader View · Shared by 66, including Dez S. Papp, Stephanie A Kowalski, Atul Pradhananga, Leslie D, hiten.eth, Dominik Grolimund, Veronika Lampion, Drew McLellan (he/him), Thomas Power, Igor Varyvoda, Tony Hughes, Gero Pflüger, Eleanor | The Copywriter, Mark Pitman, Marc Gasser
HubSpot
An Inside Look At HubSpot's Enterprise Marketing Playbook
HubSpot
10 min read · From 2020 · In an effort to create openness in the enterprise industry, we've decided to share our enterprise marketing playbook. Take a look at our plays for 2020.
Reader View · Shared by 148, including Marc Gasser, Jonathan Kogan, Shawn Venasse, CarlosGil.eth, Daniel Schwarz, Tony Hughes, Katja Evertz, Drew McLellan (he/him), Jansnet, Stephanie A Kowalski, Lara Burriesci
readthink.com
Scale-up Leadership Lessons I’ve Learned Over 9 Years as HubSpot’s CEO — ReadThink (by HubSpot)
readthink.com
~12 min read · From 2016 · HubSpot is 9 years old. I consider that we spent our first 6–7 years in “startup” mode, where we got through product/market fit and got our…
Shared by 19, including Jacob Jarnvall, dcancel.eth, ✨ Phil Calçado, Walid Ark, Malik El Bay 🕊
Trending
youtube.com
Selling A No-Code Business To Building Airtable from $0 to a $6 Billion Unicorn with David Peterson
youtube.com
Apr 21st · Selling A No-Code Business To Building Airtable from $0 to a $6 Billion Unicorn with David Peterson: https://youtu.be/IC-B0QaoQ80#b2b #business #creator #cre...
Shared by 151, including Jonathan Kogan
MediaPost
Double Whammy: How Email Senders Have Been Hit By Apple MPP And GDPR
MediaPost
2 min read · Mar 29th · Two-thirds of email marketers say their strategies have been impacted by MPP and GDPR. HubSpot reports on how they are adapting.
Reader View · Shared by 6, including Tim Hayden
pymnts.com
Technology to Improve B2B Payments Experience
pymnts.com
3 min read · Apr 1st · An interview with Michael Vittum, senior manager and go to market lead for payments and commerce for HubSpot, on how technology can improve the B2B experience.
Reader View · Shared by 6, including Carla Gentry
More like this
HubSpot
An Inside Look At HubSpot's Enterprise Marketing Playbook
HubSpot
10 min read · From 2020 · In an effort to create openness in the enterprise industry, we've decided to share our enterprise marketing playbook. Take a look at our plays for 2020.
Reader View · Shared by 148, including Marc Gasser, Jonathan Kogan, Shawn Venasse, CarlosGil.eth, Daniel Schwarz, Tony Hughes, Katja Evertz, Drew McLellan (he/him), Jansnet, Stephanie A Kowalski, Lara Burriesci
Reforge
The One Growth Metric that Moves Acquisition, Monetization, and Virality
Reforge
~11 min read · From 2017 · In 2014, my team and I had been digging into retention for our new HubSpot Sales product. The more we unearthed, the more I realized how critical improving retention was to blowing out the product’s…
Reader View · Shared by 120, including Edney Souza 🧙♂️, Ilia Markov, Ron Sela, Sandro Strebel, Colin Jones, Dominik Grolimund, Thomas Power, venkat - bala, hiten.eth, Greg Meyer, Michael Musgrove, Nando 💪🇦🇺🇦🇷, Mark Kaigwa, John Egan, Brian Balfour
youtube.com
The Holy Grail of Traction
youtube.com
From 2016 · Brian Balfour, VP Growth, HubSpot shares why customer and user retention is the most important factor in traction and growth, the anatomy of retention, and s...
Shared by 29, including Dominik Grolimund, 🎆 🌸 Samuel Hulick 🌸 🌄, Steed Monteiro, , Thomas Power
HubSpot
HubSpot Signs Agreement to Acquire The Hustle, Adding Content to Help Scaling Companies Grow Better
HubSpot
2 min read · 2021-02-03 · HubSpot has signed an agreement to acquire The Hustle, a media company that produces a newsletter, podcast, and premium research content.
Reader View · Shared by 28, including Marvin “Polymath but really Just Generalist” Liao, Jonathan Kogan, Brian Halligan
HubSpot
Social Media Trends for 2020: 50+ Industry Experts Define Trends
HubSpot
From 2019 · HubSpot & Talkwalker interviewed 50+ industry experts on the social media trends you need to know for 2020.
Shared by 97, including Yann “shalf@mastodon.social” Heurtaux 不停, Talkwalker, Katja Evertz, Thomas Pleil, Keith Keller, Samantha Kelly, Harsha Mv, Matt Navarra, 🇺🇦 Neal Schaffer | ニール・シェーファー|#StandWithUkraine, Lilach Bullock, Deirdre Breakenridge, Jay Baer
HubSpot
The Anatomy of a Perfect Podcast Episode, According to HubSpot's Podcast Expert
HubSpot
From 2019 · Learn HubSpot Podcast Expert Sam Balter's tips for creating a perfect podcast episode, so you can create an impactful podcast for your own brand.
Shared by 25, including CarlosGil.eth, Tony Hughes, Zontee Hou, Julie Ewald, Pam Didner, Gail Gardner
HubSpot
How We Octupled Image Search Traffic to the HubSpot Blog in 1 Year
HubSpot
5 min read · From 2019 · As part of HubSpot's Thought Leadership series, we explore how the HubSpot blog team implemented SEO best practices to octuple image search traffic.
Shared by 24, including Madalyn Sklar Digital Marketing since 1996, Seer Interactive, Tony Hughes, Gail Gardner, Nicolas Babin #AmazonPartner, Drew McLellan (he/him), Pam Didner
HubSpot
How HubSpot Built a World-Class Conversational Marketing Program
HubSpot
4 min read · From 2020 · As part of the Made @ HubSpot series, we explore how HubSpot developed a world-class conversational marketing program that nurtured site visitors and boosted healthy leads.
Reader View · Shared by 23, including Tony Hughes, CarlosGil.eth, Kirk Borne, Pam Didner, Mark Davy
Protocol
The hottest new perk in tech: A week off for burnout recovery
Protocol
7 min read · 2021-09-24 · Tech companies like Lessonly, Bumble, Google and HubSpot are giving their workers more time off to address burnout.
Reader View · Shared by 79, including Evan Kirstel the $B2B Techfluencer, Gui Schmitt, John Cutler, Kyle Lacy