9 Best Articles in 2021
Buffer
How We Increased the Readership of Buffer’s Blog to Over 1.5 Million Visits
Buffer
~11 min read · 79 saves · From 2017 · Every company is a media company these days, and Buffer is no different. We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. We…
Digiday
Inside Mozilla's 18-month effort to market without Facebook
Digiday
3 min read · 93 saves · 2019-10-16 · Since Mozilla stopped spending on Facebook 18 months ago, the company has spent less on digital and focused more on events and content marketing.
In Sales
Hustle_says
The worst sales promotion in history
Hustle_says
6 min read · 57 saves · 2019-08-11 · In 1992, an electronics company offered two free international flights with any £100 purchase. The rest, well... sucked.
In Marketing
Fast Company
4 reasons why marketing should drive your company’s digital evolution
Fast Company
2 min read · 56 saves · 2020-12-07 · Shade Vaughn · The days of just counting clicks are gone; more effective dollars are being spent on buyer intent and propensity-to-buy tools, data and analytics, search marketing, digital campaigns, and social…
BuzzFeed News
Popular Paint-Mixing TikToker Fired By Sherwin-Williams
BuzzFeed News
3 min read · 75 saves · 2020-11-18 · Tony Piloseno even used his wildly successful and viral TikToks as part of a digital marketing pitch to the company to appeal to younger members of Gen Z.
SearchEngineJournal®
Why You Should Start Your Own Digital Marketing Agency
SearchEngineJournal®
3 min read · 16 saves · 2020-10-27 · Building a digital marketing company is no small feat but it does come with benefits. Find out some advantages of owning your own agency.
blog.iamabrand.co
10 Questions With Dennis Yu, Digital Marketing Expert and CTO of BlitzMetrics
blog.iamabrand.co
3 min read · 21 saves · From 2018 · I was fortunate to speak with Dennis Yu, Co-founder and Chief Technology Office of BlitzMetrics, a digital marketing company that is centered around mentoring the youth. BlitzMetrics does this by p…
WIRED
Stop Saying Facebook Is ‘Too Big to Moderate’
WIRED
2 min read · 78 saves · 2020-07-28 · Gilad Edelman · The social media company could surely enforce its own rules on false and harmful posts—it just needs to cut into its massive profit margins.
briangreggpeters.com
How I Approach Digital Marketing at Buffer as a TOFU Marketer
briangreggpeters.com
8 min read · 27 saves · From 2017 · One of the most exciting things about working at a startup or small company is that every employee wears multiple hats. That means at any moment I might be working on our next social media campaign,…
Trending
In Marketing
Fast Company
4 reasons why marketing should drive your company’s digital evolution
Fast Company
2 min read · 56 saves · 2020-12-07 · Shade Vaughn · The days of just counting clicks are gone; more effective dollars are being spent on buyer intent and propensity-to-buy tools, data and analytics, search marketing, digital campaigns, and social…
v3b.com
Privacy and Security in Digital Marketing: Threats You need to Know
v3b.com
3 min read · 2020-12-03 · Jacob Wilson · One of the sectors in your company that is most exposed to privacy and security risks is your marketing department.
More like this
In Marketing
Startups.com
World's Largest Startup Company Platform
Startups.com
4 min read · 28 saves · From 2017 · Sha Drena Simon, inbound marketing expert and digital strategist, discusses why SMART goal setting can be so crucial for your startup business.
Digiday
How Amazon is readying its blitz on the ad industry
Digiday
3 min read · 26 saves · From 2017 · The Seattle-based company is thinking beyond product advertising.
Mark Manson
5 Principles for Making Better Life Decisions
Mark Manson
~12 min read · 133 saves · From 2018 · Mark Manson · Decca Records decided against signing the Beatles because managers felt that “guitar bands are on the way out.” Technology company Kodak invented the digital camera but then decided against marketing it. Anyone who would like to avoid such bloopers will benefit from reading this article by outspoken lifestyle guru Mark Manson. His language is certainly blunt, but everyone who has to make tough decisions will find his sound advice useful.
In Marketing
quantcast.com
Quantcast - Home
quantcast.com
13 saves · From 2015 · Quantcast Corporation is a digital marketing company that provides free audience demographics measurement and delivers real-time advertising.
Buffer
On Branding: How a Digital Agency Goes Start-to-Finish with a Social Media Branding Strategy
Buffer
9 min read · 22 saves · From 2016 · Imagine having a way to control how you’re presented online, a way to identify yourself or your company and differentiate yourself from others. Sounds a bit like social media, right? Sounds a bit like branding. The two go hand-in-hand. Branding happens on social media, and social media is an outlet for the voice of your […]
myfrugalbusiness.com
5 Ways To Build A Bigger & Better Company Website
myfrugalbusiness.com
2 min read · 15 saves · From 2018 · Inbound marketing manager & social selling specialist Mike Schiemer discusses 5 ways to build a bigger and better digital brand with social media marketing, SEO, content creation, and mobile optimized websites.
The Wall Street Journal
Facebook Finds Hack Was Done by Spammers, Not Foreign State
The Wall Street Journal
3 min read · 12 saves · From 2018 · The company believes the hackers who accessed 30 million accounts masqueraded as a digital marketing firm and were driven by greed, not ideology.
HubSpot
17 Google Marketing Tools You Should Be Using
HubSpot
10 min read · 34 saves · From 2018 · There's more to Google than its search engine, and many of the company's tools cater to today's digital marketers. Here's a list of the Google products you should be using to help your business grow.
In Marketing
MarTech Today
To enable digital transformation, PwC set about changing employee mindsets
MarTech Today
2 min read · 15 saves · 2019-04-09 · The company's martech has become exponentially more valuable since introducing new processes to address digital transformation challenges, according to digital services marketing leader Stephanie…
