9 Best Articles in 2022
First Round
Mastering the Art of the Outcome: How Guru Turned Customer Success Into a Company Cornerstone
First Round
~18 min read · · At Guru, customer success is at the center of every aspect of company-building, from product design to sales strategy. Co-founder and CEO Rick Nucci shows how a relentless dedication to outcomes gives… · Shared by 180, including JD Prater, 瑞拿頭, Josh Kopelman, Jonathan Kogan, Niklaus Gerber
profitwell
How Do In-Person Sales or Customer Success Impact WTP & Churn?
profitwell
2 min read · · To see how in-person sales & customer success affects long-term success of subscriptions, we looked at 3.5k companies + 20k consumers to see how it shakes out. · Shared by 105
sixteenventures.com
Customer Success Defined: A Guide for SaaS Companies
sixteenventures.com
· How do you define Customer Success? Is it a technical or organizational initiative? Is it dimensional or multi-faceted? Here's the complete story. · Shared by 43, including ̗̀ ̗̀Manuel Marquina, Moritz Meenen, Dominik Grolimund, Andreas Brenner, Greg Meyer, Ilia Markov
parlor.io
Top 15 SaaS Customer Success Metrics to Track in 2020 (According to the Experts)
parlor.io
20+ min read · · Measuring customer success is the best way to figure out how well your users understand the full value of your product . Are they using every facet of your product possible, and are they happy with… · Shared by 87, including Stefan Weber, Akvile DeFazio
remark-able.at
Customer success is a growth function
remark-able.at
1 min read · · Customer success is the most important growth function for SaaS companies in 2021 and beyond as it affects all your 5 forces of growth. · Shared by 79
Sujan Patel
What is Customer Success?
Sujan Patel
4 min read · · If it seems like you can’t open an industry site without hearing about “customer success” these days, you’re not imagining things. A quick glance at Google Trends – not to mention all the round-up… · Shared by 79
gainsight.com
What Peloton Can Teach Us About Community and Customer Success
gainsight.com
5 min read · · Community is at the heart of Customer Success — a revelation our CEO, Nick Mehta, understood while riding in his favorite Peloton class. Read more here. · Shared by 79
blog.totango.com
5 Tips for Building a World-Class Customer Success Team
blog.totango.com
5 min read · · Build Your Customer Success Team Around Key Players, Roles, and Skills. Use these 5 tips to learn how build you customer success team. · Shared by 79
OpenView
How Dropbox Scaled with Customer Success as Their Secret Weapon [Podcast]
OpenView
1 min read · · Customer success has come to mean a lot more than just churn prevention. As Head of CS at Dropbox, Lisa Ashcraft is constantly thinking about continuous · Shared by 79
Trending
First Round
A crash course on founder-led customer success — lessons from Catalyst & InVision
First Round
· Sydney Strader shares tips from Catalyst & InVision on founder-led customer success, from structuring customer conversations to making the first hire. · Shared by 43
bvp.com
Five laws for community-led growth
bvp.com
5 min read · · Customer success, BizOps, DevOps—a decade ago, these roles and functional groups barely existed. Today, it is hard to find a growth-stage company without them. These roles emerged around metrics-based… · Shared by 157, including Jansnet, ErmanTaylan.eth
inmoment.com
Struggling to Prove the ROI of Customer Experience? You Could Be Missing These 3 Keys to Success
inmoment.com
5 min read · · If you are looking to unlock ROI in your experience program, you need to go beyond sending and collecting surveys. Learn more with InMoment today. · Shared by 18, including Adrian Swinscoe
Search Engine Land
Driving SEM success: Lessons learned from $1 billion+ in ad spend
Search Engine Land
3 min read · · Applying these insights to your campaigns to optimize customer experience, attribution, and consumer engagement can help drive more sales. · Shared by 16, including Danny Goodwin, Amy Bishop
More like this
Sujan Patel
A Day in the Life of 7 SaaS Customer Success Managers
Sujan Patel
8 min read · · Note: This post was written by Luiz Centenaro, Head of Sales & Customer Success at my company Mailshake I was hired by Experient Engine in 2015 as a “Customer Success Manager.” Pop quiz: What exactly… · Shared by 79
First Round
A crash course on founder-led customer success — lessons from Catalyst & InVision
First Round
· Sydney Strader shares tips from Catalyst & InVision on founder-led customer success, from structuring customer conversations to making the first hire. · Shared by 43
userlane.com
3 Unconventional Tactics That Streamline Alignment between Product and CS
userlane.com
9 min read · · 3 tips on how customer success can better align with product on customer feature requests to improve their customer relationship and customer retention · Shared by 105
sendinblue.com
A success guide to driving customer retention and loyalty with email marketing
sendinblue.com
3 min read · · Discover how to retain your customers throughout their life cycle by successfully developing brand attachment! In this guide, you will understand the opportunities retention offers to grow your… · Shared by 221
CMSWire.com
Follow These 6 Tips to Boost Success of Your Customer Experience Program
CMSWire.com
3 min read · · For strong customer experience, you must constantly demonstrate value. But are you measuring, and responding, in the right ways? · Shared by 83, including Bob E. Hayes, DestoWakabayashi
bvp.com
Five laws for community-led growth
bvp.com
5 min read · · Customer success, BizOps, DevOps—a decade ago, these roles and functional groups barely existed. Today, it is hard to find a growth-stage company without them. These roles emerged around metrics-based… · Shared by 157, including Jansnet, ErmanTaylan.eth
John Jantsch
Creating a customer success journey
John Jantsch
2 min read · · This post is an excerpt from my latest book - The Ultimate Marketing Engine - 5 Steps to Ridiculously Consistent Growth - order your copy today and start · Shared by 105
helpscout.com
5 Key Principles of Customer Centric Selling
helpscout.com
6 min read · · Building a successful customer centric selling approach means incorporating key principles to ensure your sales team is aligned and set up for success. · Shared by 105
OpenView
Let's Stop Calling Churn a Customer Success Problem
OpenView
3 min read · · Making customers succeed is a business-wide responsibility that requires contributions from each function. · Shared by 110, including Bob Apollo Inflexion-Point FF.ISP 🇪🇺 🇵🇱 🇪🇸
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