10+ Best Articles on Community Led Growth
The most useful articles on community led growth from around the web—beginners to advanced—curated by thought leaders and our community. We focus on timeless pieces and update the list whenever we discover new, must-read articles or videos—make sure to bookmark and revisit this page.
Top 5 Community Led Growth Articles
At a glance: these are the articles that have been most read, shared, and saved on community led growth by Refind users in 2023 so far.
Videos
Watch a video to get a quick overview.
How Notion leveraged community to build a $10B business
Camille Ricketts began her career in journalism, at the Wall Street Journal, in 2006. In 2010 she joined Tesla, where she worked in communications alongside ...
What is ...?
New to #community led growth? These articles make an excellent introduction.
What is Product-Led Content Marketing and Why You Should Care? (With Examples)
Quite often, you will find a blog or an e-book that offers just the right answers you’ve been looking for. But it takes you some digging up to find that the company publishing such immensely useful...
How to ...?
How to Deploy Community as a Growth Strategy
How to put the right levers in place to fuel community-led growth
Short Articles
Short on time? Check out these useful short articles on community led growth—all under 10 minutes.
Five laws for community-led growth
Customer success, BizOps, DevOps—a decade ago, these roles and functional groups barely existed. Today, it is hard to find a growth-stage company without them. These roles emerged around metrics-based…
The 5 phases of Figma’s community-led growth — Claire Butler
Claire Butler, Figma’s first business hire, walks us through the different phases of the company’s community-led growth model — from planting the seeds pre-stealth all the way to org-wide enterprise…
Your Guide to PLG and Community—It’s Way More Than Launching a Slack Group
In a product-led (PLG) business, some of the tried-and-true SaaS growth tactics aren’t at your disposal. Since you’re initially focused on users rather
The Community-led Growth Platform for Developer Tools
An open-source suite of community and data tools built to unlock community-led growth for your organization. Sign up for our free beta.
Community-Led Growth Nirvana
Five misconceptions and tactics to triumph over community-led growth roadblocks
Long Articles
These are some of the most-read long-form articles on community led growth.
How Notion leveraged community to build a $10B business
Camille Ricketts began her career in journalism, at the Wall Street Journal , in 2006. In 2010 she joined Tesla, where she worked in communications along…
How Notion Grows
What we can learn about product-led and community-led growth strategies from a $10bn SaaS startup.
Figma’s Community-Led Growth Playbook: From Stealth to Enterprise
Claire Butler, Figma’s first business hire, walks us through the different phases of the company’s community-led growth model — from planting the seeds with power users in stealth mode all the way to…
Community-Led Growth Strategies
Community-led growth strategies foster humans' need for connection, sense of belonging and assist in acquiring new community members and brand advocates.
Publications
We monitor hundreds of publications, blogs, newsletters, and news sources in Community Led Growth, including:
Matt Heinz
B2B demand generation, pipeline management, sales enablement, content strategy, marketing technology, driving revenue results. Book Matt to speak @ link below.
OpenView
Product-led growth #VentureCapital tailor-made to build expansion stage #software companies into market leaders. #ProductLedGrowth #PLG #SaaS
Matt Taibbi
Author of GRIFTOPIA, THE DIVIDE, THE BUSINESS SECRETS OF DRUG DEALING, and HATE INC. http://www.racket.news
Adweek
All the news, insights and inspiration you need to know in advertising, marketing and media.
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We monitor 10k+ content sources on hundreds of topics—publications, blogs, news sites, newsletters, Substack, Medium, Twitter, etc.
Which sources does Refind monitor on community led growth?
We monitor hundreds of sources on community led growth, including Matt Heinz, OpenView, Matt Taibbi, Adweek, and many more.
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