9 Best Articles in 2021
The Verge
Google’s Chrome ad blocking arrives tomorrow and this is how it works
The Verge
3 min read · 123 saves · From 2018 · Google is enabling its built-in ad blocker for Chrome tomorrow (February 15th). Chrome’s ad filtering is designed to weed out some of the web’s most annoying ads, and push website owners to stop...
9to5Google.com
Chrome to limit full ad blocking extensions to enterprise users
9to5Google.com
2 min read · 130 saves · 2019-05-29 · Kyle Bradshaw · In a response to negative feedback, Google shared that Chrome's current ad blocking capabilities for extensions will soon be restricted to enterprise users.
Seth Godin
Seth's Blog: Ad blocking
Seth Godin
4 min read · 61 saves · From 2015 · By most accounts, more and more people are automatically blocking the ads in their browser. Of course, people have been blocking ads forever. By ignoring them. Fifteen years ago, when I began writing about Permission Marketing, I pointed out that...
In Privacy
Gizmodo
Facebook Is Giving Advertisers Access to Your Shadow Contact Information
Gizmodo
7 min read · 262 saves · From 2018 · Kashmir Hill · Last week, I ran an ad on Facebook that was targeted at a computer science professor named Alan Mislove. Mislove studies how privacy works on social networks and had a theory that Facebook is letting advertisers reach users with contact information collected in surprising ways. I was helping him test the theory by targeting him in a way Facebook had previously told me wouldn’t work. I directed the ad to display to a Facebook account connected to the landline number for Alan Mislove’s office, a n
adjelly.com
adJelly - The ultimate social & digital ad size guide
adjelly.com
1 min read · 96 saves · From 2016 · All social & digital ad image specs, sizes & dimensions in one place. A free tool packed with ad examples & free psd files.
Digiday
After GDPR, The New York Times cut off ad exchanges in Europe
Digiday
4 min read · 62 saves · From 2019 · Jessica Davies · The New York Times shortly tested re-introducing open-exchange programmatic ad buying last fall but didn't pursue it.
VICE
Princeton’s Ad-Blocking Superweapon May Put an End to the Ad-Blocking Arms Race
VICE
5 min read · 100 saves · From 2017 · An ad blocker that uses computer vision appears to be the most powerful ever devised and can evade all known anti ad blockers.
BuzzFeed News
Apps Installed On Millions Of Android Phones Tracked User Behavior To Execute A Multimillion-Dollar Ad Fraud Scheme
BuzzFeed News
20+ min read · 102 saves · From 2018 · A BuzzFeed News investigation uncovered a sophisticated ad fraud scheme involving more than 125 Android apps and websites, some of which were targeted at kids.
The Intercept
Be Careful Celebrating Google’s New Ad Blocker. Here’s What’s Really Going On.
The Intercept
3 min read · 37 saves · From 2017 · Google’s ad blocker, far from a benign offering, is another step toward dominating the internet itself.
Trending
In Social Media
BuzzFeed News
Facebook’s Global Ad Machine Is The Company’s $80 Billion Annual Lifeblood. Workers Say It Puts Profits Over…
BuzzFeed News
~17 min read · 134 saves · 2020-12-10 · Facebook is on track for record ad revenue this year. That’s partly due to its lax approach to stopping scammers, hackers, and disinformation peddlers who buy ads that rip off and manipulate people,…
In Facebook
Daring Fireball
Facebook: Free as in Bullshit
Daring Fireball
2 min read · 98 saves · 2020-12-18 · This whole ad reads more like an ad *for* Apple’s privacy initiatives than against.
In Marketing
SearchEngineJournal®
How to Build the Perfect Facebook Ad Audience
SearchEngineJournal®
8 min read · 40 saves · Jan 13th · Targeting the perfect Facebook ad audience reduces advertising costs and improves ROI. Here are the steps to creating one for your business.
In Technology
branded.substack.com
Inside the chaos of brand safety technology
branded.substack.com
5 min read · 60 saves · 2020-12-17 · Integral Ad Science, Comscore and Oracle are leaking the top secret classifications they use to block ad revenues from the news.
More like this
BuzzFeed News
The Inside Story Of How The FBI And Tech Industry Took Down A Massive Ad Fraud Scheme
BuzzFeed News
~11 min read · 34 saves · From 2018 · The men are facing 13 charges for allegedly running sophisticated global ad fraud schemes.
Social Media Examiner #SMMW
The Facebook Ad Algorithm: What Marketers Need to Know
Social Media Examiner #SMMW
~15 min read · 44 saves · From 2018 · Learn how Facebook ad campaign settings can help your budget, and discover how the Facebook ad algorithm identifies ads that provide a good user experience.
In Privacy
webkit.org
Privacy Preserving Ad Click Attribution For the Web
webkit.org
~12 min read · 49 saves · 2019-05-22 · John Wilander · A typical website is made of numerous components coming from a wide variety of sources. Many of the sources that make up a website are opaque to the user, and some third-party resources are designed…
In Marketing
medium.com
Why Our Super Bowl Ad Failed
medium.com
3 min read · 108 saves · From 2017 · Cards Against Humanity purchased a Super Bowl ad, but it was not successful.
In Apple
The Verge
Welcome to hell: Apple vs. Google vs. Facebook and the slow death of the web
The Verge
7 min read · 221 saves · From 2017 · So let's talk about ad blocking. You might think the conversation about ad blocking is about the user experience of news, but what we're really talking about is money and power in Silicon Valley....
The Wall Street Journal
Google Plans Ad-Blocking Feature in Popular Chrome Browser
The Wall Street Journal
8 min read · 83 saves · From 2017 · The ad-blocking feature, which could be switched on by default within Chrome, would filter out certain online ad types deemed to provide bad experiences for users as they move around the web.
The New York Times
Media Websites Battle Faltering Ad Revenue and Traffic
The New York Times
6 min read · 76 saves · From 2016 · John Herrman · Changes in technology like ad blocking, and the dominance of platforms like Facebook leave many publishers unsure of how they will make money.
TechCrunch
Facebook reverses its crypto ad ban
TechCrunch
4 min read · 50 saves · From 2018 · As there’s clearly too much ad revenue potential to ignore, Facebook today announced it’s reversing its cryptocurrecy ad ban effective immediately. The decision comes with a few caveats, however. The company says it will allow ads and related content from “pre-approved advisers,&#…
In Digital Life
VICE
Americans Are Making Phone Farms to Scam Free Money From Advertisers
VICE
9 min read · 128 saves · 2019-08-01 · Ordinary Americans are using armies of phones to generate cash to buy food, diapers, and beer through ad fraud.
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