How to Analyse What Customers Want
2m read · Customer behaviour and opinions contain a lot of data. This blog covers how analysing it the right way can unlock great insights about what customers want.
How to Get Better at Embracing Unknowns
3m read · Interpreting uncertainty through data visualizations
In Future
5 Trends Appear on the Gartner Hype Cycle for Emerging Technologies, 2019
3m read · The Gartner Hype Cycle highlights the 29 emerging technologies CIOs should experiment with over the next year.
Software Ate The World, Now AI Is Eating Software
7m read · A decade ago Andreessen declared that software was eating the world. Little did he know that software itself would be food to the new player in town: AI.
In Technology
How the Invention of Spreadsheet Software Unleashed Wall Street on the World
11m read · In 2010, a pair of researchers published a controversial economics paper. It was cited by UK politicians to justify austerity measures that sparked economic and employment crises, and anti-austerity…
Hedonometer
Hedonometer.org is an instrument that measures the happiness of large populations in real time. The hedonometer is based on people’s online expressions, capitalizing on data-rich social media, and…
Why genuine human intelligence is key for the development of AI
7m read · Amid stunning developments in artificial intelligence, it’s important for data scientists to rely on their own critical thinking and not just turn everything over to the machines.
Location-Based Recommendations
6m read · Create a location-based recommender with machine learning.
In Business
Nike buys an AI startup that predicts what consumers want
Nike’s market cap has swollen past $100 billion, but the shoe company still sees potential to learn more about what customers want and how to source and stock products to meet those needs. The company…
In Marketing
Why Hyper-Personalization Is The Future Of Marketing (With Examples)
4m read · Hyper-Personalization has powered the furious growth of brands like Amazon, Spotify & Netflix. Now it's time for you to shine! Read on for hands-on insights
A new way to unify app and website measurement in Google Analytics
4m read · Introducing a new way to measure apps and websites together for the first time in Google Analytics.
