Fast Company
Mozilla and Creative Commons want to reimagine the internet without ads, and they have $100M to do it
2 min read · From 2019 · The funds would support projects using a new “web monetization” protocol, including open source tools and individual creators · Shared by 85, including Esther Schindler, Mathew Ingram, Katja Evertz, Chris Heilmann, Gerrit Eicker, Ferit (at 🏠) 🌙, Mitch Kapor, Javi Cantón, Bertrand Maltaverne, Jochen Burkhard, Richard MacManus
Adweek
TikTok Has a New Way to Monetize Its Rabid Teenage Fans
6 min read · From 2019 · The program is being beta-tested in East Asia right now, but is still a long way from making its American debut. · Shared by 26, including Real Marsha Wright®, Matt Navarra, Gerrit Eicker, Mathew Ingram, Merkstatt
SearchEngineJournal®
TikTok is Working on a Way for Advertisers to Target Users in Other Apps
1 min read · From 2019 · TikTok is working on a way to earn revenue through an audience network for advertisers looking to reach TikTok users. · Shared by 24, including Danny Goodwin, Gerrit Eicker, Mari Smith, Stephanie A Kowalski
Social Media Examiner
How to Use Memes: A Guide for Marketers
7 min read · From 2019 · Discover how your business can use memes to engage and connect with people. · Shared by 69, including Brooke B. Sellas, Mari Smith, Michael A. Stelzner, Gerrit Eicker, Melonie Dodaro, Ste Davies, AJ Ghergich, Stephanie A Kowalski, Gero Pflüger, ShoutMeLoud - Making business marketing easier, Julie Ewald, Teresa Heath-Wareing, Dorlee Michaeli, MBA, LCSW
TechCrunch
WebKit’s new anti-tracking policy puts privacy on a par with security
6 min read · From 2019 · WebKit, the open source engine that underpins Internet browsers including Apple’s Safari browser, has announced a new tracking prevention policy that takes the strictest line yet on the background and… · Shared by 26, including Steven Sinofsky, John Koetsier, Gerrit Eicker
webengage.com
Why Hyper-Personalization Is The Future Of Marketing (With Examples)
5 min read · From 2019 · Hyper-Personalization has powered the furious growth of brands like Amazon, Spotify & Netflix. Now it's time for you to shine! Read on for hands-on insights · Shared by 53, including Gerrit Eicker, Stephanie A Kowalski, Jonathan Kogan, Katja Evertz, Klaus Eck
WIRED
The Phone Number Ashton Kutcher Tweeted Comes From a Startup
3 min read · From 2019 · If you tried to text Ashton Kutcher today, you were prompted to sign up for a new messaging service called Community. · Shared by 11, including Gerrit Eicker
blog.google
A new way to unify app and website measurement in Google Analytics
4 min read · From 2019 · Introducing a new way to measure apps and websites together for the first time in Google Analytics. · Shared by 43, including Simo Ahava, AJ Ghergich, Raphael Raue, Gerrit Eicker, Mark Kaigwa, Aleyda Solis 🇺🇦
Jeff Bullas
How to Show Up In Google Maps: An Optimization Checklist
6 min read · From 2019 · To give your business the highest probability of showing up in Google Maps here is a checklist of optimizations to help you achieve this. · Shared by 20, including Gerrit Eicker
jacek.zlydach.pl
Advertising is a cancer on society
~14 min read · From 2019 · (last update: 2019-07-31) I frequently say that advertising is a cancer on modern society. This view is met with various reactions, including requests for a more detailed explanation. In this post, I… · Shared by 47, including Gerrit Eicker, Patric Fornasier, Katja Evertz
MarketingLand
Is it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer is yes
5 min read · From 2019 · The second installment in Marketing Land’s series on paid social and how platforms are shifting in the new era of social media marketing. · Shared by 19, including Gerrit Eicker
