Dan Ariely
Professor of Psychology and Behavioral Economics
What the emergence of the ‘honest placebo’ says about healing in America
Attaching a consequence to the completion of a goal (punishment for failure or reward for success) can help people achieve their desired behavior. With App Interrupts, if you fail at your commitment,
Have no fear. An emerging science can now help you choose.
Children who are able to delay gratification, his experiment suggested, might enjoy greater success in adulthood.
Here's my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page,
Moran Cerf is interested in what makes you interested. As a neuroscientist and business professor, he and his team have uncovered new ways to maximize audien...