Video length on Facebook is one of the mysteries of content production in the digital age. We looked at the data to see what works.

Effective copywriting is the ability to tell a compelling story in a way that evokes strong emotions within your audience and readers.

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We're improving how we report relevance, updating how we calculate potential reach and removing less actionable metrics.

As demand for Pinterest ads increases, some early adopters are doubling down before CPMs become less competitive.

Allbirds is hosting a SiriusXM radio show focusing on how to build sustainable companies.

Target is aggressively pitching so-called DTC brands with new deal terms, signaling a balancing of power in wholesale retail.

Digitally native brands like quip and others will be housed in the immersive space for the next few months, CEO Tal Zvi Nathanel told Retail Dive in an interview.

Bulk Buffer is a free third party app, allowing you to bulk import posts to your Queues within Buffer Publish. Bulk Buffer support can be reached via Twitter @BulkBuffer or via email sent to…

As part of a brand refresh, Rothy’s is debuting two new national TV spots, centered around women and sustainability.

Direct-to-consumer online startups aren't killing traditional brick-and-mortar stores; they're revitalizing them.

Facebook usage has declined for the first time in a decade, while video-centric apps like TikTok are being touted as the future of social media. Entering this redefined playing field comes Firework, a…

Founders and CEOs at digital-first businesses at Shoptalk predict their business models will need to move beyond early strategies like social media marketing to preserve customer relationships.

Tech refinements presented at Shoptalk are based on the idea that shoppers know what they want. But discovery is sometimes more productive when it's inefficient.

The changes are meant to make good on the company's promise to promote "healthy conversation."

Despite its growing influence on U.K. retailer Marks and Spencer’s social media following, Instagram is more an organic play than a paid for one.

Pinterest has announced some great new features to help brands reach shoppers on its platform and to help shoppers get more inspiration. People are in a shopping mindset when they come to Pinterest to…

We looked at more than 777 million Facebook posts from 2018. Here's what you need to know to guide your Facebook marketing strategy in 2019.

Google, a sleeping giant in the podcast space, is starting to open its eyes and stretch. Since launching its native podcast app for Android last June, Google has worked to improve podcast discovery,…

Social networks will sometimes block accounts due to the frequency of posting, or the duplication of content, and we're keen to avoid that as much as possible. We've built great relationships with the…

The past year, one of the biggest interiors trends wasn’t a color or material—it was a business model.

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