#BetterDigitalCommerce
eCommerce around the world. News, tools, tips and everything you should know to make Digital Commerce Better for your customers and yourself.
Collection by Andres Saldarriaga
andrew chen
How startups die from their addiction to paid marketing
5 min · · [Originally tweetstormed at @andrewchen, Follow me for more!] Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. As spend scales, it always gets more expensive and harder to track – never less. A familiar story: […] · Shared by 461, including Ste Davies, Chris Schultz✌️ & ❤️, Ronell Smith, Dominik Grolimund, Raphael Raue, Marc Garriga, Thomas Power, Yvette Dubel, Mark Kaigwa, Moritz Orendt, Stefan T, Christian Müller, Shawn Venasse, Tim Herbig, 🍔🍺📚, Klaus Eck, Gio Tiongson, Pepe Segura, Nir Eyal
Benedict Evans
Back to the trend line? — Benedict Evans
4 min · · The Covid Rotation turns, and ecommerce penetration is back to the trend line. But which trend line, and which penetration? · Shared by 97, including Andreas Klinger 🏝, Steven Sinofsky, Florian Graillot, Horace Dediu, Andres Saldarriaga
tomcritchlow.com
The Strategic Independent
18+ min · · How to do better work for more money, whether you're a designer, writer or strategist. · Shared by 21, including Ankesh Bharti, Andres Saldarriaga
amsivedigital.com
How Google's Ecommerce Landscape is Evolving + Predictions for 2022
12+ min · · Learn how Google is tackling the threat of Amazon with its ever expanding ecommerce and shopping features for users and merchants. · Shared by 70, including Lily Ray 😏, Aleyda Solis 🇺🇦
The Atlantic
What Really Happens When You Return an Online Purchase
Summary · 12+ min · · Those too-small pants aren’t going back out to another hopeful customer. · Shared by 409, including Howard Getson, Matthias Sala, Anne Helen Petersen, Lauren Goode, getAbstract, Adam Tinworth, David Frum, DP, Kelsey Keith, Noah Veltman, Timothy Taylor, Steven J. Vaughan-Nichols, Bethany Brookshire, Scott Galloway, Andres Saldarriaga
Bloomberg
How Shopify Outfoxed Amazon to Become the Everywhere Store
· Bloomberg connects decision makers to a dynamic network of information, people and ideas. Read this story on Bloomberg. · Shared by 46, including Andres Saldarriaga, Barry Ritholtz
Rest of World
How Shein beat Amazon at its own game — and reinvented fast fashion
15+ min · · By connecting China’s garment factories with Western Gen-Z customers, Shein ushered in a new era of ‘ultra-fast’ shopping. · Shared by 254, including Johannes Dornisch, Gisele Navarro, Jeanna Kadlec, Gabriele, Andres Saldarriaga, Mark Kaigwa, Kendra "Gloom is My Beat" Pierre-Louis, Benedict Evans, Rex Woodbury
ReadWrite
10 Benefits of Using Artificial Intelligence in Ecommerce
6 min · · Why AI is beneficial to ecommerce? Learn about the 10 benefits of using artificial intelligence in ecommerce and get more business. · Shared by 20, including Bob Violino, Bob E. Hayes, Yves Mulkers, Iain Brown, PhD, Andres Saldarriaga
eMarketer
Top 5 countries for retail ecommerce sales growth in 2021
· As brick-and-mortar stores remained shuttered, ecommerce quickly became the channel of choice for many consumers in Latin America. In turn, retailers quickly shifted their attention toward online… · Shared by 13, including Vala Afshar, C̷͈̳̫͗͊̾had P̸̜͇̱̗̻̝̙͆͑͑͝͝ollitt, Andres Saldarriaga, Thomas Power
SearchEngineJournal®
Google Shares Technical SEO Best Practices For Ecommerce Sites
2 min · · Google shares technical SEO best practices for ecommerce sites in its latest Lightning Talks video. · Shared by 50, including Danny Goodwin, Shane Barker, Andres Saldarriaga
Benedict Evans
Step changes in ecommerce — Benedict Evans
1 min · · As we come out of lockdown, UK ecommerce penetration is 50% higher than the USA. What does that do to retail, and to startups, if it sticks? · Shared by 27, including Florian Graillot, Andres Saldarriaga, Mirko Lorenz, Nilan 🇱🇰 නිලාන්
ecommercenews.eu
The impact of Covid-19 on ecommerce
3 min · · What can we expect from 2021? SearchNode published a new report on the latest ecommerce trends and the impact of Covid-19. · Shared by 5, including Andres Saldarriaga
Insider Business
E-COMMERCE AND THE FUTURE OF RETAIL: 2014 [SLIDE DECK]
5 min · · E-commerce is eating the traditional retail industry. · Shared by 19, including Tomasz Tunguz, Andres Saldarriaga, Chris Michael
digitalcommerce360.com
Top ecommerce charts of 2020
1 min · · Over the course of the year, Digital Commerce 360 publishes hundreds of charts in our paid research reports and for our premium members. These are the most-read charts from the past year, which… · Shared by 6, including Andres Saldarriaga
Boston Consulting Group
Accelerating Digital Innovation in Retail
Summary · 4 min · · The rocketing growth in online retail sales presents rich opportunities for online retailers. Yet consumers’ demands for convenience, personalization and delivery are ratcheting up, too. To stay in the game, retailers must innovate. Based on a survey of traditional retailers, the Boston Consulting Group details the activities that set e-commerce innovation leaders apart, the benefits they reap and the crucial investments that will underpin retailers’ IT-enabled innovation. This insightful and actionable report is a valuable read for any retailer seeking a leg up online. · Shared by 33, including getAbstract, Andres Saldarriaga
Econsultancy
Five ways ecommerce is being revolutionized right now
Summary · 8 min · · Ecommerce has come a long way from its birth in the 1990s. From the dot-com boom and bust, to the SEO age, the rise of social media, and the impact of mobile, this industry has had a wild ride.
That ride is far from over. We are in the midst of still more changes. We cover five of them here. · Shared by 47, including getAbstract, Marc Gasser, Andres Saldarriaga