Is there more than one path a new user might take to get to your product? If you’re anything like the plethora of team-driven software out there, there could be more than One Path to Rule Them All. Take team-driven softwares like InVision, Airtable,
Whiteboard explainer videos are a great way to communicate with your target audience. You can use whiteboard videos to explain a process, illustrate a new product, and even give a step-by-step tutorial on how to do something. Explainer videos are one of the best
LinkedIn Facebook Twitter Pinterest Capital raise dilution and founder equity is commonly misunderstood, getting it wrong can kill investment, restrict your growth and get you kicked out of your own company. It’s where you as a founder exchange equity in your company for
Nir's Note: Lyle McKeany is an entrepreneur writing and working on an early-stage startup. In this essay, he shares his experience using lean startup methodologies with my Hook Model at the Lean Startup Machine conference. This article also appears today on Pando Daily. Follow
If you're doing a serious job of content marketing, a freelance copywriter might be just what you need to bring it to the next level. Here are ten tips on hiring the best copywriter to create content for your small business.
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