Studies
Studies & Papers in the field of Digital Marketing, Content Marketing, Inbound Marketing, eCommerce, Social Media. Curated by Aldo Gnocchi
Collection by Aldo Gnocchi
cdn2.hubspot.net
2019 EDELMAN TRUST BAROMETER
· Shared by 8, including Aldo Gnocchi, HeidiCohen - Top Global Marketer
MarketingProfs
Millennials and Gen Z Are Using Social Media Less: Here's How to Earn Their Attention and Loyalty Now
4 min · · Marketing Strategy - Social media has been a key part of digital marketing—but usage is declining, especially among Gen Z and Millennials. Most marketers never believed they'd see the day. But that… · Shared by 109, including Oliver Raduner, Thomas Power, Kelly Hungerford, Aldo Gnocchi, Matt Heinz, Gail Gardner, 🇺🇦Evan Kirstel #B2B #TechFluencer, Peter Schmidhuber, Chris Messina
Backlinko
We Analyzed 912 Million Blog Posts. Here's What We Learned About Content Marketing
13+ min · · We analyzed 912 million blog posts to better understand the world of content marketing right now. Specifically, we looked at how factors like content format, word count and headlines correlate with social media shares and backlinks. With the help of our data partner BuzzSumo, we uncovered some very interesting findings. And now it’s time to … · Shared by 253, including Chloe Abrasada, Gianluca Diegoli, Marko Saric, Katja Evertz, Brian Honigman, Fanzo, Javi Cantón @javicanton@mas.to, Ste Davies, Cyrus, Tony Restell, Shawn Venasse, Connecticut SEO, Klaus Eck, Rand Fishkin, Talkwalker, Mark Kaigwa, Lilach Bullock, Julie Ewald, Gio Tiongson
elisedopson.co.uk
25+ B2B Content Marketing Statistics You Need to Know in 2019
13+ min · · The content marketing industry is predicted to be worth $412 billion by 2021. Here are 25+ more B2B content marketing statistics to guide your strategy. · Shared by 11, including Tamsen Webster, Message Strategist (she/her), Aldo Gnocchi
HubSpot
2018 Marketing Statistics, Trends & Data - The Ultimate List of Digital Marketing Stats
20+ min · · Discover hundreds of marketing statistics and metrics on social media, content marketing, lead generation, email marketing, SEO, sales, and more. · Shared by 82, including Davy De Pauw, Simone Corsi 💻🚀, Aldo Gnocchi, Julia McCoy, Brittany Berger, Construct Marketing, Will Critchlow, 💥 Katie Martell, Lisa Loeffler, Davo ⚡, @nonprofitorgs / Nonprofit Tech for Good