KrishnaIts like saying 'You are not the reason for your alcohol addiction, but it is the shopkeeper who sells alcohol to you or the one who is manufacturingSee more it.' I do not expect a robot to walk into an interview with a resume to compete with humans. Those bots are made for specific purpose by an engineer, who, if you look at an even larger view, is the one who is coming for your job. Eventually, it is the survival of the fittest be it in the natural or the corporate world.
CMOs and CFOs often speak completely different languages. This can create a lack of understanding and appreciation for the role and impact of marketing on the business. Mastercard CMO Raja Rajamannar calls this the "existential crisis of the CMO." He says it's essential for