Tik Tok Know How
"TikTok will change the way your social media works — even if you’re avoiding it." - John Herrman, The New York Times
Collection by Stephanie A Kowalski
socialinsider.io
11 TikTok Content Ideas for All Businesses
5 min read · Jun 7th · Explore these TikTok content ideas & never run out of things to post again! Create catchy videos, earn followers, and establish yourself as a market leader.
Reader View · Shared by 7, including Stephanie A Kowalski, 🇺🇦 Neal Schaffer | ニール・シェーファー｜#StandWithUkraine
Jan Firsching 🦦™️
TikTok Algorithmus mit Altersfreigabe für Inhalte & Empfehlungen
2 min read · Jun 10th · TikTok Inhalte bekommen Altersfreigabe. So wird gewährleistet , dass jüngere Nutzer*innen geschützt und Inhalte gezielter ausgespielt werden
Reader View · Shared by 8, including Stephanie A Kowalski
demandcurve.com
TikTok Ads Guide: How to Acquire Customers With TikTok Advertising
~14 min read · May 28th · Learn the proven strategies to acquire customers with TikTok ads, including: How to make A+ ad creatives, source content creators, structure your ad account, and launch your first campaign.
Reader View · Shared by 158, including Stephanie A Kowalski, Thomas Pleil, Neil Hart 💙, Katja Evertz
Scott Galloway
TikTok Boom | No Mercy / No Malice
7 min read · May 20th · I recently vacationed with friends. As we were wrapping lunch one day, my friend said, “Watch this.” His 11-year-old son walked to the couch and lay on his side. With his arm extended in front of him…
Reader View · Shared by 208, including Katja Evertz, Gerd Leonhard, Markus Maurer, David Papandrew, Merkstatt, Zoe Scaman, Stephanie A Kowalski, Lelio Simi
Social Media Today
TikTok Launches 'Interactive Add-Ons' to Help Brands Build More Engaging Ads
2 min read · Apr 20th · A new range of considerations for your TikTok ad efforts.
Reader View · Shared by 124, including Matt Navarra, Stephanie A Kowalski
breakingone.com
You need to try these TikTok Easter egg ideas
1 min read · Apr 12th · If you’re looking for a fun DIY project to do with your kids, these TikTok Easter eggs are a work of art. Here’s how to paint eggs that are anything
Shared by 30, including Stephanie A Kowalski
Buffer
The Ultimate TikTok Marketing Guide for 2022
8 min read · Mar 17th · TikTok holds tremendous potential to drive sales and generate revenue for your small business. Our guide will walk you through every step of the way to create a successful TikTok for Business account…
Reader View · Shared by 43, including Thomas Pleil, Stephanie A Kowalski
tagesschau
TikTok nutzt in Deutschland Wortfilter
4 min read · Mar 23rd · Der Social-Media-Plattform TikTok ist schon oftmals vorgeworfen worden, Inhalte zu zensieren. Neue Recherchen zeigen, dass in Deutschland Beiträge von Nutzern, die bestimmte Wörter enthalten,…
Reader View · Shared by 43, including Stephanie A Kowalski, Tibor Martini 🇺🇦, Katja Evertz, Johannes Lenz
Guardian Tech
TikTok was ‘just a dancing app’. Then the Ukraine war started
6 min read · Mar 20th · Many features make the platform susceptible to disinformation as world leaders try to harness influencers’ power for good
Reader View · Shared by 46, including Yann “shalf@mastodon.social” Heurtaux 不停, Dr Catherine Breslin, Taylor Lorenz @ VidCon, Katja Evertz, Stephanie A Kowalski
The New York Times
Securing the TikTok Vote
10 min read · Mar 19th · Is the app the next frontier of political campaigning or just another place to burnish one’s image?
Reader View · Shared by 28, including Craig Brown, PhD, Stephanie A Kowalski, Klaus Eck, Katja Evertz
Dirk von Gehlen
Warum Tiktok ein relevantes journalistisches Feld ist
5 min read · Mar 17th · Der erste Satz. Der Einstieg. Der Moment, in dem das Interesse geweckt wird. Jede gute Geschichte lebt davon. Egal, ob sie gedruckt im Magazin des Presseclubs München erscheint oder in wenigen…
Reader View · Shared by 38, including Katja Evertz, Stephanie A Kowalski, Stefan Diepolder, Nick Lüthi, Klaus Eck
CNBC
TikTok shares your data more than any other social media app — and it's unclear where it goes, study says
3 min read · Feb 8th · YouTube and TikTok track users' personal data more than other social media apps, a recent study says. YouTube mostly keeps the data for itself, while TikTok allows more third parties to collect it.
Reader View · Shared by 121, including Nir Eyal, Ines Bieler, Bas Grasmayer, Wesley Fryer, Ph.D. 🌎🎙🚀 (he/him), Marsha Collier, Stephanie A Kowalski
Protocol
On TikTok, companies are becoming creators
~16 min read · Jan 11th · Companies looking to get on TikTok should learn to be part of the TikTok community, not a brand advertising on it.
Reader View · Shared by 40, including Matt Navarra, Biz Carson, Jonathan Kogan, Stephanie A Kowalski
Digiday
How small businesses are using TikTok to build brand awareness and sales
2 min read · Jan 13th · As TikTok has continued to grow in recent years, marketers and businesses have focused on the platform, often as a way to diversify their social media mix.
Reader View · Shared by 68, including Thomas Pleil, Stephanie A Kowalski, Katja Evertz, Sprout Social, Matt Navarra
TechCrunch
TikTok to rank as the third largest social network, 2022 forecast notes
2 min read · 2021-12-20 · A new forecast has dubbed TikTok as the world’s third-largest social network, just behind Facebook and Instagram. In its inaugural forecast on TikTok’s global install base, Insider Intelligence — the…
Reader View · Shared by 37, including Pierre Olivier Carles, Keith Keller, Katja Evertz, Stephanie A Kowalski, Theodora (Theo) Lau - 劉䂀曼 🌻, Matt Navarra, James Gingerich, @Expeflow #WorkEasier #RPA
Social Media Examiner
TikTok Growth Projections and the Opportunity With Gen Z : Social Media Examiner
2021-12-24 · Discover why TikTok is an untapped resource for marketers including who uses it, how it's growing, and what other marketers think of the platform.
Shared by 13, including Stephanie A Kowalski, Michael A. Stelzner
